Xerox (NYSE: XRX) provides document systems and services for businesses. The company makes printers, multi-function devices production publishing systems, managed print services, and related software. Xerox also provides support and supplies such as toner, paper, and ink. The company is the industry leader in managed print services. The company is best known for its copy machines, which in turn has lead the business world to use company's name as a verb (meaning to copy). In order to keep the positive branding it has obtained since its founding in 1906, the company has made efforts to keep up with technological advances by restructuring itself into more of a serviced based company. The company even changed its logo in the late 2000s as an indicator of the re-branding. The company earned $15 billion in revenue and $485 million in net income in 2009.^[1]

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