Impossible CEO on critics who say plant-based meat is unhealthy: 'It's bull----'
July 21, 2020 at 11:29 AM EDT
Pat Brown, a Stanford biochemist and founder and CEO of Impossible Foods, is calling out critics who say plant-based meat products are unhealthy. "Our product is substantially better for the consumer than what it replaces. What it replaces is a burger made from a cow, not a kale salad," he says.