UNITED STATES SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

Form 10-Q

 

(Mark One)

ý

 

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934

 

 

 

For the quarterly period ended June 30, 2005

 

 

 

 

 

or

 

 

 

o

 

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934

 

 

 

For the transition period from                          to                          .

 

Commission File Number: 000-30700

 

Crown Media Holdings, Inc.

(Exact Name of Registrant as Specified in Its Charter)

 

Delaware

 

84-1524410

(State or Other Jurisdiction of
Incorporation or Organization)

 

(I.R.S. Employer Identification No.)

 

12700 Ventura Boulevard,

Suite 200

Studio City, California  91604

(Address of Principal Executive Offices and Zip Code)

 

(818) 755-2400

(Registrant’s Telephone Number, Including Area Code)

 

 

(Former Name, Former Address, and Former Fiscal Year,

if Changed Since Last Report.)

 

Indicate by check mark whether the registrant:  (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.  Yes  ý     No  o

 

Indicate by check mark whether the registrant is an accelerated filer (as defined in Exchange Act Rule 12b-2).  Yes  ý     No  o

 

As of August 5, 2005, the number of shares of Class A Common Stock, $.01 par value outstanding was 73,938,337, and the number of shares of Class B Common Stock, $.01 par value, outstanding was 30,670,422.

 

 



 

TABLE OF CONTENTS

 

PART I

Financial Information

 

 

 

 

Item 1

Financial Statements (Unaudited)

 

 

CROWN MEDIA HOLDINGS, INC. AND SUBSIDIARIES

 

 

Condensed Consolidated Balance Sheets – December 31, 2004 and June 30, 2005 (Unaudited)

 

 

Condensed Consolidated Statements of Operations and Comprehensive Loss (Unaudited)
- Three and Six Months Ended June 30, 2004 and 2005

 

 

Condensed Consolidated Statements of Cash Flows (Unaudited)
- Six Months Ended June 30, 2004 and 2005

 

 

Notes to Unaudited Condensed Consolidated Financial Statements

 

 

 

 

Item 2

Management’s Discussion and Analysis of Financial Condition and Results of Operations

 

 

 

 

Item 3

Quantitative and Qualitative Disclosures About Market Risk

 

 

 

 

Item 4

Controls and Procedures

 

 

 

 

PART II

Other Information

 

 

 

 

Item 1

Legal Proceedings

 

 

 

 

Item 6

Exhibits

 

 

 

 

Signatures

 

 

 

2



 

In this Form 10-Q the terms “Crown Media Holdings” or the “Company,” refer to Crown Media Holdings, Inc.  and, unless the context requires otherwise, subsidiaries of Crown Media Holdings that operate or have operated our businesses, Crown Media United States, LLC (“Crown Media United States”), Crown Media Distribution, LLC (“Crown Media Distribution”), and, until completion of the sale of our international business in April 2005, Crown Media International, LLC (“Crown Media International”) and Crown Entertainment Limited (“Crown Entertainment”). The term “common stock” refers to our Class A common stock and Class B common stock, unless the context requires otherwise.

 

The names Hallmark, Hallmark Entertainment and other product or service names are trademarks or registered trademarks of their owners.

 

PART I. FINANCIAL INFORMATION

 

Item 1.  Financial Statements (Unaudited)

 

CROWN MEDIA HOLDINGS, INC. AND SUBSIDIARIES

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands, except par value and number of shares)

 

 

 

As of

 

As of

 

 

 

December 31,

 

June 30,

 

 

 

2004

 

2005

 

 

 

 

 

 

 

ASSETS

 

 

 

 

 

 

 

 

 

 

 

Cash and cash equivalents

 

$

12,102

 

$

5,570

 

Accounts receivable, less allowance for doubtful accounts of $6,695 and $3,345, respectively

 

75,459

 

57,946

 

Program license fees — affiliates

 

40,048

 

29,621

 

Program license fees — non-affiliates

 

78,823

 

61,305

 

Subtitling and dubbing, net

 

1,143

 

 

Receivable from affiliate

 

16,644

 

22,017

 

Receivable from buyer of international business

 

 

2,542

 

Prepaid and other assets

 

13,887

 

9,466

 

Total current assets

 

238,106

 

188,467

 

 

 

 

 

 

 

Accounts receivable

 

6,798

 

8,756

 

Program license fees — affiliates

 

59,987

 

60,864

 

Program license fees — non-affiliates

 

135,372

 

144,920

 

Subtitling and dubbing

 

1,583

 

 

Film assets, net

 

599,013

 

438,250

 

Subscriber acquisition fees, net

 

120,013

 

99,651

 

Property and equipment, net

 

32,829

 

20,301

 

Goodwill

 

314,033

 

314,033

 

Prepaid and other assets

 

5,034

 

13,556

 

Total assets

 

$

1,512,768

 

$

1,288,798

 

 

See accompanying notes to unaudited condensed consolidated financial statements.

 

3



 

CROWN MEDIA HOLDINGS, INC. AND SUBSIDIARIES

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands, except par value and number of shares)

 

 

 

As of

 

As of

 

 

 

December 31,

 

June 30,

 

 

 

2004

 

2005

 

 

 

 

 

 

 

LIABILITIES AND STOCKHOLDERS’ EQUITY (DEFICIT)

 

 

 

 

 

 

 

 

 

 

 

LIABILITIES:

 

 

 

 

 

Accounts payable and accrued expenses

 

$

40,228

 

$

24,801

 

Liability for restricted stock units

 

13,649

 

6,833

 

Subscriber acquisition fees payable

 

35,223

 

10,622

 

License fees payable to affiliates

 

 

2,905

 

License fees payable to non-affiliates

 

79,815

 

66,875

 

Payables to affiliates

 

13,512

 

15,551

 

Payables to buyer of international business

 

 

8,673

 

Credit facility and interest payable

 

479

 

179,162

 

Capital lease obligations

 

2,276

 

585

 

Deferred revenue

 

612

 

1,160

 

Deferred credit from technical services agreement

 

 

1,020

 

Total current liabilities

 

185,794

 

318,187

 

 

 

 

 

 

 

Accrued expenses

 

21,617

 

25,178

 

Subscriber acquisition fees payable

 

678

 

 

License fees payable to affiliates

 

151,980

 

138,261

 

License fees payable to non-affiliates

 

111,761

 

127,936

 

Line of credit and interest payable to HC Crown

 

81,067

 

83,449

 

Payable to Hallmark Entertainment affiliates

 

100,000

 

100,000

 

Payable to buyer of international business

 

 

10,100

 

Senior unsecured note to HC Crown, including accrued interest

 

460,930

 

484,553

 

Credit facility

 

310,000

 

 

Capital lease obligations

 

22,817

 

16,484

 

Company obligated mandatorily redeemable preferred interest

 

11,488

 

12,846

 

Deferred credit from technical services agreement

 

 

5,709

 

Total liabilities

 

1,458,132

 

1,322,703

 

Commitments and contingencies (note 15)

 

 

 

 

 

STOCKHOLDERS’ EQUITY (DEFICIT):

 

 

 

 

 

Class A common stock, $.01 par value; 200,000,000 shares authorized; 73,863,037 shares and 73,936,925 shares issued and outstanding as of December 31, 2004, and June 30, 2005, respectively

 

739

 

739

 

Class B common stock, $.01 par value; 120,000,000 shares authorized; 30,670,422 shares issued and outstanding as of December 31, 2004, and June 30, 2005

 

307

 

307

 

Additional paid-in capital

 

1,365,450

 

1,387,505

 

Accumulated other comprehensive income

 

3,434

 

 

Accumulated deficit

 

(1,315,294

)

(1,422,456

)

Total stockholders’ equity (deficit)

 

54,636

 

(33,905

)

Total liabilities and stockholders’ equity (deficit)

 

$

1,512,768

 

$

1,288,798

 

 

See accompanying notes to unaudited condensed consolidated financial statements.

 

4



 

CROWN MEDIA HOLDINGS, INC. AND SUBSIDIARIES

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS

(In thousands, except per share data)

 

 

 

Three Months Ended June 30,

 

Six Months Ended June 30,

 

 

 

2004

 

2005

 

2004

 

2005

 

 

 

 

 

 

 

 

 

 

 

Revenue:

 

 

 

 

 

 

 

 

 

Subscriber fees

 

$

2,971

 

$

4,193

 

$

5,344

 

$

8,803

 

Advertising

 

26,013

 

37,635

 

49,401

 

70,968

 

Advertising by Hallmark Cards

 

444

 

482

 

794

 

1,025

 

Film asset license fees

 

963

 

3,169

 

8,253

 

5,252

 

Other revenue

 

 

213

 

 

213

 

Total revenue, net

 

30,391

 

45,692

 

63,792

 

86,261

 

Cost of Services:

 

 

 

 

 

 

 

 

 

Programming costs:

 

 

 

 

 

 

 

 

 

Affiliates

 

7,845

 

10,202

 

15,235

 

20,093

 

Non-affiliates

 

12,208

 

18,211

 

23,841

 

36,342

 

Amortization of film assets

 

1,347

 

13,664

 

8,677

 

19,345

 

Subscriber acquisition fee amortization expense

 

6,091

 

8,695

 

12,032

 

18,203

 

Other cost of services

 

248

 

4,730

 

4,173

 

6,526

 

Total cost of services

 

27,739

 

55,502

 

63,958

 

100,509

 

Selling, general and administrative expense

 

11,856

 

14,619

 

23,107

 

26,771

 

Marketing expense

 

6,215

 

7,420

 

10,336

 

17,250

 

Depreciation and amortization expense

 

1,627

 

1,182

 

3,311

 

2,532

 

Loss from continuing operations before interest expense and income tax provision

 

(17,046

)

(33,031

)

(36,920

)

(60,801

)

Interest expense

 

(14,393

)

(17,444

)

(28,611

)

(34,340

)

Loss from continuing operations before income tax provision

 

(31,439

)

(50,475

)

(65,531

)

(95,141

)

Income tax provision

 

 

(6

)

 

(6

)

Loss from continuing operations

 

(31,439

)

(50,481

)

(65,531

)

(95,147

)

Loss from discontinued operations, net of tax

 

(9,148

)

(4,425

)

(16,532

)

(10,666

)

Loss from sale of discontinued operations, net of tax

 

 

(1,349

)

 

(1,349

)

Net loss

 

$

(40,587

)

$

(56,255

)

$

(82,063

)

$

(107,162

)

Other comprehensive income (loss):

 

 

 

 

 

 

 

 

 

Foreign currency translation adjustment

 

30

 

(2,939

)

481

 

(3,434

)

Comprehensive loss

 

$

(40,557

)

$

(59,194

)

$

(81,582

)

$

(110,596

)

Weighted average number of Class A and Class B shares outstanding, basic and diluted

 

104,533

 

104,551

 

104,533

 

104,542

 

Loss from continuing operations, basic and diluted

 

(0.30

)

(0.48

)

(0.63

)

(0.91

)

Loss from discontinued operations, basic and diluted

 

(0.09

)

(0.06

)

(0.16

)

(0.12

)

Net loss per share, basic and diluted

 

$

(0.39

)

$

(0.54

)

$

(0.79

)

$

(1.03

)

 

See accompanying notes to unaudited condensed consolidated financial statements.

 

5



 

CROWN MEDIA HOLDINGS, INC. AND SUBSIDIARIES

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(In thousands)

 

 

 

Six Months Ended June 30,

 

 

 

2004

 

2005

 

 

 

 

 

 

 

CASH FLOWS FROM OPERATING ACTIVITIES:

 

 

 

 

 

Net loss

 

$

(82,063

)

$

(107,162

)

Adjustments to reconcile net loss to net cash used in operating activities:

 

 

 

 

 

Loss from discontinued operations

 

16,532

 

10,666

 

Loss from sale of discontinued operations

 

 

1,349

 

Depreciation and amortization

 

69,351

 

103,934

 

Accretion on company obligated mandatorily redeemable preferred interest

 

1,073

 

1,358

 

Provision for allowance for doubtful accounts (recoveries)

 

(1,014

)

1,117

 

Stock-based compensation

 

5,811

 

5,243

 

Changes in operating assets and liabilities:

 

 

 

 

 

(Increase) decrease in accounts receivable

 

(6,348

)

(2,539

)

Increase in receivable from buyer of international business

 

 

(1,042

)

Additions to program license fees

 

(27,915

)

(85,229

)

Additions to subscriber acquisition fees

 

(13,319

)

(4,426

)

Increase in prepaids and other assets

 

(2,883

)

(12,385

)

Increase (decrease) in accounts payable and accrued liabilities

 

(23,392

)

3,966

 

Increase in interest payable

 

22,948

 

26,210

 

Increase (decrease) in subscriber acquisition fees payable

 

9,796

 

(25,278

)

Increase (decrease) in license fees payable to affiliates

 

14,259

 

(10,814

)

Increase (decrease) in payables to affiliates

 

1,378

 

(3,333

)

Increase in deferred revenue

 

103

 

554

 

Net cash used in continuing operating activities

 

(15,683

)

(97,811

)

CASH FLOWS FROM INVESTING ACTIVITIES:

 

 

 

 

 

Purchases of property and equipment

 

(683

)

(558

)

Payments to buyer of international business

 

 

(5,843

)

Proceeds from disposition of international business, net of funds transfer fees

 

 

221,979

 

Net cash provided by (used in) investing activities

 

(683

)

215,578

 

CASH FLOWS FROM FINANCING ACTIVITIES:

 

 

 

 

 

Proceeds from issuance of common stock upon exercise of stock options

 

 

643

 

Proceeds from tax sharing agreement with Hallmark Cards

 

23,600

 

21,400

 

Borrowings under the credit facility

 

10,000

 

64,000

 

Principal payments on the credit facility

 

 

(195,000

)

Principal payments on capital lease obligations

 

 

(295

)

Net cash provided by (used in) financing activities

 

33,600

 

(109,252

)

NET CASH USED IN DISCONTINUED OPERATIONS

 

(12,509

)

(14,758

)

Effect of exchange rate changes on cash

 

479

 

(289

)

Net increase (decrease) in cash and cash equivalents

 

5,204

 

(6,532

)

Cash and cash equivalents, beginning of period

 

4,306

 

12,102

 

Cash and cash equivalents, end of period

 

$

9,510

 

$

5,570

 

Supplemental disclosure of certain cash and non-cash activities:

 

 

 

 

 

Interest paid

 

$

6,743

 

$

8,295

 

Income taxes paid

 

$

944

 

$

846

 

Payable to buyer of international business

 

$

 

$

24,616

 

Prepayment on technical services agreement

 

$

 

$

12,643

 

Deferred credit from technical services agreement

 

$

 

$

7,029

 

 

See accompanying notes to unaudited condensed consolidated financial statements.

 

6



 

CROWN MEDIA HOLDINGS, INC. AND SUBSIDIARIES

NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

For the Three and Six Months Ended June 30, 2004 and 2005

 

1. Business and Organization

 

Organization

 

Crown Media Holdings, Inc. (“Crown Media Holdings,” “Crown Media” or the “Company”), through its subsidiaries, owns and operates pay television channels (collectively the “Hallmark Channel” or the “channel”) dedicated to high quality, entertainment programming for adults and families, in the United States and, prior to the sale of its international business, in various countries throughout the world. Domestically, the Hallmark Channel is operated and distributed by Crown Media United States, LLC (“Crown Media United States”). Significant investors in Crown Media Holdings include Hallmark Entertainment Investments Co. (“Hallmark Entertainment Investments”), a subsidiary of Hallmark Cards, Incorporated (“Hallmark Cards”), the National Interfaith Cable Coalition, Inc. (“NICC”), and, indirectly through their investments in Hallmark Entertainment Investments, Liberty Media Corporation (“Liberty Media”) and J.P. Morgan Partners (BHCA), L. P. (“J.P. Morgan”). The international operations of the Hallmark Channel were operated in the United Kingdom, by Crown Entertainment Limited (“Crown Entertainment”) and elsewhere by Crown Media International, LLC (“Crown Media International”). Crown Media International commenced its operations outside the United States in 1995.

 

Sale of the International Business

 

In April 2005, the Company completed the sale of its international business to a group of investors comprised of Equity Partners, 3i and U.K. executive David Elstein (collectively, “Sparrowhawk,” the “buyer” or the “buyer of international business”). The sale included the international versions of the Hallmark Channel distributed outside the United States, the international rights to over 580 titles in the Crown Media film library, and the Network Operations Center based in Denver, Colorado.  The Company received cash proceeds of $209.3 million, net of the prepayment described below, and recognized an accounting loss of $1.3 million from the sale. Approximately $4.7 million of transaction costs were incurred by the Company as a result of the sale.

 

In accordance with the conditions of the sale, the Company has accrued $24.6 million which represents the estimated present value of the cash that is expected to be paid to or on behalf of the buyer at various times through December 31, 2015.  Included in this amount is $16.7 million of estimated payments, which was determined using the contractual lease payments due on certain lease arrangements that were assumed by the buyer. Payments to the buyer are due at or about the same time the buyer is obligated to pay the lessor.  In addition, the Company agreed to pay the buyer approximately $3.2 million in cash, which was determined as the difference between $4.0 million and the estimated net realizable value of receivables of $0.8 million.  Also, the Company has estimated a liability of approximately $4.5 million to pay the estimated residual and participation costs that the buyer would otherwise be obligated to pay to third parties through April 2015.  The amount of this liability could fluctuate based upon the actual internal usage or sales of these films by the buyer. During the second quarter of 2005, the Company paid $5.8 million towards these obligations. Any revisions to these estimated liabilities will be reflected as gain (loss) from the sale of discontinued operations in future periods.

