Melbourne, VIC - March 30, 2026 - Melbourne-based digital marketing agency, Myoho Marketing, reveals how businesses can maintain visibility as search behaviour shifts toward AI-powered platforms.
The AI SEO agency highlights the popularity of Generative Engine Optimisation (GEO), a strategy that helps business content get discovered, cited, and used within AI-generated responses in Google Gemini, Microsoft Copilot, Perplexity and ChatGPT.
According to industry data, AI-driven search is rapidly gaining traction. Research from Gartner suggests that traditional search engine volume could decline by up to 25 percent by 2026 as users increasingly rely on AI assistants.
Unlike traditional SEO, GEO focuses less on rankings and more on inclusion within AI-generated answers. While SEO aims to secure page-one positions, GEO prioritises structured, authoritative, and data-backed content that AI systems can directly reference.
The experts at Myoho Marketing outline these key strategies:
- Creating AI-friendly, factual content aligned with natural language queries
- Using structured data and schema markup such as JSON LD
- Optimising for voice search and conversational queries
- Building authoritative backlinks to strengthen trust signals
- Monitoring AI platform updates and adapting content accordingly
"Search is no longer just about rankings. Businesses now need to be part of the answer itself," said Darshin Desai, owner of Myoho Marketing. "Generative Engine Optimisation helps brands move beyond visibility on a results page and into the responses users actually read. That shift requires creating structured and credible content that AI systems can trust and cite."
Businesses appearing as cited sources in AI-generated responses can benefit from increased visibility, higher-quality traffic, and stronger brand authority. The digital marketing agency explains that early results from GEO strategies may begin to appear within two to three months, depending on competition and content quality. GEO also works alongside traditional SEO, thereby allowing businesses to capture both conventional search traffic and AI discoverability simultaneously.
Myoho Marketing has over 10 years of experience delivering successful campaigns across various digital platforms. The company specialises in SEO, social media ads management, and white label marketing to build visibility across Google, Bing, and YouTube. Since its inception, the company has served over 350 clients and garnered more than 26 industry awards, making them a preferred choice for Melbourne businesses.
"Darshin and the team at Myoho Marketing are absolutely amazing. They've been looking after our business for about 10 years now and we couldn't be happier," said Dan Russo, one of their clients.
"Businesses appearing as cited sources in AI-generated responses can benefit from increased visibility, higher-quality traffic, and stronger brand authority."
Desai added that adapting to GEO early can offer a competitive advantage. "We are seeing a clear transition toward conversational and AI-led discovery. Businesses that invest in AI search marketing now are better positioned to capture high-intent audiences. GEO is not a replacement for SEO but an extension of it, so brands remain visible as search continues to evolve."
The company states that GEO is suitable across sectors, including ecommerce, professional services, healthcare, education, and local businesses, as AI search adoption continues to expand globally.
Businesses shall book a free consultation through Myoho Marketing's website or by calling (+61) 450 848 450 to assess their readiness for AI search marketing, audit existing content, and develop customised GEO strategies.
About Company:
Myoho Marketing is a Melbourne-based digital marketing agency that offers services including SEO, Google Ads, white label marketing, and Generative Engine Optimisation to help businesses improve online visibility and growth. Visit https://myohomarketing.com.au/
Media Contact
Company Name: Myoho Marketing
Contact Person: Darshin Desai
Email: Send Email
Phone: +61 450 848 450
Address:333 Exhibition St
City: Melbourne
State: VIC
Country: Australia
Website: https://myohomarketing.com.au/
