Visa Announces Acquisition Of TrialPay To Expand Its Offers Platform

 Visa announced today that it’s planning to acquire Mountain View-based TrialPay, an e-commerce payment platform which sits in between payments and advertising, allowing consumers an alternative way to pay for items by agreeing to take advantage of another merchant’s offer. For example, in mobile applications, TrialPay allows gamers to unlock premium content by agreeing to sign up… Read More