 

The Company will continue to use the Network Operations Center sold to Sparrowhawk for the distribution of the domestic channel pursuant to a $25.3 million, seven year technical services agreement with the buyer. The Company made a prepayment under the technical services agreement to the buyer in the amount of $12.7 million upon closing of the sale transaction and the balance is payable monthly in equal installments through the expiration of the agreement. The unused portion of the prepayment is classified as Prepaid and Other Assets in the accompanying condensed consolidated balance sheet and will be amortized to operating expense over the life of the contract. A deferred credit of $7.0 million ($6.7 million as of June 30, 2005) was recorded to reflect the amount by which the $25.3 million contract exceeded the estimated fair value of the related services. The deferred credit will be amortized over the life of the contract, resulting in a reduction of operating expenses in future periods.

 

7



 

Subsequent to the sale, the Company has no continuing economic involvement with the operations of the international business.

 

Liquidity

 

As of June 30, 2005, the Company had $5.6 million in cash and cash equivalents on hand and $41.0 million available under its bank credit facility. Forty million of the availability is subject to the approval of Hallmark Cards prior to the Company being able to draw such funds. As of June 30, 2005, the Company had borrowed $179.0 million under its bank credit facility, which matures May 31, 2006.

 

The Company’s principal sources of funds are currently available cash on hand, periodic tax sharing payments, and amounts available for borrowing under its bank credit facility. However, the Company expects that cash payments under the tax sharing agreement with Hallmark Cards during the remainder of 2005 will be less than prior periods as a result of the taxable gain anticipated on the sale of the international business.

 

In connection with the Company’s business strategy, the Company expects to continue making investments in programming and distribution during the next twelve months ending June 30, 2006. However, because of the near-term liquidity issues as reflected herein, absent financial assistance from Hallmark Cards, in order to preserve cash and stay in operation, the Company will need to reduce some of this anticipated spending in the near term. The Company’s principal uses of funds for the remainder of 2005 are expected to include the payment of operating expenses, licensing of programming, subscriber acquisition fees and interest under its bank credit facility.

 

The Company currently believes that cash on hand and the remaining availability under its bank credit facility (assuming that Hallmark Cards approves additional borrowings), both of which are currently its principal sources of funds, and periodic payments under the tax sharing agreement, will be sufficient to fund the current level of operations and meet its liquidity needs through the maturity date of its bank credit facility (May 31, 2006). As noted above, Hallmark Cards is required to approve borrowings under our $220.0 million bank credit facility in excess of $180.0 million. To date, Crown Media Holdings has not requested Hallmark Cards to approve such drawing of funds; however, we anticipate that we will require such additional liquidity and will request approval of Hallmark Cards during the final six months of 2005. There can be no assurance that Hallmark Cards will approve such additional drawings and, if such drawings are not approved, the Company will need alternative sources of funding or will need to significantly curtail expenses or programming acquisitions and payments.

 

Due to the Company’s liquidity needs, the Company anticipates that prior to August 31, 2006, it will be necessary to either extend or refinance (i) the bank credit facility and (ii) the license fees ($138.3 million at June 30, 2005) and other amounts ($100.0 million at June 30, 2005) payable to affiliates of Hallmark Cards.  In the alternative or as part of a combination of actions, the Company may seek, among other things, to issue additional equity or debt securities to raise capital for the repayment of those obligations and for other future cash needs.

 

If the Company is not able to arrange for the extension, refinancing or replacement of the bank credit facility prior to its maturity and the bank draws down on the irrevocable letter of credit, Hallmark Cards would acquire all obligations and the rights of the lending banks under the bank credit facility.  In that event, Hallmark Cards could demand payment of outstanding amounts at any time.  However, Hallmark Cards has also confirmed to the Company that it will not request any reimbursement of amounts drawn on such letter of credit prior to August 31, 2006.  Hallmark Cards also confirmed that it and its wholly-owned subsidiaries will not request payment of the license fees and other amounts payable to affiliates of Hallmark Cards prior to August 31, 2006 (see note 9).

 

As consideration for extending the demand period for the possible reimbursement of amounts drawn on the letter of credit supporting the credit facility and the payment of license fees up to $150.0 million and other amounts up to $100.0 million payable to Hallmark affiliates, the Company agreed, if so requested by Hallmark Cards, to convert its license fees payable to Hallmark affiliates, which were approximately $138.3 million at June 30, 2005, to a promissory note bearing interest at LIBOR plus 3% per annum (or another market appropriate rate for the Company).  The term of the promissory note would begin on August 1, 2005, or other date acceptable to Hallmark Cards and the Company’s banks, and would be payable in full on August 31, 2006.  The conversion of the non-interest

 

8



 

bearing license fees payable to an interest bearing promissory note would be subject to the approval of the lenders in the bank syndicate to the credit facility.

 

Upon the maturity of the credit facility on May 31, 2006, the lending group led by JP Morgan Chase has the right to elect to forego the receipt of cash to pay the principal amount of the credit facility in full, which is provided for under the terms of an irrevocable letter of credit provided by Hallmark Cards described in note 9, but instead to initiate a process to foreclose on the Company’s assets. Such foreclosure proceedings could affect our ability to continue our operations. Prior to any such possible foreclosure proceedings, the Company would consider various alternatives as indicated above, including, among other things, extending or refinancing the bank credit facility or raising additional capital through the issuance of equity or debt securities.

 

The outstanding borrowings under the credit facility of $179.0 million at June 30, 2005, have been classified as a current liability.  Such balance sheet classification was deemed necessary as the bank has the right, at the maturity date, at its discretion, to either draw upon the outstanding letter of credit supplied by Hallmark Cards in order to receive payment in full of the outstanding principal amount under the credit facility (see note 9) or to initiate other actions including foreclosure of the Company’s assets. As this is outside the control of the Company, the obligation does not meet the requirements as long-term debt even though Hallmark Cards has committed to not request reimbursement from the Company prior to August 31, 2006 in the event the banks exercise their rights under the irrevocable letter of credit described in note 9.

 

The Company’s liquidity is also affected by cash generated from operations.  As a result, any decline in the popularity of the Hallmark Channel, any significant future modifications to the Company’s distribution agreements, an economic decline in the advertising market, an increase in program acquisition costs, an increase in competition or other adverse operating conditions would impact the Company’s liquidity and its ability to fund the current level of operations.

 

2. Summary of Significant Accounting Policies and Estimates

 

Interim Financial Statements

 

In the opinion of management, the accompanying condensed consolidated balance sheets and related interim consolidated statements of operations and cash flows, include all adjustments, consisting of normal recurring items necessary for their fair presentation in conformity with accounting principles generally accepted in the United States. Interim results are not necessarily indicative of results for a full year. These consolidated financial statements should be read in conjunction with the audited consolidated financial statements and the notes to those statements for the year ended December 31, 2004, including the Company’s Annual Report on Form 10-K for the year ended December 31, 2004.

 

Basis of Presentation

 

The condensed consolidated financial statements include the consolidated accounts of Crown Media Holdings, including those of its wholly owned subsidiaries. All significant intercompany balances and transactions have been eliminated in consolidation.

 

In February 2005, the Company signed a definitive agreement to complete the sale of its international business and, accordingly, classified the operating results of the international business as discontinued operations in the accompanying statements of operations for all periods presented. The Company’s discontinued operations consisted of the international channel operations and the international rights to the film library assets.

 

Use of Estimates

 

The Company’s condensed consolidated financial statements are prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”). These accounting principles require the Company to make certain estimates, judgments and assumptions. The Company believes that the estimates, judgments and assumptions made when accounting for items and matters such as customer retention patterns,

 

9



 

allowance for bad debts, useful lives of assets, ultimate revenue used in the film asset amortization calculations, cash flow projections used in various asset valuations, income taxes, reserves and other provisions for contingencies are reasonable, based on information available at the time they are made. These estimates, judgments and assumptions can affect the reported amounts of assets and liabilities as of the date of the consolidated financial statements, as well as the reported amounts of revenue and expenses during the periods presented. Actual results could differ from these estimates.

 

Film Assets and Film Library Impairment

 

The Company amortizes its film assets using the individual-film-forecast-computation method over a maximum period of 9.25 years from the date of acquisition. The individual-film-forecast-computation method amortizes such assets in the same ratio that current period actual revenue bears to estimated ultimate future revenues.

 

On a quarterly basis, the Company assesses whether events or circumstances have changed indicating that the fair value of a film is lower than its unamortized cost or carrying value. If the carrying value of any individual film asset exceeds its fair value, the film asset is written-down to its estimated fair value. A discounted cash flow model, based on management’s anticipated ultimate future revenue of the film, is used to estimate the fair value of the individual films. The Company considers the following factors, among others, in estimating ultimate future revenue for each film:  (a) the film’s performance in historical markets, (b) the public’s perception of the film’s story, cast, director, or producer, (c) historical results of similar films, (d) historical results of the cast, director, or producer on prior films, and (e) running time of the film.  In estimating a film’s fair value, the Company considers those cash outflows necessary to generate the film’s cash inflows such as exploitation, residual and participation costs and taxes.  The discount rate used in the Company’s discounted cash flow model is based upon management’s estimate of the rate a lender would require related to the risks and uncertainties surrounding the timing and probability of the cash flow estimates.

 

The Company reviews its estimates of ultimate future revenues and participation costs as of each reporting date to reflect currently available information. Estimated ultimate future revenues are based on the history of each film and similar films, sales and marketing plans, and other factors, all of which require significant judgment and estimation by management. Differences between amortization expense determined using the new estimates and any amounts previously expensed during that current fiscal year are charged or credited to the statement of operations in the period in which the estimates are revised.

 

For use of the film assets on the Hallmark Channel and the Hallmark Movie Channel, the Company estimates the fair value of the internal usage based upon the portion of the film’s ultimate revenues attributable to the term of the license window. The Company first calculates the amount of cost attributable to the internal use using the individual-film-forecast-computation method described above and then expenses such amounts ratably over the term of the license window.

 

Cash and Cash Equivalents

 

Cash and cash equivalents include highly liquid investments with original maturities of three months or less that are readily convertible into cash and are not subject to significant risk from fluctuations in interest rates. As a result, the carrying amount of cash and cash equivalents approximates fair value.

 

Allowance for Doubtful Accounts

 

The allowance for doubtful accounts is based upon the Company’s assessment of probable loss related to uncollectible accounts receivable.  The Company uses a number of factors in determining the allowance, including, among other things, collection trends and current anticipated economic conditions in each country in which the Company derives its revenue.  The Company’s bad debt recovery was $2.0 million and $1.0 million for the three and six months ended June 30, 2004, respectively. The Company’s bad debt expense was $2.1 million and $1.1 million for the three and six months ended June 30, 2005.

 

10



 

Program License Fees

 

Program license fees are paid in connection with the acquisition of the rights to air programs acquired from others. Program rights are generally deferred and then amortized on a straight-line basis over their contractual license periods or anticipated usage. Crown Media Holdings periodically evaluates the realizability of these deferred license fees in relation to the estimated future revenues.

 

Estimates of net realizable value for program license fees are determined using future estimated advertising revenues and anticipated patterns of programming usage on a day part basis as it pertains to programming licensed to the channel. These estimates of expected annual future estimated revenues are compared to net book value of the program license fee assets to determine if the programming assets are expected to be recovered. Where the analysis indicates the costs are in excess of the estimated net realizable value, additional amortization is provided.

 

Subscriber Acquisition Fees

 

Subscriber acquisition fees are generally required to be paid to obtain carriage on domestic pay distributors systems. Under certain of these agreements with pay distributors, Crown Media United States is obligated to pay subscriber acquisition fees if defined subscriber levels are met or in order to obtain additional carriage of the Hallmark Channel by those pay distributors. Such costs are accrued when Crown Media United States receives notice from the distributors that they have met the contractual penetration percentage or subscriber count.

 

Subscriber acquisition fees are amortized over the contractual life of the distribution agreements (ranging from 4 to 9 years) as a reduction of subscriber fee revenue. If the amortization expense exceeds the subscriber fee revenue recognized on a per distributor basis, the excess amortization is included as a component of cost of services. Crown Media Holdings assesses the recoverability of these costs periodically by comparing the net carrying amount to the estimates of future subscriber fee and advertising revenues. It also assesses the recoverability when events such as changes in distributor relationships occur or other indicators suggest impairment.

 

Property and Equipment

 

Property and equipment are stated at historical cost. Equipment under capital leases are initially recorded at the present value of the minimum lease payments.

 

Depreciation on equipment is calculated using the straight-line method over the estimated useful lives of the assets. Equipment held under capital leases and leasehold improvements are amortized straight-line over the shorter of the lease term or estimated useful life of the asset.

 

When property and equipment is sold or otherwise disposed of, the cost and related accumulated depreciation or amortization are removed from the accounts and any resulting gain or loss is included in income. The costs of normal maintenance and repairs are charged to expense when incurred.

 

Long-Lived Assets

 

The Company reviews long-lived assets, other than goodwill and other intangible assets with indefinite lives, for impairment whenever facts and circumstances indicate that the carrying amounts of the assets may not be recoverable. An impairment loss is recognized if the carrying amount of the asset is not recoverable and exceeds its fair value. Recoverability of assets to be held and used is measured by comparing the carrying amount of an asset to the estimated undiscounted future net cash flows expected to be generated by the asset. If the asset’s carrying value is not recoverable, an impairment charge is recognized for the amount by which the carrying amount of the asset exceeds its fair value. The Company determines fair values by using a combination of comparable market values and discounted cash flows, as appropriate.

 

Goodwill is reviewed for impairment annually on November 30 or whenever an event occurs or circumstances change that indicates fair value might be below carrying value. Goodwill is carried at historical cost if the estimated fair value is greater than the carrying amounts. However, if estimated fair value is less than the carrying amount,

 

11



 

goodwill is reduced to estimated fair value through an impairment charge to the Company’s consolidated statements of operations.

 

Revenue Recognition

 

Subscriber revenue from pay television distributors is recognized as revenue when an agreement is executed, programming is provided, the price is determinable, and collectibility is reasonably assured. Subscriber fees from pay television distributors are recorded net of amortization of subscriber acquisition costs. If the amortization expense exceeds the revenue recognized on a per distributor basis, the excess amortization is included as a component of cost of services.

 

Advertising revenues are recognized as earned in the period in which the advertising is telecast. Revenue is recognized as commercial spots or long form programming are aired and as ratings guarantees to advertisers are achieved. Advertising revenues are recorded net of agency commissions. Agency commissions are calculated based on a stated percentage applied to gross billing revenue for the Company’s broadcasting operations. Customers remit the gross billing amount to the agency and the agency remits gross billings less their commission to the Company. Payments received in advance of being earned are recorded as deferred revenue.

 

Advertising revenue and expenses in barter transactions are recorded at the fair value of the advertising provided. The fair value is determined based upon amounts recently received in cash for similar advertisements from buyers unrelated to the other party in the barter transaction. If there are no recent indications of fair value via cash transactions, no revenue is recognized.

 

Revenue from film asset licensing agreements is recognized in accordance with Statement of Position (“SOP”) 00-02, Accounting by Distributors or Producers of Films. Revenues are recognized when all of the following have occurred:  an agreement is executed, the film is available for exhibition by the licensee, the license fee is fixed or reasonably determinable, collectibility is reasonably assured and the cost of each film is known or reasonably determinable. Revenue from film asset licensing agreements containing multiple film titles is allocated among the various film titles based on their relative estimated fair values. Payments received from licensees prior to the availability of a film are recorded as deferred revenue. Fees payable with terms in excess of one year are discounted for revenue recognition purposes at the customer’s estimated incremental borrowing rate in accordance with Accounting Principles Board (“APB’) Opinion No. 21, Interest on Receivables and Payables.

 

Taxes on Income

 

Pursuant to the tax sharing agreement entered into with Hallmark Cards in March 2003, the Company’s results of operations for tax purposes became a part of the Hallmark Cards consolidated federal tax return as of and subsequent to March 2003.  However, the Company continues to account for income taxes on a separate return basis. Accordingly, the Company accounts for income taxes using an asset and liability method which requires the recognition of deferred tax assets and liabilities for the expected future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases and net operating loss and tax credit carryforwards. Deferred tax assets and liabilities are measured using enacted tax rates expected to be applied to taxable income in the years in which those temporary differences are expected to be recovered or settled. The Company reduces deferred tax assets by a valuation allowance if it is more likely than not that some portion or all of the deferred tax assets will not be realized. Any payments received from Hallmark Cards under the tax sharing agreement are recorded as an increase in additional paid-in capital and any future utilization of deferred tax assets generated after March 2003 will be recorded as a reduction in paid-in capital, to the extent payments were previously received from Hallmark Cards for such benefits under the tax sharing agreement.

 

Stock-Based Compensation

 

The Company accounts for its stock-based employee compensation plan using the intrinsic value method under the recognition and measurement principles of APB Opinion No. 25, Accounting for Stock Issued to Employees, and related Interpretations. Accordingly, compensation cost for stock options issued to employees is measured as the excess, if any, of the quoted market price of the Company’s stock at the date of the grant over the exercise price of

 

12



 

the underlying stock options. In December 2002, the Financial Accounting Standards Board (“FASB”) issued Statement of Financial Accounting Standards (“SFAS”) No. 148, Accounting for Stock-Based Compensation – Transition and Disclosure – an amendment of SFAS No. 123. SFAS No. 148 requires certain additional disclosures of the estimated fair value of stock-based compensation. Such estimated fair value is determined through the use of the Black-Scholes option pricing model. SFAS No. 123, Accounting for Stock-Based Compensation, encourages, but does not require, companies to record compensation cost for stock-based employee compensation plans at fair value.

