The Rental Nation: How New Technologies & Economic Uncertainty Have Transformed the Market
December 04, 2013 at 08:59 AM EST
Are U.S. consumers transitioning to a rental culture? The idea of rent-to-own products like furniture, cars and electronics has been around for decades, if not longer – and was considered a trend born of economic necessity, especially as the recent recession deepened. If you can't afford to outright purchase a car,