[Reuters] – Protesters have latched on to an online marketing campaign run by McDonald’s to vent their anger over the treatment of gays by Olympic host Russia. Olympic sponsor McDonald’s launched the #CheerstoSochi campaign which allows fans to send greetings to athletes and teams via Twitter. However, the link has proved a magnet for activists opposed to Russia’s “gay propaganda” law. McDonald’s said it was aware that activists were targeting it and other … [visit site to read more]
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