SECURITIES
AND EXCHANGE COMMISSION
WASHINGTON,
D. C. 20549
FORM
6-K
REPORT OF
FOREIGN PRIVATE ISSUER
Pursuant
to Rule 13a-16 or 15d-16 of
the
Securities Exchange Act of 1934
For the
month of June 2008
Commission
File Number: 001-06439
SONY
CORPORATION
(Translation
of registrant's name into English)
1-7-1
KONAN, MINATO-KU, TOKYO, 108-0075, JAPAN
(Address
of principal executive offices)
The
registrant files annual reports under cover of Form 20-F.
Indicate
by check mark whether the registrant files or will file annual reports
under
cover of Form 20-F or Form 40-F,
|
Form
20-F X
|
Form
40-F __
|
Indicate
by check mark whether
the registrant by furnishing the information
contained in
this Form
is also thereby furnishing the information to the
Commission
pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934,
Yes No
X
If "Yes"
is marked, indicate below the file number assigned to the registrant in
connection
with Rule 12g3-2(b):82-______
SIGNATURE
Pursuant to
the requirements of the Securities Exchange Act
of 1934, the registrant has
duly caused this report to be signed on
its behalf by the undersigned,
thereunto duly authorized.
|
SONY
CORPORATION
|
|
|
(Registrant)
|
|
|
By: /s/ Nobuyuki
Oneda
|
|
|
(Signature)
|
|
|
Nobuyuki
Oneda
|
|
|
Executive
Vice President and
|
|
|
Chief
Financial Officer
|
Date: June
27, 2008
List of
materials
Documents
attached hereto:
i) Press
release announcing Sony
Ericsson sees continued market challenges impacting sales and profit in the
second quarter 2008.
|
Press
Release
|
June
27, 2008
|
Sony
Ericsson sees continued market challenges impacting sales and profit in the
second quarter 2008
London, UK
- Sony Ericsson Mobile Communications AB (“Sony Ericsson”) announces today that
its net sales and net income before taxes in the second quarter of 2008 continue
to be negatively affected by moderating demand of mid-to-high end mobile phones,
in combination with a delay of new products shipped during the
quarter.
Although
final results may differ, Sony Ericsson plans to ship approximately 24 million
phones during the second quarter of 2008 with an estimated ASP (Average Selling
Price) of EUR 115. Gross margin is expected to decline both year over year and
sequentially. Net income before taxes is estimated to be about
break-even.
Sony
Ericsson plans to announce the second quarter 2008 financial results on July 18
at 7:30 am UK time/8:30 am CET.
- ENDS
-
Having sold over 100 million phones in
2007, Sony Ericsson is a
top global industry player
operating in over 80
countries. Our phones, accessories and PC cards are
synonymous with innovation and style. With R&D sites in Europe,
Japan, China, India and North America, diversity is one of the core strengths of the company.
Sony Ericsson was
established as a 50:50
joint venture by Sony and Ericsson in October 2001, with global corporate
functions located in London. For more information about Sony
Ericsson please visit www.sonyericsson.com
CONTACTS:
Investors /
Analysts
Ericsson
Investor
Relations
Gary
Pinkham (Stockholm) +46 8 719 0858
Susanne
Andersson (Stockholm) +46 8 719
4631
Sony Investor
Relations
Shinji
Tomita (London) +44 20 7444 9713
Tatsuyuki
Sonoda (Tokyo) +81 3 6748 2180
Press /
Media
Sony
Ericsson global communications and PR
|
Aldo
Liguori
|
+44
20 8762 5860
|
|
Merran
Wrigley
|
+44
20 8762 5862
|
|
Email
|
press.global@SonyEricsson.com
|
This press
release contains forward-looking statements that involve inherent risks and
uncertainties. We have identified certain important factors that may cause
actual results to differ materially from those contained in such forward-looking
statements. For a detailed description of risk factors see Sony’s and Ericsson’s
filings with the US Securities and Exchange Commission, particularly each
company’s latest published Annual Report on Form
20-F.