Marin Software Announces Fourth Quarter and Full Year 2014 Financial Results

Marin Software Incorporated (NYSE: MRIN), provider of a leading cross-channel performance advertising cloud for advertisers and agencies, today announced financial results for the fourth quarter and full year ended December 31, 2014.

“Over the course of 2014, we made several meaningful improvements to the organization and go-to-market model to better support our vision in the Ad Cloud market,” said David A. Yovanno, Chief Executive Officer of Marin. “With the acquisition of SocialMoov that we announced today, these changes are largely complete. Marin is now the only independent vendor capable of providing best-in-class functionality across search, display and social in an open, transparent platform. When combined with the unique intent data derived from over $7.2 billion in ad spend managed on our platform, we believe that Marin is uniquely positioned to benefit from the industry trends driving the Ad Cloud market and well positioned for future growth.”

Fourth Quarter 2014 Financial Highlights:

• Net Revenues: Net revenues totaled $27.0 million, a year-over-year increase of 24% when compared to $21.8 million in the fourth quarter of 2013.
• Gross profit: GAAP gross profit was $17.7 million, resulting in gross margin of 65%, compared to GAAP gross margin of 63% during the fourth quarter of 2013. Non-GAAP gross profit was $18.6 million, resulting in non-GAAP gross margin of 69%, compared to non-GAAP gross margin of 66% during the fourth quarter of 2013.
• Loss from operations: GAAP loss from operations was ($7.9) million, consistent with ($7.9) million for the fourth quarter of 2013. GAAP operating margin was (29%), compared to (36%) during the fourth quarter of 2013. Non-GAAP loss from operations was ($4.6) million, compared to ($6.9) million for the fourth quarter of 2013. Non-GAAP operating margin was (17%), compared to (32%) during the fourth quarter of 2013.
• Net loss: Net loss was ($8.8) million or ($0.25) per share based on 35.1 million weighted average shares outstanding. This compares to a net loss of ($8.1) million or ($0.25) per share based upon 32.8 million weighted average shares outstanding for the fourth quarter of 2013.
• Non-GAAP net loss: Non-GAAP net loss was ($5.3) million or ($0.15) per share based upon 35.1 million weighted average shares outstanding. This compares to ($7.0) million or ($0.21) per share based on 32.8 million weighted average shares outstanding during the fourth quarter of 2013.
• Adjusted EBITDA: Adjusted EBITDA was a loss of ($3.1) million, as compared to a loss of ($5.6) million for the fourth quarter of 2013.
• Balance Sheet: As of December 31, 2014, cash and cash equivalents totaled $68.3 million, compared to $104.4 million as of December 31, 2013.

Full Year 2014 Financial Highlights:

• Net Revenues: Net revenues totaled $99.4 million, a year-over-year increase of 29% when compared to $77.3 million in 2013.
• Gross profit: GAAP gross profit was $63.7 million, resulting in gross margin of 64%, compared to GAAP gross margin of 60% during 2013. Non-GAAP gross profit was $66.8 million, resulting in non-GAAP gross margin of 67%, compared to non-GAAP gross margin of 62% during 2013.
• Loss from operations: GAAP loss from operations was ($34.0) million, compared to ($34.3) million in 2013. GAAP operating margin was (34%), compared to (44%) during 2013. Non-GAAP loss from operations was ($24.5) million, compared to ($31.2) million for 2013. Non-GAAP operating margin was (25%), compared to (40%) during 2013.
• Net loss: Net loss was ($33.2) million or ($0.97) per share based on 34.2 million weighted average shares outstanding. This compares to a net loss of ($35.9) million or ($1.36) per share based upon 26.3 million weighted average shares outstanding for 2013.
• Non-GAAP net loss: Non-GAAP net loss was ($25.9) million or ($0.76) per share based upon 34.2 million weighted average shares outstanding. This compares to ($32.2) million or ($1.06) per share based on 30.5 million weighted average shares outstanding during 2013.
• Adjusted EBITDA: Adjusted EBITDA was ($18.8) million, as compared to ($26.5) million for 2013.

A reconciliation of GAAP to non-GAAP financial measures has been provided in the financial statement tables included in this press release. An explanation of these measures is also included below, under the heading "Non-GAAP Financial Measures."