 

Had compensation expense for these plans been determined consistent with SFAS No. 123, Crown Media Holdings’ net loss and loss per share would have been increased to the following pro forma amounts for the three and six months ended June 30, 2004 and 2005:

 

Pro Forma Effects

(In thousands, except per share amounts)

 

 

 

Three Months Ended June 30,

 

Six Months Ended June 30,

 

 

 

2004

 

2005

 

2004

 

2005

 

 

 

 

 

 

 

 

 

 

 

Net loss

 

$

(40,587

)

$

(56,255

)

$

(82,063

)

$

(107,162

)

Pro forma stock options expense at estimated fair value

 

(646

)

(93

)

(1,323

)

(261

)

Stock plan expense included in net loss

 

 

7

 

 

14

 

Pro forma net loss

 

$

(41,233

)

$

(56,341

)

$

(83,386

)

$

(107,409

)

Weighted average shares

 

104,533

 

104,551

 

104,533

 

104,542

 

Pro forma net loss per share, basic and diluted

 

$

(0.39

)

$

(0.54

)

$

(0.80

)

$

(1.03

)

 

Net Loss per Share

 

Basic net loss per share is computed by dividing the net loss for the period by the weighted average number of common shares outstanding during the period. Diluted net loss per share is computed based on the weighted average number of common shares and potentially dilutive common shares outstanding. The calculation of diluted net loss per share excludes potential common shares if the effect would be antidilutive. Potential common shares consist of incremental common shares issuable upon the exercise of stock options. Approximately 1.4 million and 1.2 million stock options for both the three and six months ended June 30, 2004 and 2005, respectively, have been excluded from the calculations of loss per share because their effect would have been antidilutive.

 

Translation of Foreign Currency

 

Through April 26, 2005, the balance sheets and statements of operations of certain Crown Media Holdings’ foreign subsidiaries were measured using local currency as the functional currency. Revenues, expenses and cash flows of such subsidiaries were translated into United States dollars at the average exchange rates prevailing during the period. Assets and liabilities were translated at the rates of exchange at the balance sheet date. Translation gains and losses were deferred as a component of accumulated other comprehensive income (loss). Foreign currency transaction gains and losses recorded upon the remeasurement of financial assets and liabilities denominated in currencies other than the functional currency of the subsidiary were included in determining net loss for the period. In conjunction with the sale of the international business, the cumulative foreign currency translation gain of approximately $3.1 million was realized as a component of the loss on sale of discontinued operations in the accompanying consolidated statement of operations.

 

Concentration of Credit Risk

 

Financial instruments, which potentially subject Crown Media Holdings to a concentration of credit risk, consist primarily of cash, restricted cash, cash equivalents and accounts receivable. Generally, Crown Media Holdings does not require collateral to secure receivables. Crown Media Holdings has no significant off-balance sheet financial instruments with risk of accounting losses.

 

13



 

Reclassifications

 

Certain reclassifications have been made to conform prior periods’ financial information to the current presentation.

 

Recently Issued Accounting Pronouncements

 

In December 2004, the FASB issued SFAS No. 153, Exchanges of Nonmonetary Assets, an amendment of APB Opinion No. 29, Accounting for Nonmonetary Transactions. The amendments made by SFAS No. 153 are based on the principle that exchanges of nonmonetary assets should be measured based on the fair value of the assets exchanged. Further, the amendments eliminate the narrow exception for nonmonetary exchanges of similar productive assets and replace it with a broader exception for exchanges of nonmonetary assets that do not have commercial substance. Previously, APB Opinion No. 29 required that the accounting for an exchange of a productive asset for a similar productive asset or an equivalent interest in the same or similar productive asset should be based on the recorded amount of the asset relinquished. APB Opinion No. 29 provided an exception to its basic measurement principle (fair value) for exchanges of similar productive assets. The FASB believes that exception required that some nonmonetary exchanges, although commercially substantive, be recorded on a carryover basis. By focusing the exception on exchanges that lack commercial substance, the FASB believes SFAS No. 153 produces financial reporting that more faithfully represents the economics of the transactions. SFAS No. 153 is effective for nonmonetary asset exchanges occurring in fiscal periods beginning after June 15, 2005. Earlier application is permitted for nonmonetary asset exchanges occurring in fiscal periods beginning after the date of issuance. The provisions of SFAS No. 153 shall be applied prospectively. The Company does not anticipate that the adoption of SFAS No. 153 will have a significant impact on the Company’s overall results of operations or financial position.

 

In December 2004, the FASB issued SFAS No. 123 (revised 2004), Share-Based Payment. SFAS No. 123R replaced SFAS No. 123, Accounting for Stock-Based Compensation, and superseded Accounting Principles Board Opinion No. 25, Accounting for Stock Issued to Employees.  SFAS No. 123R will require compensation cost related to share-based payment transactions to be recognized in the financial statements. As permitted by SFAS No. 123, Crown Media Holdings elected to follow the guidance of APB Opinion No. 25, which allowed companies to use the intrinsic value method of accounting to value their share-based payment transactions with employees.  Based on this method, Crown Media Holdings did not recognize compensation expense in its financial statements as the stock options granted had an exercise price equal to the fair market value of the underlying common stock on the date of the grant.  SFAS No. 123R allows measurement of the cost of share-based payment transactions to employees at the fair value of the award on the grant date and recognition of expense over the requisite service or vesting period. SFAS No. 123R allows implementation using a modified version of prospective application, under which compensation expense for the unvested portion of previously granted awards and all new awards will be recognized on or after the date of adoption.  SFAS No. 123R also allows companies to adopt SFAS No. 123R by restating previously issued financial statements, basing the amounts on the expense previously calculated and reported in their pro forma footnote disclosures required under SFAS No. 123. The provisions of SFAS No. 123R will be adopted by Crown Media Holdings using the modified prospective method beginning January 1, 2006.

 

In March 2005, the SEC staff issued guidance on FASB Statement No. 123 (revised 2004), Share-Based Payment, SFAS No. 123R. Staff Accounting Bulletin (“SAB”) No. 107 was issued to assist preparers by simplifying some of the implementation challenges of SFAS No. 123R while enhancing the information that investors receive.  SAB No. 107 creates a framework that is premised on two overarching themes: (a) considerable judgment will be required by preparers to successfully implement SFAS No. 123R, specifically when valuing employee stock options; and (b) reasonable individuals, acting in good faith, may conclude differently on the fair value of employee stock options. Key topics covered by SAB No. 107 include: (a) valuation models – SAB No. 107 reinforces the flexibility allowed by SFAS No. 123R to choose an option-pricing model that meets the standard’s fair value measurement objective; (b) expected volatility – the SAB provides guidance on when it would be appropriate to rely exclusively on either historical or implied volatility in estimating expected volatility; and (c) expected term – the new guidance includes examples and some simplified approaches to determining the expected term under certain circumstances.  The Company will apply the principles of SAB No. 107 in conjunction with its adoption of SFAS No. 123R.

 

14



 

3. Subscriber Acquisition Fees

 

Subscriber acquisition fees are comprised of the following:

 

 

 

As of December 31,

 

As of June 30,

 

 

 

2004

 

2005

 

 

 

(In thousands)

 

Subscriber acquisition fees, at cost

 

$

236,447

 

$

240,873

 

Accumulated amortization

 

(116,434

)

(141,222

)

Subscriber acquisition fees, net

 

$

120,013

 

$

99,651

 

 

Of the net balance at June 30, 2005, the Company expects $21.9 million will be recognized as a reduction of subscriber fee revenue and $77.8 million will be recognized as subscriber acquisition fee expense in future periods.

 

As of December 31, 2004, and June 30, 2005, the consolidated balance sheets also reflect subscriber acquisition fees payable of $35.9 million and $10.6 million, respectively. For the three months ended June 30, 2004 and 2005, Crown Media United States made cash payments of $984,000 and $25.9 million, respectively. For the six months ended June 30, 2004 and 2005, Crown Media United States made cash payments of $3.5 million and $29.8 million, respectively.

 

4. Program License Fees

 

Program license fees are comprised of the following:

 

 

 

As of December 31, 2004

 

As of June 30, 2005

 

 

 

(In thousands)

 

Program license fees — Hallmark Entertainment Distribution

 

$

144,848

 

$

130,386

 

Program license fees — NICC

 

2,448

 

9,465

 

Program license fees — other affiliates

 

5,906

 

5,594

 

Program license fees — non-affiliates

 

329,021

 

328,601

 

Program license fees, at cost

 

482,223

 

474,046

 

Accumulated amortization

 

(167,993

)

(177,336

)

Program license fees, net

 

$

314,230

 

$

296,710

 

 

Amortization of program license fees for continuing operations, which is included as a component of programming cost in the accompanying consolidated statements of operations, was $20.1 million and $28.4 million for the three months ended June 30, 2004 and 2005, respectively, and $39.1 million and $56.4 million for the six months ended June 30, 2004 and 2005, respectively.

 

At December 31, 2004, and June 30, 2005, $7.7 million and $2.6 million of program license fees, respectively, were included in prepaid and other assets on the accompanying condensed consolidated balance sheets as the Company had made payments, but the airing windows had not commenced.

 

License fees payable are comprised of the following:

 

 

 

As of December 31, 2004

 

As of June 30, 2005

 

 

 

(In thousands)

 

License fees payable — Hallmark Entertainment Distribution

 

$

151,980

 

$

138,261

 

License fees payable — NICC

 

 

2,905

 

License fees payable — non-affiliates

 

191,576

 

194,811

 

Total license fees payable

 

343,556

 

335,977

 

Less current maturities

 

(79,815

)

(69,780

)

Long-term license fees payable

 

$

263,741

 

$

266,197

 

 

15



 

5. Property and Equipment

 

Property and equipment are comprised of the following:

 

 

 

As of December 31,

 

As of June 30,

 

Depreciable Life

 

 

 

2004

 

2005

 

(In years)

 

 

 

(In thousands)

 

Technical equipment and computers

 

$

38,947

 

$

14,707

 

3-5

 

Leased assets

 

30,615

 

17,363

 

8-15

 

Furniture, fixtures and equipment

 

2,078

 

1,219

 

5

 

Leasehold improvements

 

10,402

 

3,329

 

3-7

 

Construction-in-progress

 

161

 

194

 

 

 

Property and equipment, at cost

 

82,203

 

36,812

 

 

 

Accumulated depreciation

 

(49,374

)

(16,511

)

 

 

Property and equipment, net

 

$

32,829

 

$

20,301

 

 

 

 

Depreciation expense related to property and equipment was $886,000 for both the three months ended June 30, 2004 and 2005, respectively. Depreciation expense related to property and equipment was $1.8 million for both the six months ended June 30, 2004 and 2005, respectively.

 

Software and other intangible assets of $3.2 million and $2.2 million as of December 31, 2004, and June 30, 2005, respectively, have been included in prepaid and other assets in the accompanying condensed consolidated balance sheets.

 

6. Reorganization

 

In October 2002, the Company reorganized its operations in order to concentrate its efforts on the Hallmark Channel in the U.S.  The following table displays the activity and balances of the reorganization accrual account from December 31, 2003, to June 30, 2005, which is included in the current portion of accounts payable and accrued liabilities in the accompanying condensed consolidated balance sheets.

 

 

 

 

 

 

 

Satellite and

 

 

 

 

 

Severance

 

Facilities

 

Transponder

 

Total

 

 

 

(In thousands)

 

 

 

 

 

 

 

 

 

 

 

Balance at December 31, 2003

 

$

4

 

$

1,523

 

$

13,511

 

$

15,038

 

 

 

 

 

 

 

 

 

 

 

Adjustments due to change in estimates, net

 

(4

)

(126

)

(301

)

(431

)

 

 

 

 

 

 

 

 

 

 

Payments

 

 

(337

)

(3,550

)

(3,887

)

Balance at December 31, 2004

 

 

1,060

 

9,660

 

10,720

 

 

 

 

 

 

 

 

 

 

 

Payments

 

 

 

(60

)

(720

)

(780

)

Contracts assumed by buyer of international business

 

 

(1,000

)

(8,671

)

(9,671

)

Balance at June 30, 2005

 

$

 

$

 

$

269

 

$

269

 

 

7. Credit Facility

 

The Company has a credit agreement with a syndicate of banks, led by JP Morgan Chase Bank, under which the banks have extended to the Company a secured revolving credit facility of up to $220.0 million.  The Company and the lending banks originally entered into the facility in 2001 and have subsequently amended the terms of this facility, with the most recent amendment on March 1, 2005.  The facility is guaranteed by the Company’s subsidiaries and is secured by all tangible and intangible property of Crown Media Holdings and its subsidiaries.  The original bank credit facility encompassed a term loan of $100.0 million and a revolving line of credit of $220.0 million, inclusive of up to $20.0 million of letters of credit available to be issued at the Company’s request.  Upon

 

16



 

the consummation of sale of the international business, the Company repaid and retired the $100.0 million term loan along with $95.0 million on the revolving line of credit under the credit facility. The credit facility now consists of the revolving line of credit of $220.0 million, which includes up to $20.0 million of letters of credit.  In addition, following such closing, any borrowings by the Company of amounts in excess of the $180.0 million under the revolving line of credit will require approval of Hallmark Cards.

 

Each loan under the bank credit facility bears interest at a Eurodollar rate or an alternate base rate as the Company may request at the time of borrowing in accordance with the credit agreement.  The Eurodollar rate is based on the London interbank market for Eurodollars, and remains in effect for the time period of the loan ranging from one, two, three, six or twelve months.  The alternate rate is based upon the prime rate of JP Morgan Chase Bank, a certificate of deposit rate or the Federal Funds effective rate, which is adjusted whenever the rates change.  The Company is required to pay a commitment fee of 0.2% per annum (0.5% prior to March 1, 2005) of the committed, but not outstanding, amounts under the revolving credit facility, payable in quarterly installments.

 

As of March 1, 2005, we entered into Amendment No. 8 to the agreement for our bank credit facility.  This amendment extended the maturity date to May 31, 2006, as well as made a number of other significant changes to the bank credit facility including elimination of certain financial covenants, changes to and waivers of financial covenants concerning 2004 violations and the future compliance, and a reduction in the interest rates and commitment fees under the credit facility. See “Hallmark Letter of Credit” in note 9 below regarding an irrevocable letter of credit of Hallmark Cards issued as credit support for obligations under the credit facility.

 

Amendment No. 8 waived the Company’s non-compliance with the following financial covenants:  (1) capital expenditures in 2004; (2) cash program acquisition guarantees in 2004; (3) trailing 12-month EBITDA for the quarter ended December 31, 2004; (4) cash payments to television distributors for subscribers in 2004; (5) net worth at December 31, 2004; (6) leverage ratio for the quarter ended December 31, 2004; and (7) interest coverage ratio for the 2004 year.  Amendment No. 8 also deleted the net worth covenant; amended the limit on the Company’s cash program guarantees in 2005; amended the quarterly EBITDA requirements for the remainder of the loan term; and amended the limit of cash payments to television distributors for subscribers, the minimum number of subscribers and the minimum gross subscriber revenue.  Further, pursuant to Amendment No. 8, the limitation on Restricted Payments was amended to allow us to make certain payments to Hallmark Cards or its affiliates.

 

At December 31, 2004, and June 30, 2005, Crown Media Holdings had outstanding borrowings of $310.0 million and $179.0 million, respectively, under the credit facility and there were no letters of credit outstanding. At June 30, 2005, the entire outstanding balance bore interest at the Eurodollar rate (4.33% at June 30, 2005). Interest expense on borrowings under the credit facility for the three months ended June 30, 2004 and 2005, was $3.3 million, and $2.0 million, respectively, and for the six months ended June 30, 2004 and 2005, interest expense was $6.4 million, and $5.9 million, respectively.

 

8.  Classification of Credit Facility as a Current Liability

 

The outstanding borrowings under the credit facility of $179.0 million at June 30, 2005, have been classified as a current liability.  Such balance sheet classification was deemed necessary as the bank has the right, at the maturity date, at its discretion, to either draw upon the outstanding letter of credit supplied by Hallmark Cards in order to receive payment in full of the outstanding principal amount under the credit facility (see note 9) or to initiate other actions including foreclosure of the Company’s assets. As this is outside the control of the Company, the obligation does not meet the requirements as long-term debt even though Hallmark Cards has committed to not request reimbursement from the Company prior to August 31, 2006 in the event the banks exercise their rights under the irrevocable letter of credit described in note 9.

 

9.  Related Party Long-Term Obligations

 

Hallmark Letter of Credit

 

Pursuant to Amendment No. 8 to the bank credit facility, Hallmark Cards provided an irrevocable letter of credit issued to JP Morgan Chase Bank by Citibank, N.A. in the amount of $320.0 million, as credit support for the Company’s obligations under the credit facility.  The letter of credit was reduced to $220.0 million upon the

 

17



 

consummation of the sale of the Company’s international business and the reduction of the aggregate outstanding credit exposure of its lenders to $220.0 million.  Drawdowns under the letter of credit may be made for amounts due and payable under the credit facility. Amounts in excess of $180.0 million require the concurrence of Hallmark Cards.  Any proceeds received by JP Morgan Chase Bank from drawing under this support letter of credit will not be applied to repay the Company’s obligations, but will be used to purchase on the part of Hallmark Cards from the bank lenders subordinated participations in our obligations under its bank credit facility, junior in payment to the bank lenders under the bank credit facility.  The support letter of credit automatically expires on May 31, 2006. The Company pays to Hallmark Cards, as compensation for the support letter of credit, the amounts resulting from the 2% reduction in the interest rate and the 0.3% reduction in the commitment fee payable by the Company under the bank credit facility as provided in Amendment No. 8.

