TD Ameritrade Named Best for Novices Five Consecutive Years and Best for Long-term Investing for Four Consecutive Years

TD Ameritrade Holding Corporation (Nasdaq:AMTD) today is pleased to announce that its brokerage subsidiary TD Ameritrade, Inc. (“TD Ameritrade”), has been named “Best for Novices,” and “Best for Long-term Investing,” by Barron’s 2016 online broker survey, published in its Mar. 19, 2016 issue.

The annual study surveyed the capabilities of 16 online brokers in eight categories from the perspective of high-net-worth active investors: Trading Experience & Technology; Usability; Mobile; Range of Offerings; Research Amenities; Portfolio Analysis & Reports; Customer Service, Education & Security; and Costs. TD Ameritrade received an overall rating of 4 stars (out of a possible 5 stars) and received the highest individual firm point total in the Portfolio Analysis & Reports, Research Amenities and Usability categories.*

The study also ranked brokers in six sub-categories, naming a “Best” in each. TD Ameritrade received top billing in:

The broker was also named one of the top five best in two other sub-categories: Best for In-Person Service and Best for Options Traders.

“Every day we’re focused on striving to be better for our clients,” said Steve Quirk, executive vice president of the trader group, TD Ameritrade. “We are proud of the recognition we’ve received and the hard work and dedication our teams have put in to earn these accolades. TD Ameritrade strives to provide innovative products and valued services for our clients to help them during every stage of their financial journey. Winning Best for Novices and Best for Long-term Investing, as well as being recognized in other categories like In-person Service and Options Trading for so many years in a row, proves our ability to consistently deliver a better experience for our clients. Nothing means more to us.”

And, for the latest news and information about TD Ameritrade, follow the Company on Twitter, @TDAmeritradePR.

* TD Ameritrade was evaluated against 15 others in the 2016 Barron’s Online Broker Review, March 19, 2016. The firm was ranked 1st in the categories “Best for Long-Term Investing” and “Best for Novices.” TD Ameritrade was also awarded the highest star ratings (4.5) in “Best for Options Traders” (shared with 2 others) and (4) in “Best for In-Person Service” (shared with 4 others). Also received 4 stars in “Best for Frequent Traders”. Star ratings are out of a possible 5. Barron’s is a trademark of Dow Jones. L.P. All rights reserved.

About TD Ameritrade Holding Corporation

Millions of investors and independent registered investment advisors (RIAs) have turned to TD Ameritrade’s (Nasdaq: AMTD) technology, people and education to help make investing and trading easier to understand and do. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how - bringing Wall Street to Main Street for more than 40 years. An official sponsor of the 2016 U.S. Olympic and Paralympic Teams, as well as an official sponsor of the National Football League, TD Ameritrade has time and again been recognized as a leader in investment services. Please visit TD Ameritrade's newsroom or www.amtd.com for more information, or read our stories at http://freshaccounts.amtd.com.

Brokerage services provided by TD Ameritrade, Inc., member FINRA (www.FINRA.org)/SIPC (www.SIPC.org)

Source: TD Ameritrade Holding Corporation

Contacts:

TD Ameritrade Holding Corporation
For Media:
Beth Evegan, 859-331-2391
Communications & Public Affairs
beth.evegan@tdameritrade.com
@TDAmeritradePR
For Investors:
Jeff Goeser, 402-597-8464
Investor Relations & Finance
jeffrey.goeser@tdameritrade.com

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