Dubai, UAE, July 30, 2025 (GLOBE NEWSWIRE) -- Lytus Fintech, a business unit of Lytus Technologies Holdings PTV Ltd. (OTCMKTS: LYTHF) today announced the launch of its integration and support of XRP with its flagship digital wallet platform NexFi, to enhance its digital asset and cryptocurrency functionality. This move strategically positions Lytus Fintech to tap into the growing global demand for fast, cost-effective, cross-border, and scalable blockchain-based financial services.

XRP’s addition comes at a time when digital assets are increasingly being recognized not just as speculative investments but as foundational components of modern payment infrastructure. XRP’s low-cost, high-speed transaction framework makes it particularly valuable for cross-border settlements and liquidity management — areas that align closely with NexFi’s strategic roadmap.

“As the global appetite for digital assets grows, we are committed to ensuring our users have access to trusted, scalable, and high-performance blockchain and distributed ledger technology like the XRP ledger,” said Jugal Gala, Director of Lytus Fintech.

"This launch is a signal of our commitment to product development, utility-driven adoption, and long-term platform monetization," said Dharmesh Pandya, Global CEO of Lytus Technologies. “Lytus' fintech business remains committed to innovation, regulatory alignment, and the creation of long-term shareholder value through digital transformation in finance."

In addition to Lytus' directly addressable customer base of over 5 million individuals in India, the Middle East region offers Lytus access to the fastest growing cryptocurrency market in the world. With the financial institutions, banks, retail, and client users adopting this technology, the market climate is ideal for Lytus to establish a strong foothold and commit significant capital towards this effort.

Key Highlights:

• Broader market penetration: XRP opens up access to over 100+ global liquidity corridors, enhancing the wallet’s relevance in remittance-heavy markets.
• Increased user engagement: Users are more likely to transact and retain balances in high-utility, low-cost cryptocurrencies like XRP, driving organic volume growth.
• Revenue opportunity: Transaction and conversion services involving XRP are expected to contribute to higher wallet activity and fee-based revenues.
• Foundation for institutional offerings: XRP integration lays groundwork for future B2B and enterprise-grade payment solutions.

The launch is part of Lytus Fintech’s broader vision to provide access to financial services through technology, innovation, and regulatory-first solutions.

About Lytus Technologies

Lytus Technologies is a platform services company driving innovation in digital streaming, HealthTech, fintech, AI, and cybersecurity. Operating across India and international markets, Lytus serves a base of over 5 million active users. Focused on delivering next-generation solutions that address critical needs in healthcare and digital infrastructure, Lytus is committed to transforming lives and industries through technology.

For more information about Lytus, please visit https://www.lytuscorp.com/.

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Media Contact:

Lytus Technologies Holdings PTV Limited
Lytus Technologies Pvt. Limited

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