 

Senior Unsecured Note

 

In August 2003, the Company issued a senior unsecured note to HC Crown for $400.0 million. A portion of the proceeds was used to repurchase the Company’s outstanding trust preferred securities, and the balance of the proceeds, after expenses, was used to reduce amounts outstanding under its bank credit facility.

 

The senior unsecured note payable to HC Crown does not require cash payments until August 2007. Instead, the principal amount of the senior unsecured note accretes at 10.25% per annum, compounding semi-annually, to $596.6 million at August 5, 2007.  From that date, interest at 10.25% per annum will be payable semi-annually on the accreted value of the senior unsecured note to HC Crown.  The note matures on August 5, 2011, and is pre-payable by Crown Media Holdings at any time after August 5, 2004, without penalty. At December 31, 2004 and June 30, 2005, $460.9 million and $484.6 million, respectively, of principal and accrued interest were included in the senior unsecured note payable in the accompanying condensed consolidated balance sheet. The note purchase agreement for the senior unsecured note contains certain covenants which restrict on the part of the Company, among other matters, from the incurrence of any additional indebtedness, the repurchase or other acquisitions of the Company’s stock, investments in other parties and the incurrence of liens on the Company’s assets.  As a fee for the issuance of the notes, the Company paid $3.0 million to HC Crown, which was initially capitalized and is being amortized as additional interest expense over the term of the note payable.

 

Line of Credit Payable to HC Crown

 

On December 14, 2001, the Company executed a $75.0 million promissory note with HC Crown maturing on the earlier of six months from the termination of the credit facility or December 21, 2007.  This line of credit is subordinate to the bank credit facility. The rate of interest under this line of credit is equal to LIBOR plus three percent, payable quarterly. At both December 31, 2004, and June 30, 2005, borrowings under the note were $75.0 million. Accrued interest on the note of $6.1 million and $8.4 million are included in line of credit and interest payable to HC Crown as of December 31, 2004, and June 30, 2005, respectively, on the accompanying condensed consolidated balance sheets.

 

Hallmark Obligations

 

By a letter dated August 1, 2005, which supplemented a previous letter dated February 28, 2005, Hallmark Cards confirmed to the Company that neither Hallmark Cards nor any of its wholly-owned subsidiaries would demand payment from the Company until August 31, 2006, at the earliest, on (1) license fees and intercompany payables outstanding as of December 31, 2004, and June 30, 2005, and (2) any reimbursements on the letter of credit supporting the bank line of credit if drawn to pay the bank credit facility which matures on May 31, 2006. Therefore, the Company has classified the license fees and payables to Hallmark affiliates as non-current liabilities on the accompanying condensed consolidated balance sheet.

 

10. Related Party Transactions

 

Tax Sharing Agreement

 

On March 11, 2003, Crown Media Holdings became a member of Hallmark Cards consolidated federal tax group and entered into a federal tax sharing agreement with Hallmark Cards (the “tax sharing agreement”). Hallmark Cards includes Crown Media Holdings in its consolidated federal income tax return.  Accordingly, Hallmark Cards

 

18



 

has benefited from past tax losses and will benefit from future federal tax losses, which may be generated by Crown Media Holdings.  Based on the tax sharing agreement, Hallmark Cards has agreed to pay Crown Media Holdings all of the benefits realized or realizable by Hallmark Cards as a result of including Crown Media Holdings in its consolidated income tax return, 75% in cash on a quarterly basis and the balance when Crown Media Holdings becomes a federal taxpayer.  Under the tax sharing agreement, at Hallmark Cards’ option, the non-interest bearing balance of the 25% in federal tax benefits may also be applied as an offset against any amounts owed by Crown Media Holdings to any member of the Hallmark Cards consolidation group under any loan, line of credit or other payable, subject to limitations under any loan indentures or contracts restricting such offsets. As of June 30, 2005, Hallmark Cards has not exercised this option.

 

The Company received $9.3 million and $0 under the tax sharing agreement during the three months ended June 30, 2004 and 2005, respectively. The Company received $23.6 million and $21.4 million under the tax sharing agreement during the six months ended June 30, 2004 and 2005, respectively. These receipts have been recorded as an addition to paid-in capital. The Company estimates that a gain will be recognized on the sale of the international business for income tax purposes, which will reduce current period operating losses and will also reduce the tax sharing payments expected to be received in 2005.

 

Costs Incurred on Crown Media Holdings’ Behalf

 

Since inception, Hallmark Entertainment has at times paid certain costs on behalf of Crown Media Holdings. Non-interest bearing unreimbursed costs of $4.5 million and $5.1 million are included in payable to affiliates in the accompanying condensed consolidated balance sheets as of December 31, 2004, and June 30, 2005, respectively.

 

Services Agreement with Hallmark Cards

 

Crown Media Holdings entered into an Intercompany Services Agreement with Hallmark Cards, effective January 1, 2003, under which Hallmark Cards agreed for a term of three years to provide Crown Media Holdings with tax, risk management, health safety, environmental, insurance, legal, treasury and cash management services and real estate consulting services.  Under the agreement, the Company agreed to pay Hallmark Cards $515,000 per year for these services, plus out-of-pocket expenses and third party fees, payable in arrears on the last business day of each quarter. However, the Company has not been paying these amounts as they are due. For each of the three months ended June 30, 2004 and 2005, Crown Media Holdings had accrued $129,000 under the agreement. For each of the six months ended June 30, 2004 and 2005, Crown Media Holdings had accrued $258,000 under the agreement. At December 31, 2004, and June 30, 2005, non-interest bearing unpaid accrued service fees and unreimbursed expenses of $8.6 million and $9.9 million, respectively, were included in payable to affiliates in the accompanying condensed consolidated balance sheets.

 

Film Asset Services Agreement with Hallmark Entertainment

 

The Company entered into a film asset services agreement with Hallmark Entertainment, under which Hallmark Entertainment provides Crown Media Holdings with services related to the administration, distribution and other exploitation of the Company’s film assets. In consideration for the services provided by Hallmark Entertainment, Crown Media Holdings was, prior to the sale of the Company’s international operations, obligated to pay a service fee of $1.5 million per year, payable in quarterly installments of $375,000. At December 31, 2004, and June 30, 2005, non-interest bearing unpaid accrued service fees of $375,000 and $617,000 were included in payable to affiliates in the accompanying condensed consolidated balance sheets. Following the sale of the Company’s international operations, the annual fee for these services was reduced to $750,000 per year and such amount has been prorated for the period April 26, 2005, through December 31, 2005.

 

Trademark Agreement with Hallmark Cards

 

Crown Media United States has trademark license agreement with Hallmark Licensing, Inc. for use of the “Hallmark” mark for the Hallmark Channel and for the Hallmark Movie Channel.  As amended in August 2005, the trademark license agreements for the Hallmark Channel and the Hallmark Movie Channel expire on September 1, 2006. The Company is not required to pay any fees under the trademark license agreements.

 

19



 

Program License Agreements with Hallmark Entertainment Distribution

 

The Company licenses programming for distribution in the United States from Hallmark Entertainment Distribution under a program license agreement, dated January 1, 2001. Under this program license agreement, the Company licenses programs owned or controlled by Hallmark Entertainment Distribution, as well as all programming produced by or on behalf of Hallmark Entertainment Distribution for the Company. The program agreement has a term of five years and is automatically renewable for additional three-year periods, subject to rate adjustments, so long as Hallmark Entertainment Distribution or its affiliates, owns an interest of 35% or more of Crown Media Holdings.  If, at any time, Hallmark Entertainment Distribution ceases to own a 35% interest in Crown Media Holdings, and if, at that time, the remaining term of the program agreement is less than two years, then the remaining term of the program agreement will be extended to the date two years after the date on which Hallmark Entertainment Distribution ceased to own a 35% interest in Crown Media Holdings.

 

If the Company sub-licenses any licensed program to a third party, it must equally share with Hallmark Entertainment Distribution the excess, if any, of the sublicensing fee over the initial program license fee paid by the Company.  The Company did not sub-license any licensed programming to third parties during the three and six months ended June 30, 2004 and 2005.  Amounts due to Hallmark Entertainment Distribution as a result of these sub-licensing agreements have been included in license fees payable to affiliates in the accompanying balance sheets as noted below.

 

Programming costs related to the Hallmark program agreements were $4.8 million and $7.2 million for the three months ended June 30, 2004 and 2005, respectively. Programming costs related to the Hallmark program agreements were $9.3 million and $13.8 million for the six months ended June 30, 2004 and 2005, respectively. As of December 31, 2004, and June 30, 2005, $152.0 million and $138.3 million, respectively, are included in license fees payable to affiliates in the accompanying condensed consolidated balance sheets. The Company obtained a letter from Hallmark Cards whereas Hallmark Cards and its subsidiaries will not demand payment of these license fees prior to August 31, 2006.

 

11. Company Obligated Mandatorily Redeemable Preferred Interest and NICC License Agreements

 

VISN owns a $25.0 million company obligated mandatorily redeemable preferred interest in Crown Media United States (the “preferred interest”) issued in connection with an investment by the Company in Crown Media United States. On November 13, 1998, the Company, Vision Group, VISN and Henson Cable Networks, Inc. signed an amended and restated company agreement governing the operation of Crown Media United States, which agreement was further amended on February 22, 2001 and January 1, 2002 (the “company agreement”).

 

 Under the company agreement, the members agreed that if during any year ending after January 1, 2005 and prior to December 31, 2009, Crown Media United States has net profits in excess of $10.0 million, and the preferred interest has not been redeemed, Crown Media United States will redeem the preferred interest in an amount equal to the lesser of: (i) such excess net profits; (ii) $5.0 million; or (iii) the amount equal to the preferred liquidation preference on the date of redemption.  Crown Media United States may voluntarily redeem the preferred interest at any time, however, it is obligated to do so on the date of redemption (December 31, 2010). Due to the mandatory redemption provision of the preferred interest, on July 1, 2003, the preferred interest was remeasured at fair value and reclassified to non-current liabilities in accordance with the provisions of SFAS No. 150.

 

Under the company agreement, Crown Media United States may be required to make certain payments in regards to programming provisions to the National Interfaith Cable Coalition (“NICC”).  Specifically, Crown Media United States may be required to pay license fees to NICC or fund production costs consisting of: (i) a total of $5.3 million per year, with consumer price index escalations, for two recurring programming blocks produced by NICC; (ii) up to $10.0 million per year for an additional recurring “signature” series program block co-produced by NICC and Crown Media United States; (iii) up to $600,000 per “non-dramatic” holiday special produced by NICC; and (iv) up to $1.0 million per “dramatic” holiday special co-produced by NICC and Hallmark Entertainment. In addition, six months prior to the expiration of the agreement, Crown Media United States must negotiate in good faith with NICC regarding a continuation of this programming and funding commitment. If agreement is not reached

 

20



 

and Crown Media United States does not continue the NICC programming and funding commitments at the same levels, NICC is entitled to compel Crown Media Holdings to repurchase all of NICC’s Crown Media Holdings shares at their then-current market value no later than 60 days following the expiration of the amendment. Crown Media United States, however, can nullify this put by electing to continue the NICC programming and funding commitments at the same levels.

 

Pursuant to additional amendments effective January 1, 2002, and January 1, 2004, Crown Media United States agreed to advance NICC $3.0 million in each of 2002, 2003 and 2004 to help fund NICC’s cost of expanding its production operations to produce the aforementioned programming.  Crown Media United States has agreed to extend a similar production advance of $3.0 million to NICC in 2005. This advance will be recovered from the license fees payable for this programming when such programming is produced and accepted by Crown Media United States for distribution on the channel. The Company is expensing these amounts as incurred given the uncertainty surrounding whether or not the programming will be produced and/or accepted. These expenses are included as components of affiliate programming costs in the accompanying consolidated statements of operations.  See note 14 regarding NICC’s threatened litigation against the Company.

 

During the three months ended June 30, 2004 and 2005, Crown Media United States paid NICC $3.7 million and $2.6 million, respectively, and during the six months ended June 30, 2004 and 2005, $7.2 million and $5.2 million, respectively, related to the company agreement, as amended.

 

12. Employee Incentives

 

In April 2003, the Company’s Board of Directors approved actions to provide additional incentives to encourage retention of its employees. Crown Media Holdings’ then outstanding stock options held by employees had exercise prices significantly above the market value of its Class A common stock.  The Company made an offer in May 2003 to senior management and vice presidents, totaling approximately 55 persons, to exchange their options for restricted stock units (“RSUs”).  The exchange ratio was one RSU for every 2.5 options for shares of the Company’s Class A common stock, resulting in a total of 5,126,732 options exchanged for 2,050,693 RSUs. Each RSU, upon vesting, represents the right to receive one share of Class A common stock or the value of the share in cash at the time of vesting.  The determination of whether RSUs will be settled in cash or common stock is made by the Company’s Board of Directors. The RSUs vest over three years in one-third increments on the anniversary of the grant date each year and the Company is accruing expense related to the RSUs ratably over each increment’s vesting period using the price of our Class A common stock on the last day of the reporting period.

 

Options for 279,254 shares of common stock owned by certain executives and vice presidents that were not exchanged are subject to variable plan accounting in which compensation is remeasured at each reporting date until the options are exercised, expire unexercised or are forfeited.

 

In May 2004, the Company’s Board of Directors approved an additional grant to employees of 1,065,000 RSUs. The Employment RSUs, which constitute 70% of the award granted in 2004, vest in equal one-third installments over the next three years on the anniversary of the grant date each year. The Company is accruing expense related to the Employment RSUs ratably over each installment’s vesting period using the price of our Class A common stock on the last day of the reporting period. The Performance RSUs, constituting 30% of the award granted in 2004, vest on the 3rd anniversary of the grant date, provided that the price of the Crown common stock is $14 or higher on that date. The Company will begin to accrue compensation expense for the Performance RSUs when it becomes probable that the price of the Company’s stock will be $14 or more on the 3rd anniversary of the grant date.

 

The Company is recording compensation expense based on the fair value of the common stock or cash equivalent required to settle the RSUs at each reporting period end during the vesting period of the RSUs. Such compensation expense is calculated using variable plan accounting.

 

The Company recorded $3.4 million and $2.8 million, of compensation expense associated with the RSUs during the three months ended June 30, 2004 and 2005, respectively, and $5.8 million and $5.2 million, of compensation expense during the six months ended June 30, 2004 and 2005, respectively, which has been recorded as a liability for RSUs in the accompanying consolidated balance sheet and is included in selling, general and administrative

 

21



 

expense in the accompanying consolidated statement of operations. The Company settled certain RSUs during the three months ended March 31, 2005, for approximately $4.2 million in cash. Additionally, in conjunction with the close of the international transaction, the Company immediately vested and settled RSUs held by individuals employed by the international business in May 2005 for approximately $4.0 million in cash.  In June 2005, the Company settled the contractually vested RSUs for approximately $3.8 million in cash.

 

13. Segment Reporting

 

The Company’s continuing operations are currently organized into two principal divisions representing operating segments: domestic channel and film distribution. The Company evaluates performance and allocates resources based on the results of these segments. The key operating performance criteria used in this evaluation include revenue, segment income (loss) and total assets.  The results of operations of our international channel operating segment are not included in the segment reporting as they are classified separately as discontinued operations in the Company’s consolidated financial statements (see note 13).

