$BVAP News - Breathe eCig Corp. to Establish Two Wholly Owned Subsidiaries to Focus on Intellectual Property and Medical Devices

NEW YORK, - (http://www.financialnewsmedia News Alert) - Breathe eCig Corp. (OTCQB: BVAP) (\"Breathe\" or \"the Company\"), the electronic cigarette industry innovator and pioneer, has today announced that the Company is in the process of establishing two distinct, wholly owned subsidiaries. One subsidiary will focus on developing the Company\'s current and future intellectual property (\"patents\") and the other will focus on building specified medical devices based on the Company\'s proprietary technologies. The formation of these two subsidiaries represents incremental new operating businesses and diversification, as the Company\'s focus remains on the E-Cigarette (\"ECig\") space. As soon as the formation of these two wholly owned subsidiaries is complete, the Company will notify shareholders via a press release.



In addition, the formation of these two wholly owned subsidiaries provides a platform for the Company to create potential joint venture partnerships with large pharmaceutical and life sciences companies, as well as foundations and government health care agencies across the globe.



Breathe CEO Mr. Josh Kimmel stated, \"Breathe believes that establishing two wholly owned subsidiaries enables the Company to focus on specific activities that may or may not be directly related to the core business. After initial discussion with potential industry partners, the Company believes that this structure is essential and provides any potential industry partner with the ability to streamline its focus. The Company also believes that incorporating its technology platform into medical devices is a socially responsible approach, as it provides medical patients with the opportunity to benefit from Breathe\'s extensive intellectual portfolio.\"



About BREATHE ECIG CORP. (OTCQB: BVAP):



Breathe was founded in 2012 as a research and development company in Knoxville, Tennessee with the mission to develop a better e-cigarette than was available on the market. Now holding multiple patents (pending) for its groundbreaking product, BVAP, Breathe is not your typical e-cig manufacturer. With a commitment to remaining socially responsible through innovative product development, consumer outreach and education, Breathe challenges the e-cig industry establishment. To find out more, visit www.breathecig.com.