Filed by DIRECTV pursuant to Rule 425 under the Securities Act and deemed filed pursuant to Rule 14a-12 under the Securities Exchange Act of 1934.
Subject Company: DIRECTV
Commission File No.: 001-34554
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CE Partners,
By now, you have heard the great news regarding AT&T’s purchase of DIRECTV. I’d like to share my feelings on how it opens up a world of opportunity for the company and especially for your business.
In contrast to the merger between Time Warner and Comcast, which is between two cable companies, the DIRECTV/AT&T union truly combines unique assets – the world’s best video provider, a best-in-class nationwide mobile network and high-speed broadband in what will be 70 million homes. This powerful combination will provide even more ways for your business to branch out into additional revenue streams.
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In addition and as part of this merger, AT&T has committed to providing fixed wireless local loop technology to an additional 15 million homes in mostly rural areas. I don’t need to tell you the kind of opportunity this will create for our partners.
The transaction between the two companies is expected to close within approximately 12 months.
Until that time, nothing changes for your business and we remain separate companies. I want you to keep doing everything that has made you successful and in turn, we will likewise remain committed to being a great business partner. Delivering our best over the next year will ensure that we’re in a strong position as we evolve into the combined company.
You have my word that we will do our best to remain transparent and keep you informed. If you have additional questions about the merger, please reach out to your DIRECTV Sales Team.
Rest assured, everyone at DIRECTV understands times like this can lead to feelings of uncertainty about the future. Please know that as far as your business is concerned, this is a win-win. One of the most important things to understand is that AT&T has made this strategic decision because they recognize that we are the premier video provider with the best customer experience and a world-class team, which includes our CE Partners. As I’ve said on many occasions in writing and in person, the success of DIRECTV would not be possible without your dedication and expertise. AT&T knows this.
The future holds much promise. For now, let’s remain focused on what we do best…delivering the best customer experience and entertainment value in the industry.
As always, I am grateful for everything you do to make our collective business the best in the industry.
Sincerely,
Mike Wittrock
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