Fourth Quarter 2014 and Recent Business Highlights

• Announced the acquisition of French based SocialMoov, Europe’s top social advertising platform for Facebook and Twitter advertising. SocialMoov offers advertisers and agencies the ability to maximize ROI across Facebook and Twitter. Under the terms of the agreement, total consideration for the deal is anticipated to be $18.75 million, consisting of $8.0 million of cash and $10.75 million in common stock. Up to $2 million dollars in retention equity is also being issued. Marin expects to complete the transaction by mid-February, 2015.
• Developed support for Yahoo!’s mobile search and native marketplace, Yahoo Gemini. Integration of Yahoo Gemini data into the Marin platform gives advertisers visibility into how their mobile search and native ads are impacting the consumer buying experience and enables them to optimize campaigns accordingly.
• To help customers plan and optimize their monthly budgets, Marin released spend forecasting at the client account level. Customers can view their projected, actual and cumulative advertising spend for the current calendar month, enabling easier and more accurate creation of budgets.
• Generated a new campaign cloner tool, allowing customers to copy their location targeting settings from Google campaigns to Bing campaigns for faster setup. Marin also developed support for new Bing radius targeting capabilities, which allows advertisers to serve more relevant ads based on consumers’ locations.
• Released support for Facebook’s new campaign structure which was designed to streamline campaign management for audience targeting. Marin Social customers are able to take full advantage of the new Facebook campaign structure to maximize Facebook advertisement placement and bidding.
• Made key additions to our leadership team. Marin added Daina Middleton, head of global business marketing at Twitter and former chief executive officer at Performics, to the Board of Directors. Avik Dey, former worldwide director of Hadoop engineering at Intel, joined Marin as executive vice president of technology to lead advancements in the Marin platform. Stephen Kim joined as executive vice president and general counsel to oversee legal and human resources.
• Recognized as the Best PPC Management Software at both the US and UK Search Awards. The Search Awards honor top brands and technology providers in search marketing, celebrating the best in paid-search, SEO and digital advertising.
• Increased the number of active advertisers leveraging the Marin platform. During the fourth quarter, 818 active advertisers utilized the Marin platform, as compared to 673 that utilized the Marin platform during the fourth quarter of 2013. Marin defines active advertisers as an advertiser from whom Marin recognized revenues in excess of $2,000 in at least one month during the quarter.

Financial Outlook:

As of February 5, 2015, Marin is initiating guidance for its first quarter and full year 2015, including contributions from the assumed mid-February, 2015 close of SocialMoov, as follows:

Non-GAAP loss from operations and non-GAAP net loss per share excludes the effects of stock-based compensation, amortization of internally developed software, amortization of intangible assets, noncash expenses related to warrants, non-recurring costs associated with acquisitions, benefit from income taxes related to acquisition and capitalization of internally developed software.

Quarterly Results Conference Call

Marin Software will host a conference call today at 2:00 PM Pacific Time (5:00 PM Eastern Time) to review the Company’s financial results for the quarter and full year ended December 31, 2014 and its outlook for the future. To access the call, please dial (877) 705-6003 in the U.S. or (201) 493-6725 internationally with reference to the company name and conference title. A live webcast of the conference call will be accessible from Marin Software’s website at: http://investor.marinsoftware.com/. Following the completion of the call through 11:59 p.m. EST on February 12, 2015 a recording will be available for replay at: http://investor.marinsoftware.com/ and a telephone replay will be available by dialing (877) 870-5176 in the U.S. or (858) 384-5517 internationally with the recording access code 13598809.

About Marin Software

Marin Software Incorporated (NYSE:MRIN) provides a leading cross-channel performance advertising cloud for advertisers and agencies to measure, manage and optimize more than $7.2 billion in annualized ad spend across the web and mobile devices. Offering an integrated SaaS platform for search, display and social advertising, Marin helps digital marketers improve financial performance, save time, and make better decisions. Advertisers use Marin to create, target, and convert precise audiences based on recent buying signals from users’ search, social and display interactions. Headquartered in San Francisco with offices in nine countries, Marin’s technology powers marketing campaigns around the globe. For more information about Marin’s products, please visit: http://www.marinsoftware.com/solutions/overview.

