Landmark collaboration highlights how energy, art and sustainability can converge to redefine environmental stewardship
DUBAI, UAE / ACCESS Newswire / December 22, 2025 / National Energy Services Reunited Corp. ("NESR" or the "Company") (Nasdaq:NESR), an international, industry-leading provider of integrated energy services in the Middle East and North Africa ("MENA") region, has become the first oilfield services company to commission original artwork created using desalinated produced water recycled through its sustainability arm, Environmental & Decarbonization Applications ("NEDA").
The initiative titled "It Starts with Us" was unveiled during NESR's press night in Dubai and underscores the Company's commitment to advancing environmental responsibility through innovation and transparency.
The press night was attended by a diverse group of guests from across government, culture, and media, including His Excellency Sharif Al Olama, Undersecretary for Energy and Petroleum Affairs at the Ministry of Energy and Infrastructure, Marwan Al Awadhi, known professionally as DJ Bliss and a cast member of the Netflix series Dubai Bling, as well as members of the regional and international press.
NESR commissioned Bali-based contemporary artist Jenna Bitar to create a series of original works using recycled produced water treated by NEDA, which translates to "Call to Action" in Arabic.
The collaboration brought together art, energy and sustainability to demonstrate how industrial byproducts can be reimagined through responsible resource management.
The event was designed to challenge conventional perceptions of the energy sector and to highlight NEDA's role in addressing one of the industry's most critical environmental challenges: water usage.
Through NEDA, NESR focuses on recycling, treating and reusing produced water to reduce freshwater consumption and environmental impact.
"If I told anyone in oil and gas that we would be discussing produced water through art, they would hardly believe it," said Sherif Foda, Chairman and CEO of NESR. "Yet this collaboration proves that innovation doesn't have to live in silos. Energy and art are often seen as opposites, but they are part of the same ecosystem. The world needs energy to prosper, and it also needs creativity to reimagine how that energy is produced and used. This collaboration invites people to see new possibilities in unexpected places".
Commenting on the collaboration, Jenna Bitar said, "It's a conscious change towards sustainability and it's a meaningful step towards responsibility and care. It's giving water a new lease for life, whether through uses that NESR has or, in my case, a new lease for life into the artworks. It gets to live on in the art."
The artworks were revealed at the press night as a tangible representation of circularity, innovation and stewardship, reinforcing NESR's belief that sustainability is not a peripheral effort but a core operational priority.
By positioning sustainability at the intersection of technology, culture and accountability, NESR continues to expand the conversation around what responsible energy services look like in practice.
NESR's NEDA segment encompasses a growing portfolio of solutions that were previously launched under NESR ESG Impact.
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About National Energy Services Reunited Corp.
Founded in 2017, NESR is one of the largest national oilfield services providers in the MENA and Asia Pacific regions. With over 6,000 employees, representing more than 60 nationalities in 16 countries, the Company helps its customers unlock the full potential of their reservoirs by providing Production Services such as Hydraulic Fracturing, Cementing, Coiled Tubing, Filtration, Completions, Stimulation, Pumping and Nitrogen Services. The Company also helps its customers to access their reservoirs in a smarter and faster manner by providing Drilling and Evaluation Services such as Drilling Downhole Tools, Directional Drilling, Fishing Tools, Testing Services, Wireline, Slickline, Drilling Fluids and Rig Services.
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National Energy Services Reunited Corp.
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SOURCE: National Energy Services Reunited Corp.
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