Former NCAA champion and son of NBA Hall of Famer Rick Barry joins TISC full-time to accelerate growth across college athletics and professional sports

As college basketball takes center court with the upcoming March Madness Final Four, The Intelligent Search Company (TISC) is making a full-court press of its own. The company today announced the appointment of Richard “Scooter” Barry as Vice President of Sports. The new role formalizes Barry’s move from advisor and consultant to a full-time leadership role focused on expanding TISC’s presence across collegiate and professional sports.

Barry brings deep credibility across the basketball world, along with an extensive network spanning college programs, NBA and WNBA organizations, and the broader sports ecosystem. In his new role, he will help shape TISC’s sports strategy, guide market development, support product positioning for coaches and front offices, and open doors across basketball and football. Leveraging his international experience and deep understanding of team dynamics, he will help organizations unlock performance, strengthen culture, and execute at a championship level.

TISC is an AI company built for high-stakes decision-making, helping users pull fast, meaningful insights from fragmented data and video. In sports, that means giving coaching staff, analysts, and decision-makers a faster way to surface what matters most, without replacing the instincts and expertise that already drive winning programs. PickAndRoll.AI, TISC’s basketball platform, is used by teams to analyze game video and other inputs for scouting reports, smart recruiting, and real-time insights and adjustments during games when seconds matter most.

“Bringing Scooter on full time is a big moment for TISC,” said Arpan Bhattacharya, CEO and co-founder of TISC. “He understands the realities coaches and sports organizations face because he has lived them. He knows how to translate what our technology can do into language that resonates with the people we want to serve. As we deepen our work in sports, Scooter gives us instant credibility and a strategic edge.”

Barry said his focus will be on helping teams use technology in a way that feels practical, useful, and coach friendly. “Coaches do not need more noise. They need more clarity and better ways to validate what they are already seeing,” said Barry. “What excites me about TISC is that this technology can help coaching staff get back to teaching instead of spending days watching and analyzing video. It helps answer the questions that matter, faster. And instead of replacing judgment, it strengthens it.”

Barry sees especially strong near-term opportunity for TISC in college athletics, where coaching staff are managing increasing volumes of video, scouting, player development, pre-game and post-game prep, recruiting, and transfer portal decisions. He also sees meaningful applications in the professional ranks, particularly in player evaluation and draft selection.

TISC at NABC Convention for Final Four Weekend
Barry’s appointment comes as TISC heads to Indianapolis this week for the NABC Convention, which takes place during the Final Four weekend. TISC will exhibit at Booth 707 during the Convention and meet with coaches, basketball decision-makers, and prospective partners as it continues building momentum in the sports market.

“For TISC, the timing could not be better,” says Bhattacharya. “As the basketball world gathers for its biggest weekend, we are adding a seasoned point guard to help run our offense.”

TISC’s platform is designed to help coaching staff and analysts ask natural-language questions of complex game and player data, turning video and multiple data streams into actionable insight. The result is a more unified way for entire staffs to work from a single platform, rather than across multiple disconnected tools.

About Richard “Scooter” Barry
Richard “Scooter” Barry is a former professional basketball player, championship athlete, and global competitor who brings elite-level leadership and team-building expertise to his role as Vice President of Sports at TISC.

A member of one of basketball’s most accomplished families, Barry is the son of NBA Hall of Famer Rick Barry and part of a lineage that spans NCAA, NBA, and international success. He played collegiately at the University of Kansas, contributing to the Jayhawks’ 1988 NCAA Championship team. This was followed by a 17-year professional career across the U.S., Europe, and Australia. Known for his high basketball IQ and leadership as a guard, Barry transitioned from athlete to executive, focusing on building winning cultures, developing talent, and aligning teams toward shared objectives—principles that defined his playing career.

About PickAndRoll.AI
PickAndRoll.AI is an advanced artificial intelligence platform that revolutionizes basketball game preparation and scouting by transforming hours of film into actionable, data-driven insights in minutes. By capturing "coaching intuition" and building custom knowledge bases, the platform provides tailored, real-time strategic reports and automation tools that empower coaches to make faster, more informed decisions. Learn more at pickandroll.ai.

About The Intelligent Search Company (TISC)
TISC gives humans and AI agents the ability to find the right needles in any haystack. TISC’s technology fuses contextual insights across live, multi-modal data streams and retrieves exactly what matters in real time so coaches, emergency responders, and battlefield commanders can act with confidence. The first application of the technology, PickAndRoll.AI, is tailored for basketball. Founded in 2024, TISC is headquartered in the Bay Area with co-founding team members in Toronto. For additional information, visit tisc.dev.

EDITOR’S NOTE: Richard “Scooter” Barry will be available for interviews and photographs during the NABC convention.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260402364301/en/

TISC has appointed Richard “Scooter” Barry as Vice President of Sports. He is a former professional basketball player, championship athlete, and global competitor with elite-level leadership and team-building expertise.