 

The following tables present the Company’s segment information for the periods indicated (in thousands):

 

Three Months Ended June 30, 2004

 

 

 

 

 

Film

 

 

 

 

 

 

 

Domestic

 

Distribution

 

Adjustments

 

Consolidated

 

 

 

 

 

 

 

 

 

 

 

Total revenue

 

$

32,189

 

$

4,980

 

$

(6,778

)(1)

$

30,391

 

 

 

 

 

 

 

 

 

 

 

Segment income (loss)

 

$

(1,585

)

$

151

 

$

(3,784

)(2)

$

(5,218

)

Depreciation and amortization expense

 

(1,531

)

1,549

 

(1,645

)(3)

(1,627

)

Amortization of film assets

 

 

(8,137

)

6,790

(5)

(1,347

)

Subscriber acquisition fee amortization

 

(9,700

)

847

 

(1

)

(8,854

)

Interest expense

 

(539

)

(12,599

)

(1,255

)(2)

(14,393

)

Loss from continuing operations

 

$

(13,355

)

$

(18,189

)

$

105

 

$

(31,439

)

 

 

 

 

 

 

 

 

 

 

Total assets

 

$

652,541

 

$

561,538

 

$

325,133

(4)

$

1,539,212

 

 

Three Months Ended June 30, 2005

 

 

 

 

 

Film

 

 

 

 

 

 

 

Domestic

 

Distribution

 

Adjustments

 

Consolidated

 

 

 

 

 

 

 

 

 

 

 

Total revenue

 

$

45,736

 

$

4,986

 

$

(5,030

)(1)

$

45,692

 

 

 

 

 

 

 

 

 

 

 

Segment income (loss)

 

$

(281

)

$

(4,080

)

$

(1,414

)(2)

$

(5,775

)

Depreciation and amortization expense

 

(11,875

)

11,376

 

(973

)(3)

(1,472

)

Amortization of film assets

 

 

(20,474

)

6,810

(5)

(13,664

)

Subscriber acquisition fee amortization

 

(12,967

)

847

 

 

 

(12,120

)

Income tax provision

 

 

 

 

 

(6

)

(6

)

Interest expense

 

(1,097

)

(15,221

)

(1,126

)(2)

(17,444

)

Loss from continuing operations

 

$

(26,220

)

$

(27,552

)

$

3,291

 

$

(50,481

)

 

 

 

 

 

 

 

 

 

 

Total assets

 

$

783,724

 

$

505,074

 

$

(4)

$

1,288,798

 

 

22



 

Six Months Ended June 30, 2004

 

 

 

 

 

Film

 

 

 

 

 

 

 

Domestic

 

Distribution

 

Adjustments

 

Consolidated

 

 

 

 

 

 

 

 

 

 

 

Total revenue

 

$

60,987

 

$

12,109

 

$

(9,304

)(1)

$

63,792

 

 

 

 

 

 

 

 

 

 

 

Segment income (loss)

 

$

(5,974

)

$

2,146

 

$

(3,623

)(2)

$

(7,451

)

Depreciation and amortization expense

 

(2,839

)

2,377

 

(2,849

)(3)

(3,311

)

Amortization of film assets

 

 

 

(15,467

)

6,790

(5)

(8,677

)

Subscriber acquisition fee amortization

 

(19,173

)

1,693

 

(1

)

(17,481

)

Interest expense

 

(1,075

)

(29,804

)

2,268

(2)

(28,611

)

Loss from continuing operations

 

$

(29,061

)

$

(39,055

)

$

2,585

 

$

(65,531

)

 

 

 

 

 

 

 

 

 

 

Total assets

 

$

652,541

 

$

561,538

 

$

325,133

(4)

$

1,539,212

 

 

Six Months Ended June 30, 2005

 

 

 

 

 

Film

 

 

 

 

 

 

 

Domestic

 

Distribution

 

Adjustments

 

Consolidated

 

 

 

 

 

 

 

 

 

 

 

Total revenue

 

$

87,431

 

$

6,907

 

$

(8,077

)(1)

$

86,261

 

 

 

 

 

 

 

 

 

 

 

Segment income (loss)

 

$

(5,323

)

$

(6,933

)

$

(1,251

)(2)

$

(13,507

)

Depreciation and amortization expense

 

(16,212

)

17,179

 

(4,078

)(3)

(3,111

)

Amortization of film assets

 

 

 

(26,155

)

6,810

(5)

(19,345

)

Subscriber acquisition fee amortization

 

(26,531

)

1,693

 

 

 

(24,838

)

Income tax provision

 

 

 

 

 

(6

)

(6

)

Interest expense

 

(2,193

)

(33,725

)

1,578

(2)

(34,340

)

Loss from continuing operations

 

$

(50,259

)

$

(47,941

)

$

3,053

 

$

(95,147

)

 

 

 

 

 

 

 

 

 

 

Total assets

 

$

783,724

 

$

505,074

 

$

(4)

$

1,288,798

 

 


(1) Adjustment represents netting of certain subscriber acquisition fee expense against revenue not allocated to domestic segment and film asset license fees from international sources. Prior to the sale of the international business, film asset license fees earned from international sources were included in the Company’s Film Distribution segment.

(2) Represents amounts not allocated to the individual segments on the financial reports reviewed by our chief operating decision maker.

(3)  Represents programming amortization excluded from the individual segment income (loss) calculation.

(4) Represents assets held for sale from the international business sold in April 2005.

(5) Represents amortization associated with film asset license fees earned from international sources prior to the sale of the international business in April 2005.

 

23



 

Four individual pay television distributors accounted for more than 15% of the Company’s consolidated subscribers for the three and six months ended June 30, 2004 and 2005.

 

14.  Discontinued Operations

 

On February 23, 2005, the Company signed an agreement for the sale of its international business and obtained other agreements enabling the Company to then conduct the sale.  The sale closed on April 26, 2005. The accompanying condensed consolidated statements of operations and cash flows for each of the three and six month periods ended June 30, 2004 and 2005 present the associated results of operations and cash flows of the international assets as “discontinued operations” pursuant to SFAS No. 144 Accounting for the Impairment or Disposal of Long-Lived Assets.

 

The net losses from discontinued operations during each of the three and six month periods ended June 30, 2004 and 2005, were comprised of the following:

 

 

 

Three Months

 

Six Months

 

 

 

Ending June 30,

 

Ending June 30,

 

 

 

2004

 

2005

 

2004

 

2005

 

 

 

(In thousands)

 

 

 

 

 

 

 

 

 

 

 

Revenue

 

$

25,447

 

$

8,361

 

$

50,380

 

$

34,575

 

Costs and expenses

 

(32,605

)

(12,168

)

(62,898

)

(42,358

)

Interest expense

 

(1,520

)

(309

)

(3,070

)

(2,081

)

Income tax provision

 

(470

)

(309

)

(944

)

(802

)

Loss from discontinued operations

 

$

(9,148

)

$

(4,425

)

$

(16,532

)

$

(10,666

)

 

Effective February 23, 2005, the Company ceased depreciating and amortizing certain of the international assets held for sale.  Had the Company not ceased such depreciation and amortization, the loss for discontinued operations for the three months ended June 30, 2005 would have included an additional $835,000 of depreciation and amortization expense and an additional $2.0 million of amortization of film assets. Had the Company not ceased such depreciation and amortization, the loss for discontinued operations for the six months ended June 30, 2005 would have included an additional $1.8 million of depreciation and amortization expense and an additional $3.8 million of amortization of film assets.

 

Interest expense includes an allocation of interest related to the Company’s bank credit facility that was required to be paid as a result of the sale.  The allocation was required by Emerging Issues Task Force (“EITF”) Issue No. 87-24, Allocation of Interest to Discontinued Operations.  Such interest expense amounted to $1.2 million and $193,000 for the three month periods ended June 30, 2004 and 2005, respectively.  Such interest expense amounted to $2.3 million and $1.6 million for the six month periods ended June 30, 2004 and 2005, respectively.  Upon receipt of cash from the sale, the Company was required to repay and retire the $100.0 million term loan under the Company’s bank credit facility.

 

15. Commitments and Contingencies

 

In the normal course of business, the Company has entered into agreements that commit it to make cash payments in future periods with respect to non-cancelable leases and programming contracts.

 

In May 2005, we received a letter from National Interfaith Cable Coalition, Inc. threatening litigation in regard to an Amendment dated February 22, 2001 to the Amended and Restated Company Agreement of Crown Media United States (see note 11).  The letter claims that, among other things, the Company and Hallmark Entertainment,

 

24



 

Inc. (“HEI”) have not honored their commitments relating to the production and financing of certain NICC and “faith and values” programming for broadcast on the Hallmark Channel in the United States.  NICC alleges that we and HEI have materially breached the Amendment, causing substantial damages to NICC in an amount which exceeds $100.0 million.  The letter further indicated that NICC intended to file litigation for breaches of the Amendment unless we agreed, by June 1, 2005, to enter into a new, extended agreement with NICC for the production, promotion and funding of programming.  While we believe that the Company and HEI have not breached the Amendment, the Company has been in negotiations with NICC to try to amicably resolve these issues and NICC has not yet filed litigation.  We cannot, however, predict at this time whether these negotiations will successfully resolve NICC’s claims or whether there will be litigation. Accordingly, we have not provided for any amount of loss in these condensed financial statements for this matter.

 

25



 

ITEM 2.  Management’s Discussion and Analysis of Financial Condition and Results of Operations

 

The following discussion and analysis of the Company’s financial condition and results of operations should be read in conjunction with the “Management’s Discussion and Analysis of Financial Condition and Results of Operations” beginning on page 29 of the Company’s Annual Report on Form 10-K for the year ended December 31, 2004.

 

Description of Business and Overview

 

Crown Media Holdings, Inc. (“Crown Media Holdings,” “Crown Media” or the “Company”), through its subsidiaries, owns and operates pay television channels (collectively the “Hallmark Channel,” the “Hallmark Movie Channel,” the “channel” or the “channels”) dedicated to high quality, entertainment programming for adults and families, in the United States and, prior to the sale of its international business, in various countries throughout the world.

 

At the end of the second quarter, the Hallmark Channel was in 68.5 million homes in the United States.  The Hallmark Channel has been successful in increasing overall ratings.  During the first quarter of 2005, a new programming concept, Hallmark Channel Mystery Movies, was introduced.  This new programming concept premiered on Friday nights during the first quarter of 2005 and each of the movies averaged a household coverage rating of 1.3, which was a nearly 60% increase from the same period in the prior year.  During the second quarter, additional Mystery Movies were aired.  In addition, the Hallmark Channel premiered a number of other original movies that also resulted in very strong ratings.  The success of our programming and ratings had a positive impact on the demand for our advertising inventory in the first half of 2005.  As a result, our advertising sales increased significantly during the first half of 2005 as compared to the first half of 2004.  Enhanced programming and increased ratings are also important tools to use to drive increased distribution with the multiple system operators who are the distributors of the Hallmark Channel.

 

On April 26, 2005, the sale of our international business was completed for $222.0 million.  Proceeds from the sale were used to repay and retire $100.0 million of our bank credit facility and reduce the outstanding balance on our revolving credit facility by $95.0 million, pay transaction costs of approximately $5.0 million and to prepay approximately $12.6 million towards the technical services agreement with the buyer of the international business. The completion of the sale of the international business has allowed Crown Media Holdings to focus on the growth and success of the Hallmark Channel in the United States.

 

We launched our second 24-hour linear channel, the Hallmark Movie Channel, during the first quarter of 2005.  The Hallmark Movie Channel focuses on movies and mini-series and utilizes content from our film library for programming.  The launch of the Hallmark Movie Channel provides an opportunity for the Company to build a second programming asset, use this programming asset as a value added enhancement to increase distribution of the Hallmark Channel, and further leverage the content in our film library.

 

The Company also owns a film library comprised of approximately 640 titles.  Through our subsidiary, Crown Media Distribution, we sell license rights to titles in the library to a variety of customers. In addition, the Company utilizes the film library for programming content on the Hallmark Channel and Hallmark Movie Channel. We have increased the internal use of the film assets on the Hallmark Channel as a result of a shift to air more movies and the launch of the Hallmark Movie Channel.

 

As the Hallmark Channel and the Hallmark Movie Channel continue to develop, the core focus for the business remains unchanged.  First, distribution must continue to expand. While the ratings performance the Hallmark Channel ranks in the top ten of cable networks according to Nielsen, in terms of distribution, the Hallmark Channel is only in the top 40 cable networks. Increased distribution can have a positive impact on our subscriber revenue (depending on any subscriber acquisition fees incurred) and should increase our advertising revenue. As noted above, increased distribution in and of itself will enhance advertising sales simply because of the increased viewer universe. However, combining growing distribution with increasing ratings is more powerful in terms of advertising

 

26



 

revenue. As a result, the Hallmark Channel will continue to focus on enhancing its programming schedule through the acquisition of new series, additional original movies such as the recent Mystery Movies, and through unique scheduling concepts.

 

We also plan to develop the Hallmark Movie Channel as an additional source of both subscriber and advertising revenue.

 

In addition, we plan to focus on library sales. Our film library is a large collection of award winning movies and mini-series, which is unique in that it is such a large collection of family oriented films. We use the library on the Hallmark Channel, the Hallmark Movie Channel and for sales to third parties.

 

All of the above needs to be accomplished in a cost efficient fashion. Cost management will continue to be a focus for the management of Crown Media Holdings.

 

The Hallmark Channel in the United States faces short-term and long-term challenges on the distribution front.  As noted above, the near-term focus remains on growing the subscriber base.  One of the nine largest multiple service operators has been our largest source of subscriber growth over the last 18 months due to contractual monetary incentives, and we believe that we will continue to grow our subscriber base with this multiple systems operator in the future.  The current and long-term distribution challenges will be renewing our distribution arrangements with the multiple system operators as they expire.  While the economics of the renewals and potential cash incentive payments are unknown and could have a significant impact on our business, we believe that the success of the Hallmark Channel in terms of ratings and the environment we have created with our programming schedule will enhance our renewal discussions. We also believe that our ability to offer to multiple systems operators a second channel, the Hallmark Movie Channel, is a value added component of the renewal equation.  The largest factors contributing to the economics of the distribution agreements are license fees and subscriber acquisition fees.

 

Domestic telephone companies are entering into the business of distributing television channels to households through their wirelines. We have been negotiating with several telephone companies for the carriage of the Hallmark Channel and Movie Channel.  We expect that subscribers to these telephone services will in large part be customers previously served by existing cable television companies.

 

The Hallmark Channel continues to improve its ratings.  Three factors have contributed to the ratings improvements of the Channel: acquired series and movies, original productions and marketing.  Acquired series ranging from Little House on the Prairie and Perry Mason to Walker, Texas Ranger and M*A*S*H have consistently delivered strong ratings across all day-parts.  Original productions are our most high profile programs and generate the channel’s highest ratings.  Original productions are significant in helping our distribution and advertising sales teams sell the channel. Substantially, all of our original programming is provided by Hallmark Entertainment, a subsidiary of Hallmark Cards. The recent success of the Mystery Movies and other recent originals drives this point home. Marketing and promotion are responsible for attracting viewers to our big events as well as building awareness of the channel in general.

 

To continue the ratings growth and enhance the demographics of our viewers, the Hallmark Channel must continue to invest in programming and marketing.  For the Hallmark Channel to continue to increase its attractiveness to distributors and advertisers, it has to increase its ratings and draw a younger more upscale audience, which is generally more attractive to advertisers.

 

Delivering strong ratings growth to larger audiences has made it possible for our advertising sales to grow rapidly over the last few years.  To advertisers, the Hallmark Channel offers a strong brand, positive environment and family friendly programming with a successful growth pattern.  These characteristics have enabled the channel to sell to advertisers in the packaged goods and pharmaceutical industries.  The next step for the Hallmark Channel will be to deliver the younger more upscale audience needed to gain advertisers from the more lucrative financial services and automotive industries.

 

27



 

International Business

 

As more fully described in the notes to condensed consolidated financial statements included in this quarterly report on Form 10-Q, in April 2005, the Company completed the sale of its international business. The international business is classified in the financial statements for the three and six months ended June 30, 2004 and 2005, as discontinued operations.

 

Revenue from Continuing Operations

 

Our revenue consists primarily of subscriber fees, advertising and film asset license fees.

 

Subscriber Fees

 

Subscriber fees are generally payable to us on a per subscriber basis by distributors for the right to carry our channels. We have paid certain distributors up-front subscriber acquisition fees to carry our channels. Subscriber acquisition fees that we pay are capitalized and amortized over the contractual term of the applicable distribution agreement as a reduction in subscriber fee revenue. If the amortization expense exceeds the revenue recognized on a per distributor basis, the excess amortization is included as a component of cost of services.

 

Rates we receive per subscriber vary according to:

 

                                          the level of sophistication and degree of competition in the market;

 

                                          the relative position in the market of the distributor and the popularity of the channel;

 

                                          the packaging arrangements for the channel; and

 

                                          other commercial terms and length of the contract term.

 

We are in continuous negotiations with our existing distributors to increase our subscriber base in order to enhance our advertising results. We are often subject to requests by distributors to pay subscriber acquisition fees for additional carriage or to waive or accept lower subscriber fees if certain numbers of additional subscribers are provided. We also may help fund the distributors’ efforts to market our channels or we may permit distributors to offer limited promotional periods without payment of subscriber fees. As we continue our efforts to add subscribers, our subscriber revenue will continue to be negatively affected by subscriber acquisition fee amortization, waiver of subscriber fees and bulk discounts resulting from the attainment of certain subscriber levels; however, we believe that as a result of these measures, our subscriber levels will increase which in turn will allow us to attract additional advertisers and command higher advertising rates.

 

Our channel is usually offered as one of a number of channels on either a basic tier or part of other program packages and is not generally offered on a stand-alone basis. Thus, while a cable or satellite customer may subscribe and unsubscribe to the tiers and program packages in which our channel is placed, these customers do not subscribe and unsubscribe to our channel alone.  We are not provided with information from the distributors on their overall subscriber churn and in what manner their churn rates affect our subscriber counts; instead, we are provided information on the total number of subscribers who receive the Hallmark Channel.

 

Our subscriber count depends on the number of distributors carrying the Hallmark Channel and the size of such distributors as well as the program tiers on which our channel is carried by these distributors. From time to time, we experience decreases in the number of subscribers as promotional periods end, or as a distributor arrangement is amended or terminated by us or the distributor. Any decreases in subscribers due to these changes to distribution arrangements in the second quarter of 2005 have not been significant. Management analyzes the estimated effect each new or amended distribution agreement will have on revenues and costs. Based upon these analyses, management endeavors to achieve a fair combination of subscriber commitments and subscriber acquisition fees with each of our domestic distributors.

 

28



 

Advertising

 

Advertising sales generally are made on the basis of a price per advertising spot or per unit of audience measurement (for example, a ratings point). Thus, our advertising revenues are heavily dependent on number of people viewing our channel. Rates vary on a market-by-market basis and differ amongst markets depending on audience demographics.

 

Our advertising rates are generally an agreed upon price per unit of audience measurement in return for a guaranteed commitment by the advertiser. We commit to provide advertisers certain rating levels and the resulting levels of viewers watching their advertising material. Thus, our advertising revenue is a function of the ratings garnered by the channel and the number of subscribers receiving the channel. Revenue is recorded net of estimated delivery shortfalls, which are usually settled by providing the advertiser additional advertising time. Advertising rates also vary by time of year due to seasonal changes in television viewership.

 

Film Asset License Fees

 

The Company generates revenue from the film assets by granting licenses to exhibit the films to third parties in the United States. We are also using the films as programming for the Hallmark Channel and the Hallmark Movie Channel. Customers for our film assets consist of other television channels, syndicators, home video distributors and brokers who resell rights to our film assets. License fees for our film assets are generally negotiated based upon the perceived quality of the films, the size of the potential audience who will be viewing the programming and the length of the airing window. The market for our film library is typically seasonal, with over half of the annual sales occurring in the fourth quarter. This seasonality is due to the timing of our customers’ program scheduling activities.

