AOL and NBCUniversal Announce Video Content Partnership At #AOLNewFront

AOL Inc. (NYSE:AOL) and NBCUniversal today announced an expansive content distribution and development agreement of both exclusive and non-exclusive content. The announcement was made at AOL’s Digital Content NewFronts event at The World Trade Center, in front of more than 800 senior-level brand, agency and partner clients.

Beginning this summer, NBCUniversal video clips and segments from select entertainment and news programming will be available to stream on AOL On (on.aol.com), the AOL On mobile app, and across 16 major over-the-top platforms which the AOL On app is available. The content will be from NBCUniversal's vast portfolio of broadcast networks, cable channels and digital networks, including Bravo, CNBC, E!, Esquire, MSNBC, NBC, Oxygen, Syfy, Telemundo and USA.

Together, the companies are exploring AOL brand experts to appear across certain NBCUniversal linear TV properties. Further, AOL and NBCUniversal will co-develop and co-produce original Web video series for distribution over the NBCUniversal and AOL platforms, and are in discussions on creating weekly live programming together.

“AOL was an early leader in digital video, doubling down on both premium original video content and the creation of an open video platform that focuses on deep economics of scale within an increasingly converging media ecosystem,” said Bob Lord, President of AOL, Inc. “Key to this strategy are partnerships with some of the world’s most renowned media companies, and we are thrilled to be able to put NBCUniversal’s premium video programming front and center for AOL multi-platform users.”

"Our networks create some of the biggest water cooler conversations and strongest brand connections in the industry and we are excited to bring them to AOL, a leader in the digital space," said Linda Yaccarino, Chairman, Advertising Sales and Client Partnerships. "This collaboration gives our advertising partners more ways to reach those key audiences at greater scale in more meaningful ways."

AOL On is a leading premium online video content platform, averaging one billion multi-platform video views a month*. The platform has more than one million premium AOL original and partner videos available for streaming**. In the U.S., AOL has the largest Web audience for 13 key video content verticals, including autos, food, entertainment and tech news, and travel***.

*AOL internal data
**AOL internal data
***comScore VMX, Unique Viewers for Content Videos Only– March 2015

About AOL

AOL (NYSE:AOL) is a media technology company with a mission to simplify the Internet for consumers and creators by unleashing the world's best builders of culture and code. As the 4th largest online property in the U.S., with approximately 200 million monthly consumers of its premium brands, AOL is at the center of disruption of how content is being produced, distributed, consumed and monetized by connecting publishers with advertisers on its global, programmatic content and advertising platforms. AOL's opportunity lies in shaping the future of the digitally connected world for decades to come. Follow us on twitter @AOL_Inc.

About NBCUniversal

NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation. To learn more about NBCUniversal, visit: www.NBCUniversal.com.

Contacts:

Media
For AOL:
Caroline Campbell, 404-444-7970
C.Campbell@teamaol.com
or
For NBC Universal:
Amanda Collins, 212-664-4732
Amanda.Collins@nbcuni.com

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