3 Volatile Stocks We Think Twice About

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A highly volatile stock can deliver big gains - or just as easily wipe out a portfolio if things go south. While some investors embrace risk, mistakes can be costly for those who aren’t prepared.

These stocks can be a rollercoaster, and StockStory is here to guide you through the ups and downs. That said, here are three volatile stocks to avoid and some better opportunities instead.

PubMatic (PUBM)

Rolling One-Year Beta: 1.98

Powering billions of daily ad impressions across the open internet, PubMatic (NASDAQ: PUBM) operates a technology platform that helps publishers maximize revenue from their digital advertising inventory while giving advertisers more control and transparency.

Why Do We Avoid PUBM?

  1. Net revenue retention rate of 96% shows it has a tough time retaining customers
  2. Competitive market means the company must spend more on sales and marketing to stand out even if the return on investment is low
  3. Capital intensity will likely increase as its free cash flow margin is anticipated to drop by 18.1 percentage points over the next year

At $18.57 per share, PubMatic trades at 2.7x forward price-to-sales. Dive into our free research report to see why there are better opportunities than PUBM.

PENN Entertainment (PENN)

Rolling One-Year Beta: 1.22

Established in 1982, PENN Entertainment (NASDAQ: PENN) is a diversified American operator of casinos, sports betting, and entertainment venues.

Why Are We Out on PENN?

  1. 7.5% annual revenue growth over the last five years was slower than its consumer discretionary peers
  2. Lacking free cash flow generation means it has few chances to reinvest for growth, repurchase shares, or distribute capital
  3. Eroding returns on capital from an already low base indicate that management’s recent investments are destroying value

PENN Entertainment’s stock price of $15.42 implies a valuation ratio of 15.4x forward P/E. If you’re considering PENN for your portfolio, see our FREE research report to learn more.

Viking (VIK)

Rolling One-Year Beta: 1.14

From a single river cruise offering to a fleet of 96 vessels across multiple continents, Viking (NYSE: VIK) operates a fleet of small luxury cruise ships offering river, ocean, and expedition voyages focused on cultural enrichment and destination immersion.

Why Are We Bearish on VIK?

  1. Sales trends were unexciting over the last two years as its 18.9% annual growth was below the typical consumer discretionary company
  2. Poor expense management has led to an operating margin of 22.5% that is below the industry average
  3. Ability to fund investments or reward shareholders with increased buybacks or dividends is restricted by its weak free cash flow margin of 15.1% for the last two years

Viking is trading at $80.97 per share, or 22.6x forward P/E. Read our free research report to see why you should think twice about including VIK in your portfolio.

Stocks We Like More

ONE MORE THING: Top 6 Stocks for This Week. This market is separating quality stocks from expensive ones fast. AI is taking down whole sectors with no warning. In a rotation this fast, you need more than a list of good companies.

Our AI system flagged Palantir before it ran 1,662% between October 2022 and February 2026. AppLovin before it ran 753% between February 2024 and February 2026. Nvidia before it ran 1,178% between January 2023 and February 2026. Each week it produces 6 new names that pass the same tests. Get Our Top 6 Stocks for Free HERE.

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,460% between June 2020 and June 2025) as well as under-the-radar businesses like the once-small-cap company Exlservice (+271% between June 2020 and June 2025). Find your next big winner with StockStory today.

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