 

Cost of Services

 

Our cost of services consists primarily of program license fees, amortization of our film assets; subscriber acquisition fee expense; the cost of signal distribution; administration, distribution and other exploitation of our film assets; and the cost of promotional segments that are aired between programs. We expect cost of services to continue to increase in the future as we expand our existing distribution universe and third party programming to support our advertising strategy.

 

Critical Accounting Policies, Judgments and Estimates

 

The preparation of financial statements in conformity with accounting principles generally accepted in the United States requires us to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

 

For further information regarding our critical accounting policies, judgments and estimates, please see the Notes to Unaudited Condensed Consolidated Financial Statements contained in this Report and “Critical Accounting Policies, Judgments and Estimates” beginning on page 32 of the Company’s Annual Report on Form 10-K for the year ended December 31, 2004, filed with the SEC.

 

Effects of Transactions with Related and Certain Other Parties

 

In 2005 and in prior years, we entered into a number of significant transactions with Hallmark Cards and its subsidiaries. These transactions include, among other things, programming, trademark licenses, administrative services, a line of credit, a tax sharing agreement and the issuance of a $400.0 million senior unsecured note. For information regarding such transactions and transactions with other related parties, please see “Effects of Transactions with Related and Certain Other Parties” beginning on page 34 of the Company’s Annual Report on Form 10-K for the year ended December 31, 2004, filed with the SEC. In August 2005, Hallmark Cards and the Company extended the expiration

 

29



 

date of the trademark license agreements for use of the name Hallmark to September 1, 2006.

 

Selected Historical Consolidated Financial Data of Crown Media Holdings

 

In the table below, we provide selected historical consolidated financial and other data of Crown Media Holdings and its subsidiaries. The following selected consolidated statement of operations data for three and six months ended June 30, 2004 and 2005, are derived from the unaudited condensed consolidated financial statements of Crown Media Holdings and its subsidiaries. This data should be read together with the consolidated financial statements and related notes included elsewhere in this Form 10-Q.

 

30



 

 

 

 

 

 

 

Percentage

 

 

 

 

 

Percentage

 

 

 

Three Months

 

Change

 

Six Months

 

Change

 

 

 

As of June 30,

 

2005 vs.

 

As of June 30,

 

2005 vs.

 

 

 

2004

 

2005

 

2004

 

2004

 

2005

 

2004

 

 

 

(unaudited)

 

Revenues:

 

 

 

 

 

 

 

 

 

 

 

 

 

Subscriber fees

 

$

2,971

 

$

4,193

 

41

%

$

5,344

 

$

8,803

 

65

%

Advertising

 

26,457

 

38,117

 

44

%

50,195

 

71,993

 

43

%

Film asset license fees

 

963

 

3,169

 

229

%

8,253

 

5,252

 

-36

%

Other revenue

 

0

 

213

 

100

%

0

 

213

 

100

%

Total revenues

 

30,391

 

45,692

 

50

%

63,792

 

86,261

 

35

%

Cost of Services:

 

 

 

 

 

 

 

 

 

 

 

 

 

Programming costs

 

20,053

 

28,413

 

42

%

39,076

 

56,435

 

44

%

Amortization of film assets

 

1,347

 

13,664

 

914

%

8,677

 

19,345

 

123

%

Subscriber acquisition fee amortization

 

6,091

 

8,695

 

43

%

12,032

 

18,203

 

51

%

Operating costs

 

248

 

4,730

 

1807

%

4,173

 

6,526

 

56

%

Total cost of services

 

27,739

 

55,502

 

100

%

63,958

 

100,509

 

57

%

Selling, general and administrative expense

 

13,483

 

15,801

 

17

%

26,418

 

29,303

 

11

%

Marketing expense

 

6,215

 

7,420

 

19

%

10,336

 

17,250

 

67

%

Loss from continuing operations before interest expense

 

(17,046

)

(33,031

)

94

%

(36,920

)

(60,801

)

65

%

Interest expense

 

(14,393

)

(17,444

)

21

%

(28,611

)

(34,340

)

20

%

Income tax provision

 

0

 

(6

)

100

%

0

 

(6

)

100

%

Loss from continuing operations

 

(31,439

)

(50,481

)

61

%

(65,531

)

(95,147

)

45

%

Loss from discontinued operations

 

(9,148

)

(4,425

)

-52

%

(16,532

)

(10,666

)

-35

%

Loss on sale of discontinued operations

 

0

 

(1,349

)

100

%

0

 

(1,349

)

100

%

Net Loss

 

$

(40,587

)

$

(56,255

)

39

%

$

(82,063

)

$

(107,162

)

31

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Other Data:

 

 

 

 

 

 

 

 

 

 

 

 

 

Net cash used in operating activities

 

$

(6,499

)

$

(84,952

)

1207

%

$

(15,683

)

$

(97,811

)

524

%

Capital expenditures

 

$

(619

)

$

(310

)

-50

%

$

(683

)

$

(558

)

-18

%

Proceeds from disposition of international business

 

$

 

$

221,979

 

100

%

$

 

$

221,979

 

100

%

Net cash provided by (used in) financing activities

 

$

9,300

 

$

(136,338

)

-1566

%

$

33,600

 

$

(115,095

)

-443

%

Net cash used in discontinued operations

 

$

(965

)

$

(9,761

)

912

%

$

(12,509

)

$

(14,758

)

18

%

Total domestic day household
ratings
(1)(3)

 

0.564

 

0.661

 

17

%

0.601

 

0.683

 

14

%

Total domestic primetime household ratings (2)(3)

 

0.810

 

0.907

 

12

%

0.846

 

0.935

 

11

%

Total subscribers at period end:

 

 

 

 

 

 

 

 

 

 

 

 

 

Hallmark Channel – International

 

57,322

 

 

-100

%

57,322

 

 

-100

%

Hallmark Channel – U.S.

 

60,605

 

68,471

 

13

%

60,605

 

68,471

 

13

%

Total subscribers

 

117,927

 

68,471

 

-42

%

117,927

 

68,471

 

-42

%

 


(1)  Total day is the time period measured from the time each day the broadcast of commercially sponsored programming commences to the time such commercially sponsored programming ends.

(2)  Primetime is defined as 8:00 - 11:00 P.M. in the United States.

(3)  These Nielsen ratings are for the time period April 1 through June 30 and January 1 through June 30.

 

31



 

Results of Operations

 

Three and Six Months Ended June 30, 2004 Compared to Three and Six Months Ended June 30, 2005

 

Revenue.

 

 Our revenue from continuing operations, which is comprised of subscriber fees, advertising and film asset license fees, increased 50% and 35%, for the three and six months ended June 30, 2005, respectively, as explained below. Our 41% and 65% increases in subscriber fee revenue for the three and six months ended June 30, 2005, respectively, were primarily the result of the expiration of free carriage periods for certain of our domestic distributors. Many of the distribution arrangements we have require us to provide a period of free carriage to the distributor. As these terms continue to expire, we expect to generate increased subscriber revenue. Subscriber acquisition fee expense recorded as a reduction of revenue was $3.4 million and $6.6 million for the three and six months ended June 30, 2005, respectively, and $2.8 million and $5.4 million for the comparable periods in 2004, respectively. Subscriber counts have increased as a result of previously amended distribution agreements in the United States, which provide for financial incentives for distribution growth. The incentives under one of these agreements were extended and revised during second quarter of 2005. See also “Description of Business and Overview” above for information on revisions to incentive payments for one large distributor. The ability to increase our subscriber base is important both in terms of growing our subscriber revenue and our advertising sales.

 

The increases in advertising revenue to $38.1 million and $72.0 million for the three and six months ended June 30, 2005, respectively, compared to $26.5 million and $50.2 million for the three and six months ended June 30, 2004, were due to increased advertising rates and volume. The increases in advertising revenue reflect the following during 2005: the 13% growth in domestic subscribers and an increase in total day household ratings of 14% in the United States. As we continue to grow distribution and ratings, we are able to attract additional advertisers to our Channel, which generally puts upward pressure on advertising rates. The number of our advertisers we have sold to increased from 302 at June 30, 2004, to 432 at June 30, 2005. Generally, as we have expanded our domestic subscribers and provided higher rated programming, our advertising revenues have increased. The three factors noted above, subscriber universe, ratings and advertising rates are the three critical drivers of advertising sales. We anticipate growth across each of these factors to continue. We also experienced, like others in the television industry, decreased demand from the up-front market for advertising during the upcoming broadcast season, which requires that we rely more on sales in the “scatter” market.

 

Among the 52 ad-supported cable channels in the United States market, the Hallmark Channel ranked 9th in total day with a 0.661 household rating for the second quarter of 2005 and 15th for primetime with a 0.907 household rating for the same quarter based on Nielsen ratings. This ratings performance is significant, particularly because the Hallmark Channel is not a fully distributed network. Most of the channels that rate above the Hallmark Channel have higher levels of distribution.

 

Revenue from the sale of our film assets totaled $3.2 million and $5.3 million for the three and six months ended June 30, 2005, respectively, compared with $1.0 million and $8.3 million for the comparable periods in 2004.  During the first quarter of 2004, the Company signed a large sale agreement with one customer, which did not occur during the first quarter of 2005. Generally, our library sales occur in the second half of the year as this coincides with our customers scheduling of the upcoming programming schedules.

 

Cost of services.  Cost of services as a percent of revenue increased to 121% and 116% for the three and six months ending June 30, 2005, respectively, as compared to 91% and 100% for the comparable periods in 2004. These increases were primarily due to the changes in operating expenses explained below.

 

Total programming costs for the three and six months ended June 30, 2005, increased 42% and 44%, respectively, due to our focus on retaining higher quality series programming such as M*A*S*H, Judging Amy, and J.A.G. and the related amortization. In addition, the Hallmark Channel introduced the Mystery Movies in the first

 

32



 

quarter of 2005. The series and new original Mystery Movies have been important to the Hallmark Channel in driving our ratings. In addition, the new programming schedule has been important in terms of driving increased distribution. The increase in amortization of film assets was primarily due to an increase in the internal use of the library assets for the three and six months ended June 30, 2005, on our new Hallmark Movie Channel.

 

Generally, our distribution agreements require the Company to pay subscriber acquisition fees to distributors for additional subscribers. Our subscribers increased from 60.6 million at June 30, 2004, to 68.5 million at June 30, 2005, and the Company incurred additional subscriber acquisition fees for this increase in subscribers. The Company amortizes these costs over the remaining life of the distribution agreement, which has resulted in 43% and 51% increases in our subscriber acquisition fee amortization expense for the three and six months ended June 30, 2005, as compared to the prior year period.

 

Operating costs increased by $4.5 million and $2.4 million for the three and six months ended June 30, 2005, respectively, primarily due to $4.1 million and $2.1 million, respectively, increases in bad debt expense.

 

Selling, general and administrative expense.  For the three and six months ended June 30, 2005, our selling, general and administrative expense increased 17% and 11%, respectively, primarily due to an increase in consulting expense, audit fees associated with our regulatory requirements under the Sarbanes-Oxley Act and compensation expense associated with our RSUs from our increased stock price.

 

Marketing expense.  For the three and six months ended June 30, 2005, our marketing expense increased 19% and 67%, respectively, primarily due to the 2005 Mystery Movie marketing campaign for the Hallmark Channel. In order to build upon the success of our 2004 Holiday promotion and to assist with the sale of our advertising inventory in the upfront market, the Company has endeavored to drive up ratings by running the Mystery Movie promotion commencing in 2005. The prior year’s marketing activity was significantly less as there were not as many special programming events in the first half of 2004.

 

Interest expense.  Interest expense increased for the three and six months ended June 30, 2005, compared to June 30, 2004, by $3.1 million and $5.7 million.  This increase was due to interest on our $400.0 million senior unsecured note payable, which increased by $1.1 million and $2.2 million for the three and six months ended June 30, 2005, as compared to the prior year periods, and interest on our $75.0 million promissory note, which increased by $475,000 and $779,000 for the three and six months ended June 30, 2005, as compared to the prior year periods.

 

Loss from Continuing Operations.  Loss from continuing operations for the three and six months ended June 30, 2005, was $50.5 million and $95.1 million, respectively. Loss from continuing operations for the three and six months ended June 30, 2004, was $31.4 million and $65.5 million, respectively. Our loss from continuing operations increased primarily due to (1) a $1.2 million and $6.9 million increase in marketing expenses to continue to drive ratings; (2) increases in loss generated from library sales and the internal use of the library product on the Channel of $10.1 million and $13.7 million primarily due to incremental internal use of the film library product on the Hallmark Channels; (3) increase in selling, general and administrative expense of $2.8 million and $3.7 million; and (4) and an increase in interest expense of $3.1 million and $5.7 million due to relatively higher borrowings during the first six months of 2005 as compared to the prior year period. These increases are partially offset by subscriber and advertising revenue increasing greater than programming costs.

 

Loss from Discontinued Operations.  Loss from discontinued operations for the three and six months ended June 30, 2005, was $4.4 million and $10.7 million, respectively. Loss from discontinued operations for the three and six months ended June 30, 2004, was $9.1 million and $16.5 million, respectively. Loss from discontinued operations was less for the three and six months ended June 30, 2005, as compared to the comparable period for 2004, because the Company sold the international business on April 26, 2005.

 

Liquidity and Capital Resources

 

Cash used in operating activities from continuing operations was $15.7 million and $97.8 million for the six months ended June 30, 2004 and 2005, respectively. This increase in cash used in operating activities was due to approximately $20.0 million of subscriber acquisition fee payments and $40.0 million of affiliate programming

 

33



 

payments made during the second quarter of 2005.  It was also due to the $29.6 million increase in loss from continuing operations during the six months ended June 30, 2005.

 

Cash used in investing activities was $683,000 for the six months ended June 30, 2004.  Cash provided by investing activities was $215.6 million for the six months ended June 30, 2005. This increase is due to the proceeds from the sale of our international business of $222.0 million.

 

Cash provided by financing activities was $33.6 million for the six months ended June 30, 2004. Cash used in financing activities was $109.3 million for the six months ended June 30, 2005. During the six months ending June 30, 2005, we repaid $195.0 million under our bank credit facility. Additionally, we borrowed $64.0 million under our credit facility to repay certain programming obligations to Hallmark Cards affiliates, pay severance and RSU settlements for certain employees of the international business and to meet our operating demands during the first six months of 2005.

 

Cash used in discontinued operations was $12.5 million and $14.8 million for the six months ended June 30, 2004 and 2005, respectively.  Cash was used primarily to fund operating expenditures of the discontinued operations of $16.5 million and $10.7 million for the six months ended June 30, 2004 and 2005, respectively. The increase in cash used by discontinued operations is primarily due to a reduction of international payables in the first six months of 2005. In the first six months of 2004, the Company did not retire the same level of liabilities. This change in liability movements, coupled with management’s incremental focus on collections of international accounts receivable in 2005, resulted in the $2.3 million increase in cash utilization by the international operations.

 

The following table aggregates all of our contractual commitments as of June 30, 2005.

 

 

 

Scheduled Payments by Period

 

Contractual Obligations

 

Total

 

Less than 1
Year

 

2-3
Years

 

4-5
Years

 

After 5 Years

 

Credit Facility and Interest Payable

 

$

179.2

 

$

179.2

 

$

 

$

 

$

 

Company Obligated Mandatorily Redeemable

 

 

 

 

 

 

 

 

 

 

 

Preferred Interest

 

25.0

 

2.6

 

10.0

 

10.0

 

2.4

 

HC Crown Line of Credit

 

83.4

 

 

83.4

 

 

 

 

Senior Unsecured Note to HC Crown, including accretion

 

596.6

 

 

 

 

596.6

 

Capital Lease Obligations

 

17.0

 

0.6

 

1.3

 

1.6

 

13.5

 

Operating Leases

 

15.6

 

4.1

 

6.8

 

4.0

 

0.7

 

Other Obligations

 

 

 

 

 

 

 

 

 

 

 

Program license fees payable to non-affiliates and NICC

 

194.8

 

66.9

 

87.1

 

35.6

 

5.2

 

Program license fees payable to HED

 

138.3

 

 

138.3

 

 

 

Program license fees payable for future windows

 

105.0

 

68.9

 

22.9

 

10.8

 

2.4

 

Subscriber acquisition fees (a)

 

10.6

 

10.6

 

 

 

 

Deferred compensation and interest

 

3.0

 

 

3.0

 

 

 

Payable to buyer of international business

 

18.8

 

8.7

 

8.8

 

1.3

 

 

Estimated payable to buyer of international business for residuals and participations

 

7.4

 

0.7

 

2.2

 

1.7

 

2.8

 

Payable to Hallmark Entertainment affiliates

 

100.0

 

 

100.0

 

 

 

Total Contractual Cash Obligations

 

$

1,494.7

 

$

342.3

 

$

463.8

 

$

65.0

 

$

623.6

 

 

34



 


(a)  Current domestic distribution agreements could significantly increase subscriber acquisition fees payable in the future by a

maximum amount of $33.4 million, which would result if 32.3 million additional subscribers were added to the Hallmark Channel subscriber base.

 

Cash Flows

 

As of June 30, 2005, the Company had $5.6 million in cash and cash equivalents on hand and $41.0 million available under its bank credit facility. Forty million of the availability is subject to the approval of Hallmark Cards prior to the Company being able to draw such funds. As of June 30, 2005, the Company had borrowed $179.0 million under its bank credit facility, which matures May 31, 2006.

 

The Company’s principal sources of funds are currently available cash on hand, periodic tax sharing payments, and amounts available for borrowing under its bank credit facility. However, the Company expects that cash payments under the tax sharing agreement with Hallmark Cards during the remainder of 2005 will be less than prior periods as a result of the taxable gain anticipated on the sale of the international business.

