Jackson Launches Elite Access AdvisorySM

Jackson National Life Insurance Company® (Jackson®) today announced the launch of Elite Access (EA) Advisory, the company’s first fee-based investment only variable annuity (IOVA). EA Advisory is a variable annuity designed to enhance traditional investing with expertly-constructed portfolios, diverse investment options and tax advantages.

Greg Cicotte, executive vice president and chief distribution officer for Jackson, said the launch of EA Advisory broadens the company’s entrance into the fee-based space, as this product is a fast follower to the introduction of Perspective AdvisorySM, Jackson’s first fee-based variable annuity, released in September 2016.

“As advisors and their firms continue to determine how best to comply with the U.S. Department of Labor (DOL) fiduciary rules, we’ve seen increased market demand for products compatible with fee-based accounts,” Cicotte said. “At Jackson, we’ve always made it a top priority to support our distribution partners and their clients. Our ability to continually evolve our suite of product offerings allows us to provide flexible, quality options for advisors to more effectively conduct their businesses and meet the needs of their clients.”

EA Advisory’s key features include:

• Compensation structure: Advisor compensation is fee-based, rather than commission-based.
• Product cost: Contract charge of $10 per month.1 There is no mortality, expense and administration charge.
• Surrender period: Three-year withdrawal charge schedule of 2 percent, 2 percent, 1 percent and 0 percent thereafter.
• Investment freedom: More than 100 investment options are available, offering access to world-class money managers and the flexibility to design a portfolio that meets consumers’ unique investing needs.2
• Free annual withdrawals: Ability to withdraw the greater of the contract’s earnings or 10 percent of the contract’s remaining premium each year, free of charge.3

In today’s investing environment, advisors face a long list of considerations when recommending products for their clients, said Bill Burrow, national sales director of investment only and advisory variable annuities for Jackson National Life Distributors LLC (JNLD).

“Market volatility, interest rate uncertainty, tax burdens and the ever-changing regulatory environment are just a few of the investing hurdles that are present today,” said Burrow. “EA Advisory is designed to address those challenges, allowing advisors and their clients to prepare for all market conditions, manage their risk tolerance and seek new growth opportunities. As a leader in the IOVA space since the launch of Elite Access® in 2012, we’re proud to honor our commitment to investment freedom and offer a version of this innovative product that will appeal to advisors who prefer a fee-based business model.”

Jackson is committed to providing education, service support and digital tools to increase the ease of doing business through a new product offering. Financial professionals who would like to learn more about EA Advisory can contact Jackson at 800/711-JNLD (5653) or visit www.jackson.com.

About Jackson National Life Insurance Company

Jackson is a leading provider of retirement products for industry professionals and their clients. The company offers a diverse range of products including variable, fixed and fixed index annuities designed for tax-efficient accumulation and distribution of retirement income for retail customers, and fixed income products for institutional investors. Jackson subsidiaries and affiliates provide specialized asset management and retail brokerage services. With $230.4 billion in IFRS assets*, Jackson prides itself on product innovation, sound corporate risk management practices and strategic technology initiatives. Focused on thought leadership and education, the company develops proprietary research, industry insights and financial representative training on retirement planning and alternative investment strategies. Jackson is also dedicated to corporate social responsibility and supports charities focused on helping children and seniors in the communities where its employees live and work. For more information, visit www.jackson.com.

Jackson is the marketing name for Jackson National Life Insurance Company (Home Office: Lansing, Michigan), Jackson National Life Insurance Company of New York® (Home Office: Purchase, New York) and Jackson National Life Distributors LLC.

*Jackson has $230.4 billion in total IFRS assets and $216.5 billion in IFRS policy liabilities set aside to pay primarily future policyowner benefits (as of June 30, 2016). International Financial Reporting Standards (IFRS) is a principles-based set of international accounting standards for reporting financial information. IFRS is issued by the International Accounting Standards Board in an effort to increase global comparability of financial statements and results. IFRS is used by Jackson's parent company.

