CORRECTED-BSkyB prepares to roll the dice again with European expansion

LONDON/MILAN/FRANKFURT, July 18 (Reuters) - BSkyB's plan to buy Rupert Murdoch's pay-TV assets in Italy and Germany for perhaps as much as 10 billion euros is a bold bet on long-term growth at the expense of short-term profit, but the pioneering British media firm has pulled off such gambles before.
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