 

In connection with the Company’s business strategy, the Company expects to continue making investments in programming and distribution during the next twelve months ending June 30, 2006. However, because of the near-term liquidity issues as reflected herein, absent financial assistance from Hallmark Cards, in order to preserve cash and stay in operation, the Company will need to reduce some of this anticipated spending in the near term. The Company’s principal uses of funds for the remainder of 2005 are expected to include the payment of operating expenses, licensing of programming, subscriber acquisition fees and interest under its bank credit facility.

 

The Company currently believes that cash on hand and the remaining availability under its bank credit facility (assuming that Hallmark Cards approves additional borrowings), both of which are currently its principal sources of funds, and periodic payments under the tax sharing agreement, will be sufficient to fund the current level of operations and meet its liquidity needs through the maturity date of its bank credit facility (May 31, 2006). As noted above, Hallmark Cards is required to approve borrowings under our $220.0 million bank credit facility in excess of $180.0 million. To date, Crown Media Holdings has not requested Hallmark Cards to approve such drawing of funds; however, we anticipate that we will require such additional liquidity and will request approval of Hallmark Cards during the final six months of 2005. There can be no assurance that Hallmark Cards will approve such additional drawings and, if such drawings are not approved, the Company will need alternative sources of funding or will need to significantly curtail expenses or programming acquisitions and payments.

 

Due to the Company’s liquidity needs, the Company anticipates that prior to August 31, 2006, it will be necessary to either extend or refinance (i) the bank credit facility and (ii) the license fees ($138.3 million at June 30, 2005) and other amounts ($100.0 million at June 30, 2005) payable to affiliates of Hallmark Cards.  In the alternative or as part of a combination of actions, the Company may seek, among other things, to issue additional equity or debt securities to raise capital for the repayment of those obligations and for other future cash needs.

 

If the Company is not able to arrange for the extension, refinancing or replacement of the bank credit facility prior to its maturity and the bank draws down on the irrevocable letter of credit, Hallmark Cards would acquire all obligations and the rights of the lending banks under the bank credit facility.  In that event, Hallmark Cards could demand payment of outstanding amounts at any time.  However, Hallmark Cards has also confirmed to the Company that it will not request any reimbursement of amounts drawn on such letter of credit prior to August 31, 2006.  Hallmark Cards also confirmed that it and its wholly-owned subsidiaries will not request payment of the license fees and other amounts payable to affiliates of Hallmark Cards prior to August 31, 2006 (see note 9).

 

As consideration for extending the demand period for the possible reimbursement of amounts drawn on the letter of credit supporting the credit facility and the payment of license fees up to $150.0 million and other amounts up to $100.0 million payable to Hallmark affiliates, the Company agreed, if so requested by Hallmark Cards, to convert its license fees payable to Hallmark affiliates, which were approximately $138.3 million at June 30, 2005, to a promissory note bearing interest at LIBOR plus 3% per annum (or another market appropriate rate for the

 

35



 

Company).  The term of the promissory note would begin on August 1, 2005, or other date acceptable to Hallmark Cards and the Company’s banks, and would be payable in full on August 31, 2006.  The conversion of the non-interest bearing license fees payable to an interest bearing promissory note would be subject to the approval of the lenders in the bank syndicate to the credit facility.

 

Upon the maturity of the credit facility on May 31, 2006, the lending group led by JP Morgan Chase has the right to elect to forego the receipt of cash to pay the principal amount of the credit facility in full, which is provided for under the terms of an irrevocable letter of credit provided by Hallmark Cards described in note 9, but instead to initiate a process to foreclose on the Company’s assets. Such foreclosure proceedings could affect our ability to continue our operations. Prior to any such possible foreclosure proceedings, the Company would consider various alternatives as indicated above, including, among other things, extending or refinancing the bank credit facility or raising additional capital through the issuance of equity or debt securities. The Company’s management believes that it is improbable that the lending banks would foreclose on the assets instead of receiving payment under the letter of credit supporting the credit facility.

 

The outstanding borrowings under the credit facility of $179.0 million at June 30, 2005, have been classified as a current liability.  Such balance sheet classification was deemed necessary as the bank has the right, at the maturity date, at its discretion, to either draw upon the outstanding letter of credit supplied by Hallmark Cards in order to receive payment in full of the outstanding principal amount under the credit facility (see note 9) or to initiate other actions including foreclosure of the Company’s assets. As this is outside the control of the Company, the obligation does not meet the requirements as long-term debt even though Hallmark Cards has committed to not request reimbursement from the Company prior to August 31, 2006 in the event the banks exercise their rights under the irrevocable letter of credit described in note 9.

 

The Company’s liquidity is also affected by cash generated from operations.  As a result, any decline in the popularity of the Hallmark Channel, any significant future modifications to the Company’s distribution agreements, an economic decline in the advertising market, an increase in program acquisition costs, an increase in competition or other adverse operating conditions would impact the Company’s liquidity and its ability to fund the current level of operations.

 

Bank Credit Facility, HC Crown Loans, and Tax Sharing Agreement

 

For information regarding our Bank Credit Facility, HC Crown Loans and Tax Sharing Agreement, please see “Bank Credit Facility, HC Crown Loans, and Tax Sharing Agreement” beginning on page 45 of the Company’s Annual Report on Form 10-K for the year ended December 31, 2004, filed with the SEC.

 

As indicated the “Liquidity and Capital Resources” above, we entered into a letter agreement of August 1, 2005 with Hallmark Cards.  In the letter, Hallmark Cards confirmed to us that neither Hallmark Cards nor any of its wholly-owned subsidiaries would demand payment from us on any of the following obligations until August 31, 2006, at the earliest:

 

                  $75.0 million note payable to HC Crown plus accrued interest thereon from time to time.

 

                  $400.0 million note payable to HC Crown plus accrued interest thereon from time to time.

 

                  $100.0 million payables to Hallmark Entertainment Holdings incurred in conjunction with the film library transaction in 2001.

 

                  $150.0 million of license fees payable to Hallmark Entertainment Distribution Company.

 

Further Hallmark Cards stated that, in the event at any time prior to May 31, 2006 our banks draw on the letter of credit provided in support of the bank line of credit, Hallmark Cards will not request reimbursement from us for such amounts prior to August 31, 2006.  Hallmark also stated its intent to re-evaluate these repayment schedules if all or substantially all of our assets were sold to a third party prior to August 31, 2006.

 

36



 

Classification of Credit Facility as a Current Liability

 

The outstanding borrowings under the credit facility of $179.0 million at June 30, 2005, have been classified as a current liability.  Such balance sheet classification was deemed necessary in order to recognize the remote and improbable possibility that, upon maturity of the credit facility on May 31, 2006, the lending group led by JP Morgan Chase might elect to forego the receipt of cash to pay the principal amount of the credit facility in full, which is provided for under the terms of an irrevocable letter of credit provided by Hallmark Cards, but instead might elect to initiate a process to foreclose on the Company’s assets.

 

Risk Factors and Forward-Looking Statements

 

The discussion set forth in this Form 10-Q contains statements concerning potential future events. Such forward-looking statements are based on assumptions by Crown Media Holdings management, as of the date of this Form 10-Q including assumptions about risks and uncertainties faced by Crown Media Holdings. Readers can identify these forward-looking statements by their use of such verbs as “expects,” “anticipates,” “believes,” or similar verbs or conjugations of such verbs. If any of management’s assumptions prove incorrect or should unanticipated circumstances arise, Crown Media Holdings’ actual results, levels of activity, performance, or achievements could materially differ from those anticipated by such forward-looking statements. Among the factors that could cause actual results to differ materially are those discussed below in this Form 10-Q. Crown Media Holdings will not update any forward-looking statements contained in this Form 10-Q to reflect future events or developments.

 

If we do not successfully address the risks described below, our business, prospects, financial condition, results of operations or cash flow could be materially adversely affected. The trading price of our Class A common stock could decline because of any of these risks.

 

Risks Relating to Our Business

 

Our business has incurred net losses since inception and may continue to incur losses.

 

Our domestic channels have a history of net losses and we expect to continue to report net losses for the foreseeable future. As of June 30, 2005, we had an accumulated deficit of approximately $1.4 billion, total stockholders’ deficit of approximately $33.9 million, goodwill of approximately $314.0 million, and film assets of $438.3 million.

 

We cannot assure you that we will achieve or sustain profitability. If we are not able to achieve or sustain profitability, the trading price of our Class A common stock may fall significantly. To diminish our losses and become profitable, we will need to substantially increase our revenue, particularly advertising and licensing revenue. This will require, among other things, increasing the distribution of our channels, attracting more viewers to our channels, attracting more advertisers, and increasing our advertising rates. Risks associated with these areas of our business are described below.

 

In addition, in order to accomplish these goals, the management of Crown Media Holdings continues to believe that it is necessary to increase subscribers and enhance our programming, which results in increased subscriber acquisition fees and higher costs for programming. Over the last four years, these actions have contributed to increased net losses for Crown Media Holdings.

 

Our substantial indebtedness could adversely affect our financial health, and the restrictions imposed by the terms of our debt instruments may severely limit our ability to plan for or respond to changes in our business.

 

We have a substantial amount of indebtedness. As of June 30, 2005, our total debt was $777.1 million and we had $5.6 million of cash and cash equivalents. In addition, we may borrow the remaining $41.0 million available borrowing under our bank credit facility to cover the negative cash flow resulting from our current operations. Subject to restrictions under our debt agreements, we may also seek equity or debt financing from time to time to cover our operating losses, to finance acquisitions or capital expenditures or for other purposes.

 

37



 

As a result of our level of debt and the terms of our debt instruments:

 

our vulnerability to adverse general economic conditions is heightened;

 

we will be required to dedicate a portion of our cash flow from operations to repayment of debt, limiting the availability of cash for other purposes;

 

we are and will continue to be limited by financial and other restrictive covenants in our ability to borrow additional funds, consummate asset sales, enter into transactions with affiliates or conduct mergers and acquisitions;

 

our flexibility in planning for, or reacting to, changes in our business and industry will be limited;

 

we are sensitive to fluctuations in interest rates; and

 

our ability to obtain additional financing in the future for working capital, capital expenditures, acquisitions, general corporate purposes or other purposes may be impaired.

 

Our ability to meet our debt and other obligations and to reduce our total debt depends on our future operating performances and on economic, financial, competitive and other factors. There can be no assurance that our leverage and such restrictions will not materially and adversely affect our ability to finance our future operations or capital needs or to engage in other business activities.

 

We have increasing interest expense, which may impact our future operations.

 

High levels of interest expense could have negative effects on our future operations. Interest expense, which is net of interest income and includes amortization of debt issuance costs and interest expense on borrowings under our senior and demand notes and bank credit facility, increased substantially over the past year. The increase in interest expense in the past twelve months resulted from an increase in the average borrowings outstanding, due to cash generated from operations being insufficient to cover operating expenses and capital expenditures. A substantial portion of our cash flow from operations must be used to pay our interest expense and will not be available for other business purposes. In addition, we may need to incur additional indebtedness in the future. We cannot assure you that our business will generate sufficient cash flow or that future financings will be available to provide sufficient proceeds to meet our obligations or to service our total debt.

 

Our liquidity is dependent on external funds.

 

Because we currently operate at a loss, we may have a negative cash flow and any unanticipated significant expense or any development that hampers our growth in revenue or decreases any of our revenue, would result in the need for additional external funds in order to continue operations. We have no arrangements for any such additional external financings, whether debt or equity, and are not certain whether any such new external financing would be available on acceptable terms. Any new debt financing would require the cooperation and agreement of existing lenders.

 

Further, as discussed in this report under “Liquidity and Capital Resources” above, we need to extend, refinance or replace our bank line of credit on or prior to May 31, 2006, or to extend or replace borrowings from Hallmark Cards by August 31, 2006, that would result from the banks drawing upon the irrevocable letter of credit (see note 9) supported by the bank credit facility, and to extend or refinance license fees and payables to Hallmark Cards and its subsidiaries on or prior to August 31, 2006.

 

Risk of Foreclosure

 

Upon the maturity of our credit facility on May 31, 2006, the lending group led by JP Morgan Chase might elect to forego the receipt of cash to pay the amount of the credit facility in full, which is provided for under the terms of an irrevocable letter of credit provided by Hallmark Cards, but instead might elect to initiate a process to foreclose

 

38



 

on the Company’s assets. Such foreclosure proceedings would be very disruptive to our operations and may inhibit our ability to continue our operations.

 

Modification of any existing agreements with United States distributors could result in an increased obligation to pay subscriber acquisition fees.

 

Several of the Crown Media United States’ existing distribution agreements contain “most favored nations” clauses. These clauses typically provide that, in the event Crown Media United States enters into an agreement with another distributor on more favorable terms, these terms must be offered to the existing distributor, subject to certain exceptions and conditions. Distribution agreements which we may enter into in the future may also contain similar “most favored nation clauses.” In the past, Crown Media United States was asked to comply with such clauses and modify its distribution agreements with certain distributors after entering into new distribution agreements.  Any claims under these clauses in the future could result in the payment of cash or the issuance of stock by us to our distributors and would negatively affect subscriber revenues; however, if our subscription base is increased as a result of such modification, it could result in higher advertising revenue.

 

If we are unable to obtain programming from third parties, we may be unable to increase our subscriber base.

 

We compete with other pay television channel providers to acquire programming. If we fail to continue to obtain programming on reasonable terms for any reason, including as a result of competition, we could be forced to incur additional costs to acquire such programming or look for alternative programming, which may hinder the growth of our subscriber base.

 

If our programming declines in popularity, our subscriber fees and advertising revenue could fall and the additional revenue we expect as a result of the acquisition of film assets from Hallmark Entertainment Distribution may be lower than we anticipate.

 

Our success depends partly upon unpredictable and volatile factors beyond our control, such as viewer preferences, competing programming and the availability of other entertainment activities. We may not be able to anticipate and react effectively to shifts in tastes and interests in our markets. In particular, our ability to react effectively may be limited by our obligation to license programming from Hallmark Entertainment Distribution, which has standards and contractual commitments to other parties that limit the types of programming that it will provide to us. Our competitors may have more flexible programming arrangements, as well as greater amounts of production, better distribution, and greater capital resources, and may be able to react more quickly to shifts in tastes and interests. As a result, we may be unable to maintain the commercial success of any of our current programming, or to generate sufficient demand and market acceptance for our new programming. A shift in viewer preferences in programming or alternative entertainment activities could also reduce the amount of revenue we anticipate receiving from licensing of our film assets and cause a decline in both advertising and subscriber fees revenue. The decline in revenue could hinder or prevent us from achieving profitability and could adversely affect the market price of our Class A common stock.

 

We are currently dependent on Hallmark Entertainment to distribute and maximize licensing fees from the film assets.

 

Currently, we are dependent on Hallmark Entertainment, a related party, to distribute and license our film assets to third parties for us under a services agreement, which will expire on December 31, 2006. This arrangement reduces our control over the sales and distribution of the film assets and might delay our realization of the full revenue stream from the film assets. We and Hallmark Entertainment each have the right to terminate the service agreement on a yearly basis. If Hallmark Entertainment elects to terminate the agreement before we have established our own distribution network, we may not be able to establish our own or obtain alternative distribution services of equivalent quality or on terms as favorable to us. Termination of this services agreement could hinder our ability, at least in the short-term, to achieve the amount of additional revenue anticipated from these activities and could adversely affect the market price of our Class A common stock.

 

We may in due course develop our own distribution/sales network and hire employees to perform the services

 

39



 

currently performed by Hallmark Entertainment under the service agreement. Our ability to do so is unproven and will require financial, operational and management resources. We may not be able to hire the number of employees, or employees who are sufficiently qualified, to perform these services, or do so in a cost efficient manner. If the cost to develop and maintain this employee base is greater, or if this process takes longer than anticipated, it could have a negative impact on the revenue we anticipate generating from the film assets.

 

If we are unable to increase our advertising revenue, we may be unable to achieve profitability.

 

Although it is expected over time that our advertising revenue will increase, if we fail to increase significantly our advertising revenue, we may be unable to achieve or sustain profitability or to expand our business.  A failure to increase advertising revenue may be a result of any or all of the following: (i) we have a limited history of marketing and selling advertising time; (ii) we may be unable to identify, attract and retain experienced sales and marketing personnel with relevant experience for our channels; (iii) our sales and marketing organization may be unable to successfully compete against the significantly more extensive and well-funded sales and marketing operations of our current or potential competitors; (iv) the advancement of technologies such as Digital Video Recording may cause industry-wide changes concerning the frequency in which individuals are exposed to advertising on television; and/or (v) we will not be able to increase our advertising sales rate-card or may be required to run additional advertising spots which affect the availability of advertising inventory for future sales. Success in increasing our advertising revenue also depends upon the number and coverage of the distributors who carry our channels, our number of subscribers, and the viewership ratings for our programming.

 

Hallmark Entertainment Investments controls us and this control could create conflicts of interest or inhibit potential changes of control.

 

Hallmark Entertainment Investments controls all of our outstanding shares of Class B common stock and owns shares of our Class A common stock, representing in the aggregate approximately 95.8% of the outstanding voting power on all matters submitted to our stockholders. Hallmark Entertainment Holdings, a subsidiary of Hallmark Cards, controls the voting of all our shares held by Hallmark Entertainment Investments. Hallmark Entertainment Investments’ control could discourage others from initiating potential merger, takeover or other change of control transactions that may otherwise be beneficial to our business or holders of Class A common stock. As a result, the market price of our Class A common stock could suffer, and our business could suffer. Hallmark Entertainment Investments’ control relationship with us also could give rise to conflicts of interest in certain situations.