Jackson National Life Insurance Company is an indirect subsidiary of Prudential plc, a company incorporated in England and Wales. Prudential plc and its affiliated companies constitute one of the world's leading financial services groups. It provides insurance and financial services through its subsidiaries and affiliates throughout the world. It has been in existence for over 165 years and has $751.7 billion in assets under management (as of June 30, 2016). Prudential plc is not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America.

This press release may contain certain statements that constitute “forward-looking statements.” Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements which are other than statements of historical facts. However, as with any projection or forecast, forward-looking statements are inherently susceptible to a number of risks and uncertainties and actual results and events could differ materially from those currently being anticipated as reflected in such forward-looking statements. There can be no assurance that management’s expectations, beliefs or projections will result or be achieved or accomplished. Any forward-looking statements reflect Jackson’s views and assumptions as of the date of this press release and Jackson disclaims any obligation to update forward-looking information.

Before investing, investors should carefully consider the investment objectives, risks, charges and expenses of the variable annuity and its underlying investment options. The current contract prospectus and underlying fund prospectuses, which are contained in the same document, provide this and other important information. Please contact your representative or the Company to obtain the prospectuses. Please read the prospectuses carefully before investing or sending money.

A variable annuity is a long-term, tax-deferred investment designed for retirement, involves investment risks and may lose value. Earnings are taxable as ordinary income when distributed and may be subject to a 10% additional tax if withdrawn before age 59½.

Elite Access Advisory Variable Annuity (ICC16, VA780) is issued by Jackson National Life Insurance Company® (Home Office: Lansing, Michigan) and in New York (VA780NY) by Jackson National Life Insurance Company of New York® (Home Office: Purchase, New York). Variable annuities are distributed by Jackson National Life Distributors LLC, member FINRA. May not be available in all states and state variations may apply. This product has limitations and restrictions, including withdrawal charges where applicable. Jackson issues other variable annuities with similar features, benefits, limitations and charges. Discuss them with your representative or contact Jackson for more information.

Elite Access Fixed and Variable Annuity (VA650, VA660) is issued by Jackson National Life Insurance Company® (Home Office: Lansing, Michigan) and in New York (VA650NY, VA660NY) by Jackson National Life Insurance Company of New York® (Home Office: Purchase, New York). Variable annuities are distributed by Jackson National Life Distributors LLC, member FINRA. May not be available in all states and state variations may apply. This product has limitations and restrictions, including withdrawal charges and excess interest adjustments (interest rate adjustments in New York) where applicable. Jackson issues other variable annuities with similar features, benefits, limitations and charges. Discuss them with your representative or contact Jackson for more information.

The PerspectiveSM Family of Variable Annuities (VA620, VA770) is issued by Jackson National Life Insurance Company® (Home Office: Lansing, Michigan) and distributed by Jackson National Life Distributors LLC, member FINRA. May not be available in all states and state variations may apply. These products have limitations and restrictions, including possible withdrawal charges, and excess interest adjustments where applicable. Jackson issues other annuities with similar features, benefits, limitations and charges. Discuss them with your representative or contact Jackson for more information.

1 The Monthly Contract Charge will increase by $2.50 on every fifth Contract Anniversary following the issue date. Jackson reserves the right to waive any increase, in a nondiscriminatory manner.

2 Select up to a maximum of 99 investment options and adjust options or allocations up to 15 times each contract year without transfer fees. To prevent abusive trading practices, Jackson restricts the frequency of transfers among variable investment options, including trading out of and back into the same subaccount within a 15 day period.

3 Withdrawals that exceed the free withdrawal may be subject to withdrawal charges where applicable, which may reduce the contract value. Although free withdrawals reduce the contract value, they do not reduce remaining premium. As a result, you will not receive the benefit of a free withdrawal if you take a full withdrawal. (Not applicable in Washington.)

PR2456 01/17

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