Stratlink Global LLC, an international business advisory firm, has chosen Nairobi to be the focus city, and host of, its new African regional office as it expands its global footprint. The launch, more than a year in the planning, comes after an extensive review of potential options on the continent; ending with the company concluding that Nairobi was the best choice for its new venture in the region.
“We’re very excited to be in Kenya, and in Nairobi in particular,” said Konstantin Makarov, Director, StratLink Global - Africa, “In the end, we chose Nairobi because it offers us access to a readily available, world-class talent pool of local professionals, and a base located at the heart of the largest economy in East Africa.”
With the opening of its new Nairobi arm, the firm brings its proven approach to tackling client challenges to Africa. Blending quantitative and qualitative research methodologies, StratLink helps clients to find the answers to the complex questions around entry into new markets and to properly deploy capital. Incorporating detailed business analysis, market research, and uniquely local market knowledge; StratLink insights provide a roadmap for its clients; helping them manage risk and achieve their strategic objectives. Clients also appreciate the firm’s focus on service and adding value at every stage of a project, as well as StratLink’s ability to develop long-term relationships with its clients.
Founded in 2007 and headquartered in New York, StratLink has been steadily extending its international presence, serving clients in Eastern Europe, Asia and now Africa. Priding itself on developing and leveraging local knowledge in each of the regions, StratLink since its launch has been heavily recruiting in Kenya for professionals to join its global team. Over the next year, StratLink plans to continue to expand the office locally, as well as develop its network across Africa. The firm anticipates growing to over ten local professionals by 2013.
About StratLink Global, LLC.
StratLink Global is a international business advisory services company based in New York with offices in Budapest, Kuala Lumpur, and Nairobi. With specialist knowledge of Emerging Market risks and dynamics, StratLink helps to guide firms through the complex world of international expansion; deployment of capital and identification of new business transactions; helping clients make sound decisions that support their strategic objectives and deliver solid return on investment.