Zebra Technologies’ Next-Generation Scanner Scale Expedites Checkout Lines and Improves Shopper Experience

Zebra Technologies Corporation (NASDAQ: ZBRA), the market leader in rugged mobile computers, barcode scanners and barcode printers enhanced with software and services to enable real-time enterprise visibility, today unveiled the MP7000 multi-plane 1D/2D imager for grocers, discount chains and warehouse clubs to accelerate checkout lines. Zebra also introduced the DataCapture DNA software suite of productivity, management, application development and visibility tools and utilities. DataCapture DNA works with Zebra® handheld, fixed-mount and companion scanners, as well as the new MP7000 to simplify device integration, deployment and management - helping businesses and PartnerConnect channel partners realize enhanced benefits from their technology investments.

KEY FACTS – MP7000

  • The DataCapture DNA-enhanced MP7000 builds off the success of its MP6000 predecessor — the industry’s first all imager-based solution in a traditional bioptic form-factor — by adding new technology innovations including:
    • Image capture capability for cashiers to easily capture receipts, utility bills or items not on file
    • An intelligent illumination system which, on average, consumes up to 60 percent less power than competitive devices, helping to reduce the total cost of ownership (TCO) and energy use while supporting corporate green initiatives
    • Integrated horizontal and vertical scale platter which increases the active surface area for easy, accurate weighing of large items, helping reduce revenue loss from inaccurate weighing of oversized items
    • Fewer components, no moving parts and an upper housing that can be removed without tools, making it significantly easier and more cost-effective to service or upgrade with optional features such as a customer side scanner which allows shoppers to simultaneously scan mobile coupons, loyalty cards and impulse buys without slowing down the checkout transaction.
  • Zebra’s advanced scanning technology enables the MP7000 scanner scale to quickly capture virtually any printed or electronic barcode in any condition – including Digimarc®-enhanced product packages, reducing the time shoppers spend in line.

KEY FACTS – DATACAPTURE DNA

  • DataCapture DNA is a set of unique software tools and utilities that enhances the scanning experience for customers utilizing and channel partners reselling Zebra data capture devices.
  • Manageability tools like 123Scan and Remote Management simplify the configuration, monitoring and upgrades for a single device or an enterprise-wide fleet of Zebra data capture devices, helping to reduce the TCO.
  • DataCapture DNA enables Zebra data capture solutions to consistently operate at peak performance for maximum productivity.
  • A suite of software tools decreases development time across all major operating systems, allowing IT teams to more quickly and easily integrate Zebra data capture devices into their business operations.

SUPPORTING QUOTE

Bob Sanders, Senior Vice President and General Manager of Data Capture Solutions, Zebra Technologies

“Providing an exemplary customer experience is no longer a competitive differentiator – it’s a business requirement. Zebra’s new MP7000 scanner scale will help keep checkout lines moving and allow retailers to process more transactions per day. With the introduction of the DataCapture DNA software suite, Zebra is also expanding its legacy of innovation in the barcode scanning industry with a set of unique tools that simplify the entire scanning experience from integration to deployment and management, providing convenience and a lower TCO for businesses.”

About Zebra

With the unparalleled operational visibility Zebra (NASDAQ: ZBRA) provides, enterprises become as smart and connected as the world we live in. Real-time information – gleaned from visionary solutions including hardware, software and services – gives organizations the competitive edge they need to simplify operations, know more about their businesses and customers, and empower their mobile workers to succeed in today’s data-centric world. For more information, visit www.zebra.com or sign up for our news alerts. Follow us on LinkedIn, Twitter and Facebook.

ZEBRA and the stylized Zebra head are trademarks of ZIH Corp., registered in many jurisdictions worldwide. Digimarc is a trademark of Digimarc Corporation. All other trademarks are the property of their respective owners. ©2017 ZIH Corp. and/or its affiliates. All rights reserved.

Contacts:

Media Contact:
Zebra Technologies
Bill Abelson
+1-631-738-4751
bill.abelson@zebra.com
or
Industry Analyst Contact:
Zebra Technologies
Caitlin DeRango
+1-847-793-5896
cderango@zebra.com

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