Ads in China, India and Indonesia promote stereotypes and Unilever wants to do something about it

In India, China and Indonesia, only 13 percent of adverts for consumer goods that feature women and 18 percent of ads with men could be considered "progressive," according to research commissioned by Unilever. Aline Santos, Unilever's executive vice-president of global marketing, said that advertising had a way to go to catch up with societal changes in parts of Asia.