As the Aristocrat Group Corp. (OTCBB:ASCC) works to diversify its product line and capture a larger share of the multi-billion-dollar U.S. spirits market, the company is investigating new opportunities in the booming global bourbon market.
U.S. bourbon distilling is currently in the midst of its largest expansion since the end of Prohibition. Bourbon is the hottest trending category in spirits sales worldwide, with young consumers, especially, gravitating toward the cocktail-friendly beverage. In fact, the aged spirit’s rising popularity has raised the specter of a global bourbon shortage.
ASCC may soon be leading the charge to ensure that doesn’t happen. The company is seeking out new, authentic flavors for its brand portfolio.
“To capitalize on the biggest trends in the spirits industry, we will continue to add new, in-demand brands to our portfolio,” said ASCC CEO Robert Federowicz. “Bourbon is flying off the shelves, and demand is rising fastest for aged, authentic, hand-crafted flavors. As we look to capitalize on the success of RWB Vodka, the bourbon sector is one that we’re investigating very closely.”
ASCC is already hard at work testing new products, new packaging and new price points for release in 2015. The company has targeted a springtime release for its next product offering.
About the Aristocrat Group Corp.
The Aristocrat Group Corp. (ASCC) identifies and promotes unique brands that have mass market appeal across diverse demographics. ASCC’s brand management includes premium luxury goods, including top-shelf distilled spirits like RWB Vodka. The Company targeted the growing market for quality domestic spirits in order to deliver maximum returns to its shareholders. ASCC, which hopes to capitalize on unprecedented new brand-building opportunities, is working to build a portfolio of successful brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO) and Brown-Forman Corp. (NYSE: BF-B). A second lifestyle vodka brand is set for debut in late 2014.
For more information about the Aristocrat Group Corp., visit www.aristocratgroupcorp.com/investors.
For more information about RWB Vodka, visit www.rwbvodka.com.
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Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words “believes,” “expects,” “anticipate” or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone’s past success, either financial or strategic, is no guarantee of success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.
Contacts:
Robert Federowicz, 850-269-7208
President
and CEO
info@aristocratgroupcorp.com
