Directed Equity Stimulates Successful Franchise Growth for Papa Murphy’s Pizza

Directed Equity Stimulates Successful Franchise Growth for Papa Murphy's Pizza

Directed Equity Stimulates Successful Franchise Growth for Papa Murphy's PizzaParker, CO  (  The alignment between Papa Murphy’s Pizza and Directed Equity to provide funding for qualified franchise candidates proved to be a success, helping the fifth largest pizza chain in the U.S. achieve record growth in 2012.

“Even in this difficult lending environment, banks have an appetite for a quality brand with a high success rate and overall proven trends, such as Papa Murphy’s,” advised Mark Challis, President of Directed Equity.

Directed Equity’s knowledge and ability to manage today’s difficult lending environment resulted in financing for 32 new stores and transfers over the past 2 years. In addition, Directed Equity has allocated resources to provide an additional $12 million in funding to fuel Papa Murphy’s continued growth in 2013.

“Our brand has found a sweet spot in this economy and, thanks to a very solid and strategic relationship with Direct Equity, we continue to strengthen our national footprint,” said Kevin King, chief development officer for Papa Murphy’s.

For over 30 years, Papa Murphy’s has been the leader of the take ‘n’ bake pizza segment. With over 1,300 franchised and corporate-owned locations in 37 states and Canada, Papa Murphy’s plans to add more than 100 new stores in 2013.

The average cost to open a Papa Murphy’s is approximately $209,330 to $396,710, a lower initial investment than most chains in the quick service industry.

For more information about franchise opportunities with Papa Murphy’s, please visit

About Directed Equity, Inc.

Founded by Mark Challis in 2004, Directed Equity continues to make the dream of business ownership a reality for thousands of individuals.  Their single source financing solution, personal approach, and financing expertise provides sound funding strategies for any business owner. Directed Equity provides a variety of funding options, including SBA and Conventional financing, as well as the Self-Directed 401(k) funding program.  Often times, a combination of funding strategies were used to obtain financing for Papa Murphy’s franchisees.  For additional information, please call Directed Equity’s toll free number at (877) 839-8064, or visit

About Papa Murphy’s

Papa Murphy’s is the fifth-largest pizza chain in the country and the pioneer and leader of the take ‘n’ bake pizza segment. Papa Murphy’s operates over 1,300 franchised and corporate-owned locations in 37 states and Canada. The Vancouver, Wash.-based company offers custom-made pizzas featuring high-quality, fresh toppings generously layered on pizza dough that is made fresh each morning in each store.  By baking Papa Murphy’s pizzas at home, customers get to experience the home-baked aroma of a convenient, delicious meal that the brand is known for. In addition to handmade pizzas, the company offers a growing menu of take ‘n’ bake items, including Cheesy Bread, Cinnamon Wheels, and chocolate chip cookie dough. Papa Murphy’s was recently voted “#1 Rated Pizza Chain” by surveyors in Zagat Survey’s 2010 & 2011 Fast Food Surveys and is a four-time recipient of Pizza Today’s Chain of the Year award. For more information, visit Find Papa Murphy’s on Facebook at

Michael Misetic
Fishman PR & Marketing

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