Prilosec OTC Helps Bring Back Fort Bragg’s Fourth of July Fireworks Celebration

This Fourth of July, Prilosec OTC is paying tribute to the troops and thanking those who support this country by helping to bring back a proud tradition, Fort Bragg’s Independence Day fireworks and celebration. Prilosec OTC, the #1 Doctor recommended over-the-counter medicine1 for the treatment of frequent heartburn, decided to partner with the most populated Army post in the United States to help the troops and Central North Carolinians celebrate the best of summer without the burn*.

Prilosec OTC will march into Fort Bragg for the third stop of the Zero Burn* Summer Barbeque Event Tour, to bring back food, fun and fireworks for Fort Bragg military personnel, their families and the community of Central North Carolina. The brand will offer Zero Burn* Experiences like Zero Cost Barbeque, Zero Burn* Games, and prizes to allow the troops and fellow Americans to eat, drink and celebrate the Fourth of July. In addition, Prilosec OTC will provide samples and education to frequent heartburn sufferers.

“This summer, Prilosec OTC is committed to helping Americans enjoy their favorite pastimes like grilling and games, during one of the most celebratory moments of the American summer – the Fourth of July” said Michelle Vaeth, North America Personal Health Care Communications, Procter & Gamble. “After we learned that Fort Bragg was not able to put on its annual Fourth of July celebration for the troops and the Central North Carolina community last year, we jumped at the opportunity to make sure they were part of the fun this year. We are thrilled to show our appreciation and celebrate the holiday with some of the country’s most deserving citizens.”

The iconic Fort Bragg Fourth of July fireworks and celebration will take place at the Main Post Parade Field from 3:00 p.m. to 10:30 p.m. Zero Cost Barbeque will be available for all event attendees from 3:00 p.m. to 8:00 p.m. The concert with .38 Special and Josh Turner will start at 5:00 p.m., with fireworks beginning at 9:42 p.m.

“We appreciate the support of Prilosec OTC as we bring back our annual tradition of hosting one of the country’s largest Independence Day celebrations at Fort Bragg, for the benefit of the military and civilian communities here in Central North Carolina,” said Ben Abel, Fort Bragg spokesman.

Prilosec OTC wants Americans everywhere to have the opportunity to enjoy the best of summer, with zero* heartburn. Those who are unable to join in on the Fort Bragg festivities can enter the “You Can’t Beat Zero” summer sweepstakes for a chance to win $1,000 every 14 days, and a grand prize of $10,000. Please visit www.YouCantBeatZero.com for more info.

*It’s possible while taking Prilosec OTC®. Use as directed for 14 days to treat frequent heartburn. Do not take for more than 14 days or more often than every 4 months unless directed by a doctor. May take 1-4 days for full effect (although some people get complete relief of symptoms within 24 hours). Not for immediate relief.

Official Sweepstakes Rules
To view the official rules, visit www.YouCantBeatZero.com.

About Fort Bragg

Fort Bragg is home to more than 57,000 members of the U.S. military’s Airborne and Special Operations Forces, 75,000 Family members and 15,000 Department of Defense civilian employees. Fort Bragg’s primary mission is to train, equip and deploy Airborne and Special Operations Forces to meet the nation’s national security needs across the globe and care for their families while deployed.

About PRILOSEC OTC

PRILOSEC OTC® has been the #1 Doctor recommended1, #1 Gastroenterologist recommended1, #1 Pharmacist recommended2 and #1 selling3 OTC frequent heartburn medicine for 9 straight years. Prilosec OTC can work for 24 hours with one pill a day, directly shutting down many acid pumps in your stomach, when used as directed for 14 days to treat frequent heartburn. For more information about PRILOSEC OTC, visit www.prilosecotc.com.

1 Symphony Health Solutions ProVoiceTM Survey. Jan 2005-Mar 2014
2 Pharmacy Times Surveys, Acid Reducer/Heartburn Categories 2006-2014.
3 P&G calculation based on Nielsen ScanTrack FD+, 2004-2014

About Procter & Gamble

P&G serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

Contacts:

Media:
MSLGROUP
Meghan Snyder, 646-500-7929
Meghan.Snyder@mslgroup.com
or
P&G Communications
Michelle Vaeth, 513-622-4727
Vaeth.mj@pg.com

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