Non-GAAP Financial Measures

Marin uses certain non-GAAP financial measures in this release. Marin uses these non-GAAP financial measures internally in analyzing its financial results and believes they are useful to investors, as a supplement to GAAP measures, in evaluating its ongoing operational performance. Marin believes that the use of these non-GAAP financial measures provides an additional tool for investors to use in evaluating ongoing operating results and trends and in comparing our financial results with other companies in our industry, many of which present similar non-GAAP financial measures to investors. Non-GAAP financial measures that Marin uses may differ from measures that other companies may use.

Non-GAAP financial measures should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. A reconciliation of the non-GAAP financial measures to their most directly comparable GAAP measures has been provided in the financial statement tables included below in this press release. Investors are encouraged to review the reconciliation of these non-GAAP financial measures to their most directly comparable GAAP financial measures.

Marin defines non-GAAP sales and marketing, non-GAAP research and development, non-GAAP general and administrative, non-GAAP gross profit, non-GAAP operating loss and non-GAAP net loss as the respective GAAP balances, adjusted for stock-based compensation expense, the amortization of intangible assets, the capitalization of internally developed software, noncash expenses related to the issuance of warrants, the amortization of internally developed software, the benefit from income taxes related to acquisition and the non-recurring costs associated with acquisitions. Non-GAAP net loss per share is calculated as non-GAAP net loss divided by the weighted average shares outstanding that are adjusted to assume the conversion of outstanding preferred shares to common shares as of the beginning of the period.

Marin defines Adjusted EBITDA as net loss, adjusted for stock-based compensation expense, depreciation, the amortization of internally developed software, the amortization of intangible assets, the capitalization of internally developed software, interest expense, net, the benefit from or provision for income taxes, other income (expenses), net and the non-recurring costs associated with acquisitions. These amounts are often excluded by other companies to help investors understand the operational performance of their business. The Company uses Adjusted EBITDA as a measurement of its operating performance because it assists in comparing the operating performance on a consistent basis by removing the impact of certain non-cash and non-operating items. Adjusted EBITDA reflects an additional way of viewing aspects of the operations that Marin believes, when viewed with the GAAP results and the accompanying reconciliations to corresponding GAAP financial measures, provide a more complete understanding of factors and trends affecting its business.

Forward-Looking Statements

This press release contains forward-looking statements including, among other things, statements regarding Marin’s business, growth, position in the industry, product capabilities and future financial results, including its outlook for the first quarter of 2015 and fiscal year 2015. These forward-looking statements are subject to the safe harbor provisions created by the Private Securities Litigation Reform Act of 1995. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to our ability to grow sales to new and existing customers; our ability to expand our sales and marketing capabilities; our ability to retain and attract qualified management and technical personnel; competitive factors, including but not limited to pricing pressures, entry of new competitors and new applications; quarterly fluctuations in our operating results due to a number of factors; delays, reductions or slower growth in the amount spent on online and mobile advertising and the development of the market for cloud-based software; adverse changes in our relationships with and access to publishers and advertising agencies; level of usage and advertising spend managed on our platform; our ability to expand sales of our solutions in channels other than search advertising; the development of the market for digital advertising or revenue acquisition management; acceptance and continued usage of our platform and services by customers and our ability to provide high-quality technical support to our customers; material defects in our platform, service interruptions at our single third-party data center or breaches in our security measures; our ability to develop enhancements to our platform; our ability to protect our intellectual property; our ability to manage risks associated with international operations; near term changes in sales of our software services or spend under management may not be immediately reflected in our results due to our subscription business model; adverse changes in general economic or market conditions; and the ability to acquire and integrate other businesses, including our acquisitions of Perfect Audience and SocialMoov. These forward looking statements are based on current expectations and are subject to uncertainties and changes in condition, significance, value and effect as well as other risks detailed in documents filed with the Securities and Exchange Commission, including our most recent report on Form 10-K, recent reports on Form 10-Q and current reports on Form 8-K which we may file from time to time, all of which are available free of charge at the SEC’s website at www.sec.gov. Any of these risks could cause actual results to differ materially from expectations set forth in the forward-looking statements. All forward-looking statements in this press release reflect Marin’s expectations as of February 5, 2015. Marin assumes no obligation to, and expressly disclaims any obligation to update any such forward-looking statements after the date of this release.

(1) The sum of the quarterly financial information may vary from full year financial information due to rounding.

(1) The sum of the quarterly financial information may vary from full year financial information due to rounding.

(1) The sum of the quarterly financial information may vary from full year financial information due to rounding.