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February 06, 2013 at 12:55 PM EST
Social Media Buzz Facebook Inc (NASDAQ:FB), Google Inc (NASDAQ:GOOG), Yelp Inc (NYSE:YELP)

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Facebook Inc (NASDAQ:FB) is developing a smart app that is proficient of tracking the location of its users even when the app is not introduced on the handset. The social networking gigantic possibly willsoon present its location tracking app that will trail the foot prints of users, the locations they visit, even when the user is not running the app on their handset. Though, the official objective of the app is to assist users search friends nearby, it is reported that the app may help Facebook sell ads based off of where users go.

In the mid-day trading session, Facebook Inc (NASDAQ:FB) surged +1.49% to $29.08 with the total traded volume of 16.31 million shares. FB has earnings per share of $0.01 and its price to earnings ratio ended at 196.9.

Google Inc (NASDAQ:GOOG) was successful in winning a landmark court case when Australia's High Court declared that it had not engaged in deceptive behavior with its sponsored links and that it was not accountable for messages carried by paid advertisers.

ICG Group Inc, which buys and builds Internet software and services firms, reported that Google Inc would get its partly possessed marketing services unit, Channel Intelligence Inc, for $125 million in cash.

During the mid day, Google Inc (NASDAQ:GOOG) jumped +0.87% to $772.53. GOOG has market cap of 254.31 billion.

Yelp Inc (NYSE:YELP) gained +1.51% to $21.50 in the mid-day trading hours. Its fifty two week range was $14.10-$31.96. The total market capitalization remained $1.36 billion.YELP is ahead its 52 week low with 50.14% and its last month price volatility remained 5.00%. Its beta coefficient was 2.17 with a target price of $24.58. YELP has insider ownership of 39.61% with its institutional ownership remained 92.72%.

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