 

Hallmark Entertainment Distribution may not deliver to us as many programs as it has historically delivered.

 

We currently acquire library programming, new productions and first-run presentations pursuant to our program license agreement with Hallmark Entertainment Distribution.  However, Hallmark Entertainment Distribution is not required to deliver a specific minimum number of programs.  We could be forced to develop and produce or acquire alternative programming if we no longer receive as many programs from Hallmark Entertainment Distribution as we have in prior years and, without adequate notice, this could negatively impact our ability to effectively program our Channels.

 

We could lose the right to use the name “Hallmark” because we have limited-duration trademark license agreements, which could harm our business.

 

We license the name “Hallmark” from Hallmark Licensing, Inc., a subsidiary of Hallmark Cards, for various uses, including for the Hallmark Channel and the Hallmark Movie Channel. This license will expire on September 1, 2006. If Hallmark Cards determines not to renew the trademark license agreements for any reason, including our failure to meet minimum thresholds for the broadcast of programming provided by affiliates of Hallmark Cards or to comply with Hallmark Cards’ programming standards, we would be forced to significantly revise our business plan and operations, and could experience a significant erosion of our subscriber base and advertising revenue.

 

40



 

If our third-party suppliers fail to provide us with network infrastructure services on a timely basis, our costs could increase and our growth could be hindered.

 

We currently rely on third parties to supply key network infrastructure services, including uplink, playback, transmission and satellite services to certain of our markets, which are available only from limited sources. We have occasionally experienced delays and other problems in receiving communications equipment, services and facilities and may, in the future, be unable to obtain such services, equipment or facilities on the scale and within the time frames required by us on terms we find acceptable, or at all. If we are unable to obtain, or if we experience a delay in the delivery of, such services, we may be forced to incur significant unanticipated expenses to secure alternative third party suppliers or adjust our operations, which could hinder our growth and reduce our revenue and potential profitability.

 

If the Network Operations Center fails or its operations are disrupted, our costs could increase and our growth could be hindered.

 

As part of the completion of the sale of our international business, the buyer of the business acquired the Network Operations Center, but we continue to use the Network Operations Center for the origination and playback of signals for the Hallmark Channel pursuant to a service agreement. Consequently, we depend upon the buyer in providing these services for our domestic Channel. Like other single-point facilities, the Network Operations Center is subject to interruption from fire, tornadoes, lightning and other unexpected natural causes. Although we have redundant systems in place, equipment failure, employee misconduct or outside interference could also disrupt the Network Operations Center’s services. We have certain backup facilities. Any significant interruption at the Network Operations Center affecting the distribution of our channels could have an adverse effect on our operating results and financial condition.

 

If we are unable to retain key executives and other personnel, our growth could be inhibited and our business harmed.

 

Our success depends on the expertise and continued service of our executive officers and key employees of our subsidiaries. If we fail to attract, hire or retain the necessary personnel, or if we lose the services of our key executives, we may be unable to implement our business plan or keep pace with developing trends in our industry.

 

The amount of our goodwill, as well as our film costs, may hinder our ability to achieve profitability.

 

As a result of our acquisitions of all the common interests in Crown Media United States, we have generated a significant amount of goodwill. We ceased the amortization of this acquired goodwill, and we are required to periodically review whether the value of our goodwill has been impaired. If we are required to write down our goodwill, our results of operations, stockholders’ equity could be materially adversely affected.

 

We also have film costs relating to the amortization of the purchase price for the film assets that we use and license to others. These film costs are, and will continue to be, a significant component of our cost of services each quarter.

 

Our stock price may be volatile and could decline substantially.

 

The stock market has, from time to time, experienced extreme price and volume fluctuations. Many factors may cause the market price for our Class A common stock to decline, including:

 

our operating results failing to meet the expectations of securities analysts or investors in any quarter;

 

material announcements by us or our competitors;

 

governmental regulatory action;

 

technological innovations by competitors or competing technologies;

 

investor perceptions of our industry or prospects, or those of our customers; and

 

41



 

changes in general market conditions or economic trends.

 

Additionally, of the approximately 73.9 million shares of the Company’s outstanding Class A common stock, only 9.6 million shares (approximately 13%) are not held by affiliates of the Company. This stock ownership structure may also be a cause of volatility in the market price of the Company’s Class A common stock.

 

Risks Relating to Our Industry

 

The proposed change in television ratings in the United States could reduce our channel revenue and our ability to achieve profitability.

 

Our domestic advertising revenues are partially dependent on television ratings provided by Nielsen Media Research. Nielsen is currently modifying its ratings system by increasing its household sample size and plans to institute other changes in its audience measurement systems.  Our ratings could either be positively or negatively affected by these changes, depending on the demographic characteristics of the households added to the Nielsen sample and the natures of the changes in the measurement systems.

 

Competition could reduce our channel revenue and our ability to achieve profitability.

 

We operate in the pay television business, which is highly competitive. If we are unable to compete effectively with large diversified entertainment companies that have substantially greater resources than we have, our operating margins and market share could be reduced, and the growth of our business inhibited. In particular, we compete for distribution with other pay television channels and, when distribution is obtained, for viewers and advertisers with pay television channels, broadcast television networks, radio, the Internet and other media. We also compete, to varying degrees, with other leisure-time activities such as movie theaters, the Internet, radio, print media, electronic games and other alternative sources of entertainment and information. Future technological developments may affect competition within this business.

 

A continuing trend towards business combinations and alliances in the communications industries may create significant new competitors for us or intensify existing competition. Many of these combined entities have more than one channel and resources far greater than ours. These combined entities may provide bundled packages of programming, delivery and other services that compete directly with the products we offer. These entities may also offer services sooner and at more competitive rates than we do. In addition, these alliances may benefit from both localized content and the local political climate.

 

We may need to reduce our prices or license additional programming to remain competitive, and we may be unable to sustain future pricing levels as competition increases. Our failure to achieve or sustain market acceptance of our programming at desired pricing levels could impair our ability to achieve profitability or positive cash flow, which would harm our business.

 

Distributors in the United States may attempt to pressure pay TV channels with lower viewership, such as our domestic Hallmark Channel, to accept decreasing amounts for subscriber fees, to pay higher subscriber acquisition fees or to allow carriage of the channel without the payment of subscriber fees. Factors that may lead to this pressure include the number of competing pay TV channels, the limited space available on services of distributors in the United States and the desire of distributors to maintain or reduce costs. Any reduction in subscriber fees revenue now or in the future could have a material impact on our ability to achieve profitability and cash flow.

 

New distribution technologies may fundamentally change the way we distribute our channels and could significantly decrease our revenue or require us to incur significant capital expenditures.

 

Our future success will depend, in part, on our ability to anticipate and adapt to technological changes and to offer, on a timely basis, services that meet customer demands and evolving industry standards. The pay television industry has been, and is likely to continue to be, subject to:

 

rapid and significant technological change, including continuing developments in technology which do not

 

42



 

presently have widely accepted standards; and

 

frequent introductions of new services and alternative technologies, including new technologies for providing video services.

 

For example, the advent of digital technology is likely to accelerate the convergence of broadcast, telecommunications, Internet and other media and could result in material changes in the economics, regulations, intellectual property usage and technical platforms on which our business relies, including lower retail rates for video services. These changes could fundamentally affect the scale, source, and volatility of our revenue streams, cost structures, and profitability, and may require us to significantly change our operations.

 

We also rely in part on third parties for the development of, and access to, communications and network technology. As a result, we may be unable to obtain access to new technology on a timely basis or on satisfactory terms, which could harm our business and prospects.

 

Moreover, the increased capacity of digital distribution platforms, including the introduction of digital terrestrial television, may reduce the competition for the right to carry channels and allow development of extra services at low incremental cost. These lower incremental costs could lower barriers to entry for competing channels, and place pressure on our operating margins and market position. In addition, a greater number of channels would likely increase competition among channels for viewers and advertisers, which could affect our ability to attract advertising and new distribution at desired pricing levels, and could therefore hinder or prevent the growth of our subscriber base.

 

If we fail to comply with applicable government regulations, our business could be harmed.

 

If, as a provider of television channels, we fail to comply with applicable present or future government regulations in the United States, we could be prohibited from operating and could be subject to monetary fines, either of which would increase our operating costs, reduce our revenue and limit our ability to achieve profitability.

 

Moreover, broadcasting regulations are generally subject to periodic and on-going governmental review and legislative initiatives, which may, in the future, affect the nature of programming we are able to offer and the means by which it is distributed. The timing, scope or outcome of these reviews could be unfavorable to us, and any changes to current broadcasting legislation or regulations could require adjustments to our operations.

 

The Federal Communications Commission or Congress may enact requirements that cable program services be offered to subscribers on an “a la carte” basis, i.e. be made available for purchase separately and not as part of a package of services. Such requirements could result in a reduction in the total number of subscribers to our domestic program services and adversely affect advertising revenue.

 

Available Information

 

We will make available free of charge through our website, www.hallmarkchannel.com, the Annual Report, our quarterly reports on Form 10-Q, our current reports on Form 8-K, and amendments to such reports, as soon as reasonably practicable after we electronically file or furnish such material with the Securities and Exchange Commission.

 

Additionally, we will make available, free of charge upon request, a copy of our Code of Business Conduct and Ethics, which is applicable to all of our employees, including our senior financial officers. Requests for a copy of this code should be addressed to the General Counsel at 12700 Ventura Boulevard, Studio City, California 91604.

 

43



 

Item 3.  Quantitative and Qualitative Disclosures About Market Risk

 

We only invest in instruments that meet high credit and quality standards, as specified in our investment policy guidelines. These instruments, like all fixed income instruments, are subject to interest rate risk. The fixed income portfolio will decline in value if there is an increase in interest rates. If market interest rates were to increase immediately and uniformly by 10% from levels as of June 30, 2005, the decline of the fair value of the fixed income portfolio would not be material.

 

As of June 30, 2005, our cash, cash equivalents and short-term investments had a fair value of $5.6 million, which were invested in cash and short-term commercial paper. The primary purpose of these investing activities has been to preserve principal until the cash is required to fund operations. Consequently, the size of this portfolio fluctuates significantly as cash is provided by and used in our business.

 

The value of certain investments in this portfolio can be impacted by the risk of adverse changes in securities and economic markets and interest rate fluctuations. At June 30, 2005, all of our investments in this category were in fixed rate instruments or money market type accounts. A decrease in interest rates has the effect of reducing our future annual interest income from this portfolio, since funds would be reinvested at lower rates as the instruments mature. Over time, any net percentage decrease in our interest rates could be reflected in a corresponding net percentage decrease in our interest income. For the three and six months ended June 30, 2005, the impact of interest rate fluctuations, changed business prospects and all other factors did not have a material impact on the fair value of this portfolio, or on our income derived from this portfolio.

 

We have not used derivative financial instruments for speculative purposes. As of June 30, 2005, we are not hedged or otherwise protected against risks associated with any of our investing or financing activities.

 

We are exposed to market risk.

 

We are exposed to market risk, including changes to interest rates. To reduce the volatility relating to these exposures, we may enter into various derivative investment transactions in the near term pursuant to our investment and risk management policies and procedures in areas such as hedging and counterparty exposure practices. We have not and will not use derivatives for speculative purposes.

 

Though we intend to use risk management control policies, there will be inherent risks that may only be partially offset by our hedging programs should there be any unfavorable movements in interest rates or equity investment prices.

 

The estimated exposure discussed below is intended to measure the maximum amount we could lose from adverse market movements in interest rates and equity investment prices, given a specified confidence level, over a given period of time. Loss is defined in the value at risk estimation as fair market value loss.

 

Our interest income and expense is subject to fluctuations in interest rates.

 

Our material interest bearing assets consisted of cash equivalents and short-term investments. The balance of our interest bearing assets was $5.6 million, or less than 1% of total assets, as of June 30, 2005. Our material liabilities subject to interest rate risk consisted of capital lease obligations, our bank credit facility, our line of credit with HC Crown and our note payable to HC Crown. The balance of those liabilities was $760.6 million, or 57% of total liabilities, as of June 30, 2005. Net interest expense for the three and six months ended June 30, 2005, was $17.4 million and $34.3 million, 38% and 40%, of our total revenue, respectively. Our net interest expense of these liabilities is sensitive to changes in the general level of interest rates, primarily U.S. and LIBOR interest rates. In this regard, changes in U.S. and LIBOR interest rates affect the fair value of interest bearing liabilities.

 

Item 4.  Controls and Procedures.

 

a.  Disclosure Controls and Procedures

 

The Company, under the supervision and with the participation of the Company’s management, including its Chief Executive Officer and Chief Financial Officer, carried out an evaluation of the effectiveness of the design and

 

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operation of the Company’s disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934) as of June 30, 2005.  Based upon this evaluation, the Company’s Chief Executive Officer and Chief Financial Officer concluded that the Company’s disclosure controls and procedures were not effective as of that date for purposes of recording, processing, summarizing and timely reporting material information required to be disclosed in reports that the Company files under the Exchange Act.

 

b.  Changes in Internal Control over Financial Reporting

 

There were changes in the Company’s internal control over financial reporting that occurred during the quarter ended June 30, 2005, that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting, as described below.

 

In the second quarter of 2005, the Company commenced the implementation of the following remediation steps to address the material weaknesses outlined in our Annual Report on Form 10-K:

 

       The Company engaged consultants to assist with the first quarter 2005 accounting for complex non-recurring transactions and to review calculations, including calculations imbedded in spreadsheets. The Company also plans to retain consulting services to serve as contemporaneous, technical resources to review, evaluate and provide guidance on the most appropriate accounting treatment for complex, non-recurring transactions.

 

       The Company will adopt more stringent procedures for the review of computational and mathematical accuracy of valuation spreadsheets.

 

Although the Company has commenced the implementation of the remediation steps described above, at June 30, 2005, material weaknesses continue to impact the Company’s ability to account for non-routine, complex transactions in accordance with accounting principles generally accepted in the United States of America.

 

PART II.  OTHER INFORMATION

 

Item 1.  Legal Proceedings

 

In May 2005, we received a letter from National Interfaith Cable Coalition, Inc. threatening litigation in regard to an Amendment dated February 22, 2001 to the Amended and Restated Company Agreement of Crown Media United States.  The letter claims that, among other things, the Company and Hallmark Entertainment, Inc. have not honored their commitments relating to the production and financing of certain NICC and “faith and values” programming for broadcast on the Hallmark Channel in the United States.  NICC alleges that we and HEI have materially breached the Amendment, causing substantial damages to NICC in an amount which exceeds $100.0 million.  The letter further indicated that NICC intended to file litigation for breaches of the Amendment unless we agreed, by June 1, 2005, to enter into a new, extended agreement with NICC for the production, promotion and funding of programming.  While we believe that the Company and HEI have not breached the Amendment, the Company has been in negotiations with NICC to try to amicably resolve these issues and NICC has not yet filed litigation.  We cannot, however, predict at this time whether these negotiations will successfully resolve NICC’s claims or whether there will be litigation. Accordingly, we have not provided for any amount of loss in these condensed financial statements for this matter.

 

Item 6.  Exhibits

 

(a)

 

INDEX TO EXHIBITS

 

Exhibit Number

 

Exhibit Title

 

 

 

2.1

 

Purchase and Sale Agreement, dated as of February 23, 2005, by and among CM Intermediary, LLC, Bagbridge Limited and, solely with respect to Section 10.14 of the Agreement, Crown

 

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Media Holdings, Inc. (previously filed as Exhibit 2.1 to our Current Report on Form 8-K, filed on February 23, 2005 and incorporated herein by reference).

2.2

 

Asset Purchase and Sale Agreement, dated as of February 23, 2005, by and among Crown Media Distribution, LLC, Bagbridge Limited and, solely with respect to Section 10.14 of the Agreement, Crown Media Holdings, Inc. (previously filed as Exhibit 2.2 to our Current Report on Form 8-K, filed on February 23, 2005 and incorporated herein by reference).

3.1

 

Amended and Restated Certificate of Incorporation (previously filed as Exhibit 3.1 to our Registration Statement on Form S-1/A (Amendment No. 2), Commission File No. 333-95573, and incorporated herein by reference).

3.2

 

Amendment to the Amended and Restated Certificate of Incorporation (previously filed as Exhibit 3.2 to our Quarterly Report on Form 10-Q filed on July 31, 2001 and incorporated herein by reference).

3.3

 

Amended and Restated By-Laws (previously filed as Exhibit 3.2 to our Registration Statement on Form S-1/A (Amendment No. 3), Commission File No. 333-95573, and incorporated herein by reference).

10.1

 

Letter Agreement dated August 1, 2005 between Hallmark Cards, Incorporated and Crown Media Holdings, Inc.

31.1

 

Rule 13a-14(a) Certification executed by the Company’s President and Chief Executive Officer.

31.2

 

Rule 13a-14(a) Certification executed by the Company’s Executive Vice President and Chief Financial Officer.

32

 

Section 1350 Certifications.

 

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SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.

 

CROWN MEDIA HOLDINGS, INC.

 

 

 

 

 

 

 

Signature

 

Title

 

Date

 

 

 

 

 

 

 

 

 

By:

/s/

DAVID J. EVANS

 

 

 

Director and Principal

 

August 9, 2005

 

 

 

 

  David J. Evans

 

 

 

Executive Officer

 

 

 

 

 

 

 

 

 

 

 

 

By:

/s/

WILLIAM J. ALIBER

 

 

 

Principal Financial and

 

August 9, 2005

 

 

 

 

  William J. Aliber

 

 

 

Accounting Officer

 

 

 

 

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