NationsBenefits®, the leading supplemental benefits and healthcare fintech solutions provider, is proud to announce a new partnership with Dollar General, the largest discount retailer in the United States by store count. By integrating with Dollar General at more than 20,000 locations across the nation, the NationsBenefits’ proprietary Basket Analyzer Service (BAS) will provide millions of health plan members with increased access to affordable and nutritious foods, over-the-counter (OTC) products, medications, and other eligible essential wellness items.

The Basket Analyzer Service (BAS) technology is a cutting-edge platform designed to provide seamless, real-time adjudication of eligible items at the point of sale for millions of health plan members using their NationsBenefits Benefits Mastercard® Prepaid Card*. This innovative solution not only enhances the shopping experience by simplifying transactions for members but also ensures strict compliance with health plan guidelines, creating a streamlined and reliable system.

“According to the U.S. Department of Agriculture (USDA), more than 19 million people in the U.S. live in USDA-defined food deserts, and for many of our members, Dollar General is the closest or most convenient store,” said Michael Parker, co-CEO of NationsBenefits. “This integration significantly enhances our ability to support more customers across the country and geographically dispersed populations. By welcoming Dollar General into our retail network, we are enabling members to use their benefits in a way that fits their lifestyle and needs while empowering them to make healthier choices.”

Dollar General’s unique real estate footprint helps meet the needs of underserved communities as approximately 75 percent of Americans are within five miles of a DG, and approximately 80 percent of their locations serve communities with fewer than 20,000 residents. This partnership seeks to overcome barriers to access and affordability, advancing NationsBenefits' mission to address social determinants of health (SDoH), enhance population health, and achieve better outcomes for members.

“At Dollar General, we care about and are invested in the health of our communities,” said Emily Taylor, Dollar General’s chief merchandising officer. “Our partnership with NationsBenefits will provide increased and affordable access to numerous health and wellness products for our customers and their families.”

By combining Dollar General’s extensive retail footprint with NationsBenefits’ innovative technology, this collaboration is poised to make a significant impact on social determinants of health, ensuring underserved populations have greater and affordable access to the resources to live healthier lives.

About NationsBenefits

NationsBenefits® is a leading provider of supplemental benefits and fintech solutions and outcomes to the healthcare industry. NationsBenefits partners with managed care organizations to provide innovative healthcare, data analytics, gap closure, and fintech solutions aimed at driving growth, reducing costs, and delighting members. Combining its cutting-edge technology with targeted retailer partnerships, NationsBenefits empowers health plans to deliver impactful supplemental benefits to optimize member experiences and drive better health outcomes. By simplifying processes to make smarter choices and expanding access to benefits solutions, NationsBenefits aims to improve each of its members’ quality of life through its revolutionary and comprehensive suite of offerings. To learn more, visit NationsBenefits.com.

*The Benefits Mastercard® Prepaid Card is issued by The Bancorp Bank, N.A., Member FDIC, pursuant to license by Mastercard International Incorporated. Mastercard and the circles design are registered trademarks of Mastercard International Incorporated. Card can be used for eligible expenses wherever Mastercard is accepted. Valid only in the U.S. No cash access.

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“Our partnership with NationsBenefits will provide increased and affordable access to numerous health and wellness products for our customers and their families.”