DISH Networks (NASDAQ: DISH) is the third largest provider of paid-TV in the United States and has a customer base of approximately 14.133 million.^[1] The industry faces challenges from traditional cable companies like Comcast, Cablevision, and Time Warner Cable which are not only much larger than their satellite competitors but also have the capacity to offer bundled services including phone and high speed Internet. As a result, cable companies generally receive significantly more revenue per subscriber per month (ARPU).

Dish customers have access to hundreds of video and audio channels, HD channels, international channels, state-of-the-art interactive TV applications, and award-winning HD and DVR technology. The Company provides programming, which includes more than 280 basic video channels, 60 Sirius Satellite Radio music channels, 30 movie channels, 35 regional and specialty sports channels, 2,500 local channels, 220 Latino and international channels, and 50 channels of pay-per-view content. As of December 31, 2009, the Company provided local channel coverage to markets covering about 97% of United States television households. In addition, it provided high definition (HD) local channels to markets representing approximately 93% of United States television households. ^[1]

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