Gowalla Plays Around With Virtual Product Placements In Apple Stores

As geo social networks gain some traction, we are beginning to see novel forms of marketing and advertisements triggered by people's location. On Foursquare, for instance, you can get a discount if you check into a restaurant or even get a free meal if you become the mayor. Gowalla Incase messenger bags, computer backpacks, and iPhone sleeves. Collect all the badges and you get a chance to win a real Incase product.