Low fat. No money down. Mission accomplished. Occasionally the folks behind a product feel the need to paint a picture that isn't necessarily true to lure in the unsuspecting masses. Be it a purported discount price or a lab coat-clad actor in the commercial giving his "professional" opinion false advertising comes in a multitude of flavors and ostensibly dates back to the Stone Age when a Neanderthal hyped a spear for its "state-of-the-art grip" and "35%-improved accuracy."The past few weeks have seen an ad-fueled melee erupt between Verizon Wireless (VZ) and AT&T (T) over claims made in Verizon's commercials. ...

Patient investors should see the silver lining today for Lowe's.

Stocks surged sending the S&P 500 up for a sixth straight session and propelling the Dow to a 13 month high after a G-20 host became the market’s Darling for a day. Equities and ironies enjoyed an equally auspicious day as with shares on fire a tobacco titan made moves to buy a smoking cessation company. East West Bancorp (EWBC) (+55.03%) went north while in otherwise up activity Sunoco (SUN) (-2.09%) and Sunrise Senior Living (SRZ) (-32.02%) each experienced an eclipse and Sun Microsystems (JAVA) is on edge after Europe issued objections to its proposed acquisition by Oracle (ORCL). Gold gapped up to ...

Insider transactions help potential investors gauge the prospects of a particular stock.

For the second time this year New York Governor David Paterson proposed a tax on non-diet soft drinks to help the state close its $3 billion budget gap.In addition to raising much needed funds the tax has the support of health advocates who believe fewer people will consume the sugary drinks if prices go up.On the other hand companies like Coca-Cola (KO) and Pepsi (PEP) reject the claim that soda is to blame for obesity and argue that it’s unfair to single out soda.But what do New Yorkers think?Join Josh Lipton for a closer look.

new vitaminwater zero™ provides a naturally sweetened beverage that’s packed with vitamins and nutrients – zero calories attached!

World’s #1 Juice and Juice Drinks Company Unveils First Ever Uniform Packaging Design for Core Juice Brands Including Minute Maid, Del Valle, Andina and Cappy

Coca-Cola, DASANI Products Debut in First Generation of PET Plastic Made Partially from Plants