Common Grounds: McDonald's Enters the Bagged Coffee Market
November 06, 2013 at 14:06 PM EST
The U.S. packaged coffee industry is reportedy worth around $5.6 billion, with over 55 percent of Americans saying they bought coffee in a supermarket in 2011. So it's probably not a huge surprise when McDonald's (NYSE: MCD ) says it's entering the crowded but lucrative bagged coffee market.