Purch Acquires Active Junky, A Loyalty Platform For Outdoor Gear
September 18, 2015 at 12:09 PM EDT
Purch, owner of tech and science sites like Tom’s Guide and Live Science, is announcing that it has acquired Active Junky. Active Junky partners with outdoor gear retailers to offer its members cashback rewards and other deals. The acquisition allows Purch to move into a new publishing category, and also provides the foundation for a broader customer loyalty program. Read More