3 Reasons RMAX is Risky and 1 Stock to Buy Instead

RMAX Cover Image

Over the past six months, RE/MAX’s stock price fell to $7.60. Shareholders have lost 10.9% of their capital, which is disappointing considering the S&P 500 has climbed by 13.3%. This may have investors wondering how to approach the situation.

Is there a buying opportunity in RE/MAX, or does it present a risk to your portfolio? Get the full breakdown from our expert analysts, it’s free for active Edge members.

Why Do We Think RE/MAX Will Underperform?

Despite the more favorable entry price, we're cautious about RE/MAX. Here are three reasons why RMAX doesn't excite us and a stock we'd rather own.

1. Inability to Grow Agents Points to Weak Demand

Revenue growth can be broken down into changes in price and volume (for companies like RE/MAX, our preferred volume metric is agents). While both are important, the latter is the most critical to analyze because prices have a ceiling.

Over the last two years, RE/MAX failed to grow its agents, which came in at 147,547 in the latest quarter. This performance was underwhelming and implies there may be increasing competition or market saturation. It also suggests RE/MAX might have to lower prices or invest in product improvements to accelerate growth, factors that can hinder near-term profitability. RE/MAX Agents

2. EPS Trending Down

Analyzing the long-term change in earnings per share (EPS) shows whether a company's incremental sales were profitable – for example, revenue could be inflated through excessive spending on advertising and promotions.

Sadly for RE/MAX, its EPS declined by 7.1% annually over the last five years while its revenue grew by 2.3%. This tells us the company became less profitable on a per-share basis as it expanded.

RE/MAX Trailing 12-Month EPS (Non-GAAP)

3. Cash Flow Margin Set to Decline

If you’ve followed StockStory for a while, you know we emphasize free cash flow. Why, you ask? We believe that in the end, cash is king, and you can’t use accounting profits to pay the bills.

Over the next year, analysts predict RE/MAX’s cash conversion will fall. Their consensus estimates imply its free cash flow margin of 11.7% for the last 12 months will decrease to 4.2%.

Final Judgment

We cheer for all companies serving everyday consumers, but in the case of RE/MAX, we’ll be cheering from the sidelines. After the recent drawdown, the stock trades at 5.9× forward P/E (or $7.60 per share). While this valuation is optically cheap, the potential downside is huge given its shaky fundamentals. There are better stocks to buy right now. We’d suggest looking at the most entrenched endpoint security platform on the market.

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