Mood Media Welcomes Elements

Mood Media Corporation, the global leader in Experience Design, today introduces Elements, a professionally designed music solution that is customized for the specific tastes and musical preferences of individual small- to medium-sized businesses that seek to stand out from the crowd. Even better, Elements is available within a competitive midrange price.

Elements delivers a new and compelling solution for growing number of business owners who understand that in-store music is a critical component of their customer experience and realize the value of professional consultation and expert design of a soundtrack that is exclusive to their brand.

The new solution provides access to a catalogue of more than 5 million tracks that are fully licensed for commercial use and one-on-one collaboration with a Mood Music Designer. After a consultative session where the designer helps to discover the client’s audio identity and navigates business owners through a list of “micro-genres” covering all musical styles and eras, clients are provided with a creative brief and music program model for review. Once approved, the selected “Elements” for the client’s program are then compiled as a fully customized program with a focus on balancing and incorporating each individual Element into a well-crafted overall experience. At the completion of the consultative service clients have a meticulously curated, signature music program showcasing their distinctive brand personality.

“The magic of Elements takes place behind the scenes with a carefully crafted collaboration between our clients and the tremendous resource of our music experts – a partnership which is always consciously designed to create the best possible music branding experience,” said Danny Turner, Global SVP of Programming and Production at Mood.

The industry veteran added, “We see that your more savvy business owners are realizing the value of an in-store experience that reflects their distinct brand image and sets them apart from the competition. However, their past attempts at the ‘do-it-yourself’ model have proven difficult to successfully create or manage, and a professionally designed program was simply not affordable. With Elements, we have found a way to provide these brand-centric business owners with the same type of exclusivity and service enjoyed by major national and global brands.”

To learn more about the Elements experience, click HERE.

About Mood Media

Mood Media Corporation (TSX:MM/ LSE AIM:MM) is one of the world’s largest designers of in-store consumer experiences, including audio, visual, interactive, scent, voice and advertising solutions. Mood Media’s solutions reach over 150 million consumers each day through more than half a million subscriber locations in over 40 countries throughout North America, Europe, Asia and Australia.

Mood Media Corporation’s client base includes more than 850 U.S. and international brands in diverse market sectors that include: retail, from fashion to financial services; hospitality, from hotels to health spas; and food retail, including restaurants, bars, quick-serve and fast casual dining. Our marketing platforms serve 77% of the top 100 retailers in the United States and 100% of the top 50 quick-serve and fast-casual restaurant companies.

For further information about Mood Media, please visit www.moodmedia.com. Follow us on Twitter at https://twitter.com/moodmedia and connect with us on Facebook at http://www.facebook.com/moodmedia.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20150120005307/en/