HONG KONG, Nov 21, 2015 - (ACN Newswire) - On 19 November, the Guangzhou Plant of BAIC Motor Corporation Limited ("BAIC Motor", stock code: 1958.HK) organized its first Open Day, welcoming dozens of investors and a media delegation to visit. After paying visits to the weld-assembly factory and final assembly factory of Guangzhou plant, each visitor has gained a deep understanding of BAIC Motor Guangzhou plant's domestic-leading and world-class equipment, four major manufacturing techniques, how high-standard vehicle models are manufactured and the overall corporate spirit of the Company. And hence, visitors have gained a better understanding of the real and complete BAIC Motor.
World-class techniques, external platform for whole vehicle exportSince its establishment, BAIC (Guangzhou) Automotive Co., Ltd., BAIC Motor's wholly owned whole vehicle manufacturing enterprise, is positioned as: the Southern China manufacturing base of BAIC Group, the export base of self-branded passenger vehicles, and a platform of external partnerships. "The project has been put into operation since April 2014 with a site area of 831,642 sq.m., a GFA of 207,105 sq.m., and a planned capacity of 100,000 units per year." said the head during his introduction. Guangzhou plant, with such high capacity, is the strong support to the Company, helping the Company maintain growth against unfavorable market environment and achieve significant sales growth of its SUV products during the first three quarters.
During the visit, investors and the media paid visit to single buildings which have been put into operation, involving techniques including stamping, welding, weld- assembly and final assembly. The four major techniques of BAIC Motor's Guangzhou plant meet the standards of domestic and international advanced standards of techniques, and adopt leading equipment and manufacturing techniques. Visitors gained a better understanding of manufacturing techniques and BAIC Motor through such lively visits.
"Smart manufacturing" automobile factoryThe reasons that BAIC Motor's Guangzhou plant becomes a platform of external partnerships with the capability of whole vehicle export are the factory's strong investment, high technology and high quality. The first phase of Guangzhou plant they visited is with a construction area of 1247.462 mu. The factory, adopting SAAB production, R&D, and quality control system, is the most advanced vehicle manufacturing factory no matter it is in terms of technology or quality. After visiting the supporting public utilities including the four major techniques factories, quality center, staff dining hall, PDI workshop, sewage treatment station, comprehensive power station, 10KV power distribution station, oil station, and test tracks, investors and the media were impressed by the smart and comprehensively supported Guangzhou factory.
BAIC Motor to comprehensively establish an empire of automobile brandsCurrently, BAIC Motor owns three major sectors, namely the brand Benz, the brand Hyundai and the proprietary brand. BAIC (Guangzhou) Automotive Co., Ltd., as the Southern China manufacturing base of its proprietary brand, the whole vehicle export base and a platform of external partnerships, will necessarily benefit the development of the Group's proprietary brand. According to the head, in this March, the first urban SUV "Senova X65" was successfully launched for sales in Guangzhou; in this April, Senova CC, the sport sedan with outstanding performance, made its debut at Shanghai International Auto Show, all of which demonstrate BAIC Motor's significant progress in establishing its independent brands.
Such visit to BAIC Motor' Guangzhou plant for investor and the media enabled visitors to get a better understanding of BAIC Motor's key methods to maintain growth against current sluggish automobile market for the first quarters of this year. According to the latest data, within only one year after its listing, net profit of BAIC Motor attributable to the parent company for the first three quarters amounted to RMB2.25 billion, representing an increase of 7.2% year on year. Such impressive performance convinced the market that BAIC Motor is with great prospects for the future in the capital market.
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