Bivarus, Inc. Acquires The Jackson Group, Inc.

Bivarus, Inc., a patient experience analytics company, announced today that it has acquired The Jackson Group, Inc., a leading healthcare-focused measurement and consulting firm. The acquisition expands Bivarus’s offerings to capture and operationalize patient and employee insights for healthcare organizations and adds CAHPS® administration and related consulting services.

The Jackson Group was founded in 1976 in Hickory, North Carolina, to provide measurement, analysis and consulting services to healthcare organizations, commercial business and government agencies with a focus on the patient and customer experience, employee engagement and workplace culture and community and market perceptions. The Jackson Group is one of only 37 vendors in the United States approved by the Centers for Medicare & Medicaid Services to participate in the Consumer Assessment of Healthcare Providers and Systems (CAHPS®) program, which is a mandatory survey program for an ever-increasing number of healthcare organizations.

“It was crucial for us to find a partner with established expertise, a reputation for quality and differentiated service offerings in the healthcare field,” explained David Levin, Bivarus CEO. “The Jackson Group is the perfect partner, and not only do our teams complement each other operationally, we are aligned culturally. You can feel the energy among all staff to build, refine and deliver real solutions to our customers.”

“Bivarus has created an entirely new approach for delivering the insights our healthcare customers need to inform and improve day-to-day practices and long-term strategies,” said Tony Jackson, founder of The Jackson Group. “The relationships with customers that my family’s team has built over 40 years will benefit immensely from access to the measurement technology that Bivarus has built. It is an incredible opportunity for our combined company to have a continuous impact in healthcare delivery.”

Following the acquisition, Alan Jackson, President/CEO, The Jackson Group, will serve as Chief Customer Officer (CCO) of Bivarus, bringing his extensive knowledge to the executive team. In this role, Alan will have day-to-day operational responsibilities for maintaining and developing customer relationships that create value for the customer as well as creating a customer-centric culture. Tony Jackson will serve the company in a strategic advisory capacity. All other team members will continue in their current roles with the same organizational reporting structure.

By joining forces with The Jackson Group, Bivarus now provides more than 175 customer organizations with comprehensive, cost-effective, technology-enabled solutions to capture and deliver actionable data and insights.

Bivarus will maintain its headquarters in Durham, NC, with additional operations in Hickory, NC. As a result of this combination, Bivarus now employs 54 people and will continue to bring on new hires in sales, product engineering and customer success.

Terms of the transaction will not be disclosed.

About Bivarus

Measuring and improving the patient experience has become one of the top priorities of the healthcare system, and Bivarus is redefining how healthcare leaders capture and operationalize patient- and employee-generated insights to improve patient care and service operations. Organizations rely on Bivarus’s cloud-based, real-time analytics platform to gain meaningful insights into the unique drivers impacting the patient experience, buying behavior and provider performance. For more information, visit www.bivarus.com.

Contacts:

Crossroads Public Relations and Marketing for Bivarus
Molly Thompson, Account Director
919-821-2822

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