$ACLZ News: Affiliate.com Selects Cake Enterprise Platform to Power Multi-Channel Performance Marketing Program

NEWPORT BEACH, CA, (http://www.financialnewsmedia.com News Alert) - CAKE, the marketing technology company owned and operated by Accelerize New Media, Inc. (OTCBB: ACLZ), today announced that Affiliate.com, a pioneer in the performance-based marketing industry, has launched the CAKE enterprise platform to track, optimize and provide strategic insight into the performance of its affiliate channels on affiliate.com and redirect.com.



CAKE Delivers Strategic Insight Into Leading Advertiser\'s Performance Marketing Program



Since its inception in 2001, Affiliate.com has played a leading role in the foundation, growth and innovation of the affiliate industry. Leveraging the CAKE enterprise platform for real-time analytics and quantifiable metrics, Affiliate.com will be able to provide advertisers and affiliates with quality leads and profitable sales, while maintaining complete control over costs.



\"CAKE enabled us to instantly enhance the profitability of our publisher network, with its easy to use real-time dashboard, insightful analytics and scalable infrastructure to promote our multi-channel growth,\" said Scott Richter, CEO of Affilate.com.



CAKE offers a powerful software-as-a-Service (SaaS) enterprise solution, which has been the industry standard for ad networks, brands and agencies to measurably improve and optimize internet advertising spend. The internet advertising market, according to the Interactive Advertising Bureau (IAB), had U.S. revenues of $36.6B in 2012, and is expected to grow to $42.5B during 2013. The CAKE platform also supports multiple languages and currencies so online marketers can track the performance of their marketing campaigns and better target their digital spend on a global scale.



\"The CAKE enterprise solution enables smart decision making on the part of advertisers and publishers looking to effectively monetize their traffic in an ever evolving affiliate ecosystem,\" said Jeff McCollum, President of CAKE. \"Affiliate.com is leveraging the power of CAKE\'s enterprise platform to determine the success of their marketing investments, track the lifetime value of their customer acquisition and provide a holistic approach to managing their performance marketing operations in a single dashboard.\"



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